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Man of War

Marketing and Advertising Manager

Man of War, Boca Raton, Florida, us, 33481

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About the Role We’re seeking a data-driven, creative, and strategic Digital Marketing & Ads Manager to lead and scale our paid advertising efforts across multiple platforms. This role is ideal for someone who understands both the art and science of advertising — from compelling storytelling and ad creative to analytics, budgeting, and optimization. You’ll work directly with our Sales and Creative teams to generate high-quality leads, scale campaigns, and implement innovative ad strategies that drive measurable growth.

This is an In-Person role with base salary and performance bonus opportunity

Must have Ad Management experience

Responsibilities

Plan, create, and manage paid ad campaigns

across Facebook, Instagram, YouTube, TikTok, and other digital platforms.

Develop ad creative strategies

including hooks, storytelling, visuals, and copy that convert.

Structure and scale ad campaigns

with monthly budgets exceeding $20,000+.

Monitor and optimize ad performance , analyzing metrics like ROAS, CPA, CTR, and conversion rates.

Conduct A/B testing

on creatives, thumbnails, and copy to improve campaign efficiency.

Stay current on ad trends , platform updates, and AI-powered advertising tools.

Collaborate with the sales team

to align campaigns with revenue goals and lead-generation efforts.

Design and manage lead magnets, webinars, and funnel ads

to nurture prospects.

Research competitors

and identify opportunities for differentiation.

Manage ad spend and budgeting

to maximize ROI and minimize waste.

Track and report campaign performance , offering insights and recommendations for improvement.

Implement new processes and procedures

to improve efficiency and campaign performance.

Qualifications

2–3+ years of experience in

paid media management

or

performance marketing .

Proven track record of running and scaling campaigns with

$20K+/month ad budgets .

Hands-on experience with

Meta Ads Manager, Google Ads, YouTube Ads, and TikTok Ads .

Strong understanding of

ad psychology, creative direction, and storytelling .

Proficiency with

analytics and tracking tools

(Google Analytics, Meta reporting, etc.).

Familiarity with

AI tools for ad creation, copy, and optimization .

Excellent organizational skills with the ability to

manage multiple campaigns simultaneously .

Strong communication and collaboration skills; experience working directly with sales teams.

Analytical mindset with

problem-solving ability

and data-driven decision making.

Additional Skills

Experience in

influencer marketing

and partnership campaigns.

Knowledge of

webinar funnels, lead magnets, and conversion tracking .

Experience with

marketing automation or CRM tools

(HubSpot, ActiveCampaign, etc.).

Creative mindset with a willingness to

test new formats and trends .

Job Type: Full-time

Base Salary: $48,300 + Performance Bonus

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