RCX Sports
Base pay range
$78,000.00/yr - $83,000.00/yr At RCX Sports, we proudly serve as the premier youth sport operating partner for the NFL, NHL, MLS, MLB, NBA, and WNBA. We provide officially licensed uniforms, comprehensive resources, and dedicated support, empowering league operators to run the very best youth sports leagues and events in their communities. Our mission is grounded in the transformative power of sports. We’re dedicated to ensuring every child has the opportunity to play the game they love. By empowering league operators to effectively run and maintain their programming season after season, we’re committed to making youth sports accessible and inclusive for all. Responsibilities
Marketing Strategy:
Design and implement comprehensive growth marketing strategies aligned with partnership strategies and overall growth objectives, ensuring effective co-branded initiatives. Lead Generation:
Create targeted campaigns across digital channels to attract potential clients and generate qualified leads for the sales team. League Growth Partnership:
Work closely with the League Growth team to establish and manage relationships with and understand needs and pain points of national organizations like YMCAs, Parks & Recs, and Boys & Girls Clubs and tailor marketing efforts to address these challenges effectively. Content Development:
Oversee the creation of engaging marketing campaigns tailored for these organizations, focusing on community engagement and program awareness. Analytics and Reporting:
Monitor, analyze, and report on partnership campaign performance metrics, providing actionable insights for continuous improvement and optimizing collaboration with national organizations. Market Research:
Conduct market research to identify trends, opportunities, and competitors in the youth sports industry. Customer Feedback:
Gather and analyze customer feedback to inform marketing strategies and enhance product messaging. Leadership:
Mentor, train, and develop junior marketing team members. Oversee the League Growth Marketing efforts in collaboration with the Director of Marketing and the Digital, Content, and Creative Marketing teams. Minimum Qualifications
Bachelor’s degree in Marketing, Business Development, or related field. (Or at least 3 additional years of experience in lieu of a degree) At least 4-6 years of experience in marketing, preferably within the SaaS, sports business, or youth sports industry. Proven experience in lifecycle marketing, with knowledge of customer experience management and customer service collaboration. Strong project management and analytical skills, with the ability to translate customer insights into marketing strategies. Strong understanding of youth sports dynamics and the unique challenges faced by organizations. Exceptional written and verbal communication skills, with an ability to create engaging and clear marketing content. Familiarity with marketing automation tools and experience analyzing campaign performance using analytics platforms. Proficiency in graphic design tools and an eye for design to create visually appealing materials. Strong organizational skills and the ability to manage multiple projects within tight deadlines. Analytical mindset with experience in using data to inform decisions and optimize campaigns. Ability to work collaboratively in a team environment and foster strong cross-functional partnerships. More about the role
Travel:
Less than 25% of the time Work Schedule:
Monday – Friday (40 Hours per week) with occasional nights and weekends Location:
Hybrid, Roswell, GA - combines remote work and on-site at RCX Sports office in Roswell, GA Compensation:
Starting salary $78,000-$83,000/year with eligibility for annual discretionary bonus and benefits including Medical, Dental, Vision, Life Insurance, Disability, 401(k), Paid Parental Leave, Unlimited PTO, Wellness reimbursement, and other voluntary benefits Reports to:
Director of Marketing Stay Healthy, Be Well, Maximize Savings, Be Comfortable, Take Time, Stay Connected:
Details on benefits, wellness, 401(k) and equipment support provided by RCX Sports Equal Employment Opportunity Statement
RCX Sports is proud to be an equal opportunity employer. It is our policy to provide equal employment opportunities to all qualified applicants and team members without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, citizenship, veteran status, genetic information or any other status protected by applicable federal, state or local law. We will make reasonable accommodations when necessary for team members and applicants with disabilities or handicaps, provided the individual is otherwise qualified to perform the job's essential functions. If you believe that you require an accommodation, please contact Human Resources. Applicants must be currently authorized to work in the United States on a full-time basis. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing Industries: Sports Teams and Clubs
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$78,000.00/yr - $83,000.00/yr At RCX Sports, we proudly serve as the premier youth sport operating partner for the NFL, NHL, MLS, MLB, NBA, and WNBA. We provide officially licensed uniforms, comprehensive resources, and dedicated support, empowering league operators to run the very best youth sports leagues and events in their communities. Our mission is grounded in the transformative power of sports. We’re dedicated to ensuring every child has the opportunity to play the game they love. By empowering league operators to effectively run and maintain their programming season after season, we’re committed to making youth sports accessible and inclusive for all. Responsibilities
Marketing Strategy:
Design and implement comprehensive growth marketing strategies aligned with partnership strategies and overall growth objectives, ensuring effective co-branded initiatives. Lead Generation:
Create targeted campaigns across digital channels to attract potential clients and generate qualified leads for the sales team. League Growth Partnership:
Work closely with the League Growth team to establish and manage relationships with and understand needs and pain points of national organizations like YMCAs, Parks & Recs, and Boys & Girls Clubs and tailor marketing efforts to address these challenges effectively. Content Development:
Oversee the creation of engaging marketing campaigns tailored for these organizations, focusing on community engagement and program awareness. Analytics and Reporting:
Monitor, analyze, and report on partnership campaign performance metrics, providing actionable insights for continuous improvement and optimizing collaboration with national organizations. Market Research:
Conduct market research to identify trends, opportunities, and competitors in the youth sports industry. Customer Feedback:
Gather and analyze customer feedback to inform marketing strategies and enhance product messaging. Leadership:
Mentor, train, and develop junior marketing team members. Oversee the League Growth Marketing efforts in collaboration with the Director of Marketing and the Digital, Content, and Creative Marketing teams. Minimum Qualifications
Bachelor’s degree in Marketing, Business Development, or related field. (Or at least 3 additional years of experience in lieu of a degree) At least 4-6 years of experience in marketing, preferably within the SaaS, sports business, or youth sports industry. Proven experience in lifecycle marketing, with knowledge of customer experience management and customer service collaboration. Strong project management and analytical skills, with the ability to translate customer insights into marketing strategies. Strong understanding of youth sports dynamics and the unique challenges faced by organizations. Exceptional written and verbal communication skills, with an ability to create engaging and clear marketing content. Familiarity with marketing automation tools and experience analyzing campaign performance using analytics platforms. Proficiency in graphic design tools and an eye for design to create visually appealing materials. Strong organizational skills and the ability to manage multiple projects within tight deadlines. Analytical mindset with experience in using data to inform decisions and optimize campaigns. Ability to work collaboratively in a team environment and foster strong cross-functional partnerships. More about the role
Travel:
Less than 25% of the time Work Schedule:
Monday – Friday (40 Hours per week) with occasional nights and weekends Location:
Hybrid, Roswell, GA - combines remote work and on-site at RCX Sports office in Roswell, GA Compensation:
Starting salary $78,000-$83,000/year with eligibility for annual discretionary bonus and benefits including Medical, Dental, Vision, Life Insurance, Disability, 401(k), Paid Parental Leave, Unlimited PTO, Wellness reimbursement, and other voluntary benefits Reports to:
Director of Marketing Stay Healthy, Be Well, Maximize Savings, Be Comfortable, Take Time, Stay Connected:
Details on benefits, wellness, 401(k) and equipment support provided by RCX Sports Equal Employment Opportunity Statement
RCX Sports is proud to be an equal opportunity employer. It is our policy to provide equal employment opportunities to all qualified applicants and team members without regard to race, color, religion, sex, sexual orientation, age, national origin, disability, citizenship, veteran status, genetic information or any other status protected by applicable federal, state or local law. We will make reasonable accommodations when necessary for team members and applicants with disabilities or handicaps, provided the individual is otherwise qualified to perform the job's essential functions. If you believe that you require an accommodation, please contact Human Resources. Applicants must be currently authorized to work in the United States on a full-time basis. Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice. Seniority level
Mid-Senior level Employment type
Full-time Job function
Marketing Industries: Sports Teams and Clubs
#J-18808-Ljbffr