Incyte Corporation
Associate Director / Director, Market Access Marketing
Incyte Corporation, Chadds Ford, Pennsylvania, United States
Overview
Incyte is a biopharmaceutical company focused on the discovery, development, and commercialization of novel medicines to meet serious unmet medical needs in oncology and inflammation and autoimmunity. Incyte is committed to the rigorous pursuit of research and development excellence to improve the lives of patients, make a difference in health care, and build sustainable value.
The Company strives to discover and develop first-in‑class and best-in‑class medicines—advancing a diverse portfolio of large and small molecules.
Job Summary This position will serve as the Market Access lead on the Product Strategy team and will lead the strategic development, cross‑functional integration, and executional excellence of US Market Access marketing initiatives that support optimal access and reimbursement of the Oncology product portfolio.
Responsibilities
Develop and execute integrated market access brand plan, annual operational plan and new product/indication launch planning activities
Collaborate with Product Strategy and across Market Access functions to ensure appropriate alignment and integration of strategy
Develop compelling value propositions, messaging, and promotional materials for field teams (e.g., Payer, Key Account Management, Field Access Managers)
Provide input to HEOR studies and translate findings into promotable resources communicating clinical and economic value to payers and organized customers
Develop, implement, and pull‑through branded and unbranded market access promotional plan and educational activities; including planning, resource creation, and implementation across payer, IDN, VA, DoD and emerging organizations
Develop, implement, and execute personal and non‑personal print, digital media and video promotional plans and associated resources
Serve as a strategic communication bridge between Product Strategy and Market Access teams to ensure understanding of market dynamics, product performance, and alignment on messaging, priorities, and execution
Support training of field teams on access messaging, tools and resources
Collaborate with Payer team in the monitoring of payer formulary and policy access
Plan and execute advisory boards and engagement activities with external experts to gather insights and inform strategy
Design and implement qualitative and quantitative Market Access market research to inform strategy and implementation
Collaborate with Medical, Legal, Regulatory, and Compliance colleagues to gain approval of educational and promotional resources
Collaborate with Global Value and Access team, as needed
Work with external agencies to manage projects from concept to completion on time and within budget; while measuring success vs industry benchmarks and ensuring strategic alignment and executional excellence
Manage annual budget, POs, invoice approvals, and monthly accruals and projections
Develop and deliver internal and external presentations to support the US Market Access Team
Work in a fast‑paced environment, rapidly assimilate information, make decisions, prioritize and manage multiple projects/priorities
Qualifications
Extensive experience in the pharmaceutical/biotech industry, with a strong preference for oncology/hematology market knowledge of oral and IV agents, including knowledge of oncology GPOs and large, organized hospital and community oncology customers, preferred
Experience in brand marketing, or market access marketing
Knowledge of payer marketing, managed care, state and federal reimbursement sectors, preferred
Strategic and innovative mindset with attention to detail
Ability to think strategically and translate strategy into tactical implementation
Executive presence with strong verbal/written communication and interpersonal skills
Strong project management, agency and budget management experience
Demonstrated ability to work effectively with cross‑functional stakeholders
Experience working within appropriate compliance, medical, legal and regulatory environments (i.e., promotional review processes, fair market value, Sunshine Act, HIPPA, etc.)
Demonstrated knowledge of MSOffice Suite. Experience working within regulatory/compliance, systems/technology preferred (i.e. Fair Market Value systems, Veeva, Mobile Locker, CRM, SharePoint, WebEx, audio/video/projection, etc.)
Disclaimer The above statements are intended to describe the general nature and level of work performed by employees assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications. Management reserves the right to change or modify such duties as required.
Equal Opportunity and Privacy Incyte Corporation is committed to creating a diverse environment and is proud to be an equal opportunity employer.
We Respect Your Privacy.
Learn more at: http://www.incyte.com/privacy-policy
The Incyte hiring organization processes your personal data to manage your job application in order to enter into an employment relationship with you if you are the successful candidate.
During the process, you may be asked to respond to questions that will screen out your application if you do not meet certain objective criteria required by the job. You can learn more about this process here.
You may have the right to access, delete, restrict, edit, move, or object to the use of your personal data. You may also have a right to report concerns to the authority responsible for data privacy in the country where the position is based or where you live or work.
You can learn more about Incyte's data protection practices here. By accessing this link you can learn about the types of personal data we collect, how we use it, whether collection and processing is optional, sources of the personal data we process, how it is shared, where it is stored or transferred to, how long we keep it, and contact information for Incyte, Incyte's data protection officer, and your supervisory authority (if applicable).
Please contact privacy@incyte.com if you have any questions or concerns or would like to exercise your rights.
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The Company strives to discover and develop first-in‑class and best-in‑class medicines—advancing a diverse portfolio of large and small molecules.
Job Summary This position will serve as the Market Access lead on the Product Strategy team and will lead the strategic development, cross‑functional integration, and executional excellence of US Market Access marketing initiatives that support optimal access and reimbursement of the Oncology product portfolio.
Responsibilities
Develop and execute integrated market access brand plan, annual operational plan and new product/indication launch planning activities
Collaborate with Product Strategy and across Market Access functions to ensure appropriate alignment and integration of strategy
Develop compelling value propositions, messaging, and promotional materials for field teams (e.g., Payer, Key Account Management, Field Access Managers)
Provide input to HEOR studies and translate findings into promotable resources communicating clinical and economic value to payers and organized customers
Develop, implement, and pull‑through branded and unbranded market access promotional plan and educational activities; including planning, resource creation, and implementation across payer, IDN, VA, DoD and emerging organizations
Develop, implement, and execute personal and non‑personal print, digital media and video promotional plans and associated resources
Serve as a strategic communication bridge between Product Strategy and Market Access teams to ensure understanding of market dynamics, product performance, and alignment on messaging, priorities, and execution
Support training of field teams on access messaging, tools and resources
Collaborate with Payer team in the monitoring of payer formulary and policy access
Plan and execute advisory boards and engagement activities with external experts to gather insights and inform strategy
Design and implement qualitative and quantitative Market Access market research to inform strategy and implementation
Collaborate with Medical, Legal, Regulatory, and Compliance colleagues to gain approval of educational and promotional resources
Collaborate with Global Value and Access team, as needed
Work with external agencies to manage projects from concept to completion on time and within budget; while measuring success vs industry benchmarks and ensuring strategic alignment and executional excellence
Manage annual budget, POs, invoice approvals, and monthly accruals and projections
Develop and deliver internal and external presentations to support the US Market Access Team
Work in a fast‑paced environment, rapidly assimilate information, make decisions, prioritize and manage multiple projects/priorities
Qualifications
Extensive experience in the pharmaceutical/biotech industry, with a strong preference for oncology/hematology market knowledge of oral and IV agents, including knowledge of oncology GPOs and large, organized hospital and community oncology customers, preferred
Experience in brand marketing, or market access marketing
Knowledge of payer marketing, managed care, state and federal reimbursement sectors, preferred
Strategic and innovative mindset with attention to detail
Ability to think strategically and translate strategy into tactical implementation
Executive presence with strong verbal/written communication and interpersonal skills
Strong project management, agency and budget management experience
Demonstrated ability to work effectively with cross‑functional stakeholders
Experience working within appropriate compliance, medical, legal and regulatory environments (i.e., promotional review processes, fair market value, Sunshine Act, HIPPA, etc.)
Demonstrated knowledge of MSOffice Suite. Experience working within regulatory/compliance, systems/technology preferred (i.e. Fair Market Value systems, Veeva, Mobile Locker, CRM, SharePoint, WebEx, audio/video/projection, etc.)
Disclaimer The above statements are intended to describe the general nature and level of work performed by employees assigned to this job. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications. Management reserves the right to change or modify such duties as required.
Equal Opportunity and Privacy Incyte Corporation is committed to creating a diverse environment and is proud to be an equal opportunity employer.
We Respect Your Privacy.
Learn more at: http://www.incyte.com/privacy-policy
The Incyte hiring organization processes your personal data to manage your job application in order to enter into an employment relationship with you if you are the successful candidate.
During the process, you may be asked to respond to questions that will screen out your application if you do not meet certain objective criteria required by the job. You can learn more about this process here.
You may have the right to access, delete, restrict, edit, move, or object to the use of your personal data. You may also have a right to report concerns to the authority responsible for data privacy in the country where the position is based or where you live or work.
You can learn more about Incyte's data protection practices here. By accessing this link you can learn about the types of personal data we collect, how we use it, whether collection and processing is optional, sources of the personal data we process, how it is shared, where it is stored or transferred to, how long we keep it, and contact information for Incyte, Incyte's data protection officer, and your supervisory authority (if applicable).
Please contact privacy@incyte.com if you have any questions or concerns or would like to exercise your rights.
#J-18808-Ljbffr