About 1Password
At 1Password, we’re building the foundation for a safe, productive digital future. Our mission is to unleash employee productivity without compromising security by ensuring every identity is authentic, every application sign‑in is secure, and every device is trusted.
We innovated the market‑leading enterprise password manager and pioneered Extended Access Management (XAM), a new cybersecurity category built for the way people and AI agents work today.
If you’re excited to contribute to the digital safety of millions and to solve hard problems in a fast‑paced, dynamic environment, we want to hear from you.
Role Overview
Sr. Staff Product Marketing Manager – EMEA (Remote; UK preferred, open to all EMEA candidates)
Reporting to the Vice President of Product Marketing, this role leads product marketing strategy for the EMEA region, partnering across product, marketing, sales, and regional leadership to shape local strategy for 1Password’s identity, authentication, and XAM offerings.
Qualifications
- Bachelor’s or Master’s degree in Marketing, Business, or a related technical field.
- Product marketing or cybersecurity certifications (Pragmatic Institute, PMA, Security+, Zero Trust frameworks).
- Experience working at cybersecurity vendors in identity, PAM, passwordless, or endpoint security spaces.
Experience & Expertise
- 8+ years of B2B SaaS product marketing experience, with at least 5 years in cybersecurity.
- Proven track record driving go‑to‑market success in EMEA across multiple countries and languages.
- Deep understanding of identity and access security (IAM, SSO, authentication, MFA, zero trust).
- Demonstrated success supporting enterprise security solutions with complex buying cycles.
Strategic & Cross‑Functional Leadership
- Influence product direction and go‑to‑market plans using customer and market insights.
- Drive alignment across global and regional stakeholders in product, marketing, sales, and customer success.
- Lead cross‑functional teams and manage projects in a high‑growth, remote‑first environment.
Communication & Storytelling
- Translate technical details into compelling customer narratives.
- Fluent in English; additional European language(s) a plus (German, French, Dutch).
What You Can Expect
Regional Strategy & Leadership
- Develop and own the EMEA‑specific product marketing strategy to support sales targets and drive local adoption.
- Serve as a subject‑matter expert on cybersecurity trends, buyer behavior, and regulatory dynamics across key EMEA markets.
- Align closely with regional sales, partnerships, customer success, and field marketing teams for cohesive messaging and execution.
Go‑to‑Market & Launch Execution
- Lead regional product launches and growth initiatives, tailoring global campaigns to local market needs.
- Support packaging, pricing, and positioning strategies, including translation and cultural adaptation.
Customer & Competitive Insights
- Lead regional customer research, win/loss analysis, and segmentation to inform roadmap and priorities.
- Monitor competitive landscape and differentiate 1Password across industries and customer profiles.
Messaging & Enablement
- Develop clear narratives positioning 1Password against legacy IAM systems.
- Enable EMEA sales and channel teams with localized training, assets, and customer success stories.
Thought Leadership & Advocacy
- Represent 1Password as a regional product expert at webinars, conferences, and analyst briefings.
- Build relationships with key influencers, customers, and partners in the EMEA cybersecurity ecosystem.
Impact & Growth
- Influence identity and authentication security adoption across EMEA.
- Collaborate across a passionate, cross‑functional team to shape XAM globally.
- Lead strategic product marketing initiatives in a fast‑growing region.
- Enjoy remote flexibility in a people‑first culture.
Our Culture
We prioritize collaboration, transparency, and alignment with core values: keep it simple, lead with honesty, and put people first.
Benefits
- Competitive health benefits, maternity and parental leave, generous PTO, and RSU program.
- Retirement matching program, free 1Password account for employees.
- Paid volunteer days, peer‑to‑peer recognition, remote‑first work environment.
Equal Opportunity Employer
1Password is proud to be an equal opportunity employer. We welcome all individuals and do not discriminate on the basis of gender identity and expression, race, ethnicity, disability, sexual orientation, colour, religion, creed, gender, national origin, age, marital status, pregnancy, sex, citizenship, education, or veteran status. Accommodation is available upon request. Successful applicants will be required to complete a background check, and AI tools may be used for initial screening.
We believe in working hard, rewarding that hard work through our benefits, and fostering an inclusive, diverse and equitable workplace built on trust, support and respect. Be yourself; find your people and share what you love.
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