Simon Property Group
Simon Property Group is hiring: Manager, Influencer Marketing in New York
Simon Property Group, New York, NY, United States, 10261
Job Details
Position: Manager, Influencer Marketing
Company: Simon Property Group
Location: Corporate Indianapolis
Seniority level: Not Applicable
Employment type: Full-time
Job function: Marketing and Sales
Industries: Real Estate and Retail
Primary Responsibilities
- Manage the day-to-day communication with our creator marketing agency, providing clear directives and fostering a collaborative environment to achieve outstanding results
- Play a central role in the management of our Ambassador Programs alongside our agency partners
- Grow Simon’s influencer affiliate marketing initiatives—partnering with influencers and UGC creators to implement affiliate link programs that drive measurable online and in-person sales
- Collaborate seamlessly with Local Field Marketing teams to integrate influencer marketing into broader marketing initiatives
- Run live and recorded training sessions for field training purposes
- Build a calendar of key moments in the industry & within the retail calendar in which to activate influencer programs
- Support the Digital Marketing Content Team in driving mass production of repurposed influencer content
- Build & maintain meaningful relationships with key creators—while always on the hunt for new ones
- Brainstorm creative ideas & initiatives that could become the next viral or trending story
- Track and manage influencer budgets and expenses effectively
- Keep management up-to-date on performance, budgets, wins and challenges
Qualifications
- BA/BS degree in Marketing, Digital Marketing, Communications, a related field, or equivalent preferred
- 4+ years in influencer marketing, preferably with experience managing influencer marketing agencies
- Strong relationship building history with demonstrated success in securing effective influencers for evergreen efforts, affiliate programs, large‑scale campaigns and brand activations
- Understanding of digital communications landscape & affiliate marketing
- Strong organizational skills & detail oriented
- Ability to build and maintain excellent internal and external relationships
- Prior fashion or retail industry experience highly preferred
- Experience with influencer platforms such as Aspire IQ, Tagger, Creator IQ, or Captiv8
- Obsessed with staying on top of the latest trends in digital, pop culture and social media
Salary and Benefits
Salary range: $52,000 - $105,000. Actual compensation within that range will be dependent upon various factors, including an individual’s skills, experience, and qualifications and the geographic location of the job. It is uncommon for an individual to be hired at the top end of the pay range.
Benefits include medical, dental, and vision coverage, 401(k), life and AD&D insurance, disability insurance, flexible spending accounts, and paid time off.