Muse Group
Muse Group
empowers music makers. We create the world’s most popular apps for playing, recording, and composing music. Through our innovative learning tools, expansive music catalogs, and free open-source software, we make it easier for millions — from beginners to experienced musicians — to be creative every day.
Our talented team of music lovers collaborates all over the globe, from Limassol to Seoul, Boston to Berlin. We’re an ambitious company with the drive and culture of a startup — with many more exciting Muse Group developments to come.
At the end of 2023
Hal Leonard Company
combined with
Muse Group
(more information you can find here ) and together are now a single company that aims to revolutionize the music industry by using their expertise and resources to offer innovative solutions for musicians, teachers and music lovers around the world.
We are looking for a dynamic
CRM Manager
to take the lead in shaping our CRM initiatives, driving impactful campaigns, and optimizing the customer lifecycle.
What’s in it for you?
Radial Ownership
- You’ll work on initiatives that directly impact revenue: upsells, onboarding, pricing experiments, and win-back mechanics. If it’s your idea, you own it.
Mature Products, Fresh Challenges : Join a company with trusted platforms and the agility to explore new ideas and innovations.
Fast Iterations
- We value hypothesis. Ship experiments fast, learn, and move forward.
Remote-Friendly Team Culture
- Join an async-friendly team with autonomy.
Direct Business Impact
- You'll drive monetization strategies that directly move revenue. Your decisions directly impact LTV, conversion rates, and retention
Key Responsibilities:
Design, update, and implement a comprehensive revenue growth strategy leveraging CRM channels to enhance direct sales.
Influence subscription lifecycle stages by improving activation metrics, reducing churn, and executing win-back campaigns.
Generate and prioritize hypotheses for CRM initiatives, ensuring alignment with business objectives.
Plan and oversee the implementation of initiatives, maintaining a well-organized backlog of tasks.
Hypothesis testing and project management
Manage projects focused on hypothesis testing, including task breakdown and the development of minimum viable products (MVPs) to validate hypotheses.
Set up and conduct A/B tests using Bloomreach to assess the effectiveness of various strategies.
Campaign management
Plan and execute marketing campaigns, including content creation, layout design, and template development for communications.
Prepare detailed briefs for copywriters and designers within the in-house creative agency to ensure alignment with campaign goals.
Automation and tool implementation
Support the development and optimization of CRM tools and services, including Bloomreach, Customer Data Platforms (CDP), and Mailtrain.
Implement automation strategies to enhance CRM efficiency and effectiveness.
Monitor key performance indicators and quality metrics to evaluate the success of CRM initiatives.
Analyze and interpret data from A/B experiments to make decisions based on hypothesis testing results
Required Experience:
3+ years of experience in CRM marketing
Familiarity with the principles and specifics of push notifications, in-app alerts, and inbox messages.
Experience in building effective trigger chains and segmenting databases.
Experience working with CDP (preferably Bloomreach)
Experience in testing hypotheses or managing projects from the ground up, with a background in collaborating with growth, product, and design teams.
English language proficiency of upper intermediate level or higher
Knowledge of HTML is a plus
Benefits:
FREEDOM FOR ALL
CREATIVITY EVERY DAY
IMPACTFUL WORK — Influence the future of the music industry and change the lives of millions worldwide.
Work remotely or at a co-working place of your choice in your favorite band t-shirt.
Get a generous allowance for work equipment and co-working spaces (for those not in Cyprus).
Growth and development — Receive specialized training, language lessons, conferences and learning materials.
Access to therapy whenever you need it, and assistance in difficult life circumstances.
We believe everyone in the Muse Group team is a leader. That's why our core philosophy is based on our leadership principles.
Leaders focus on daily outcomes. Each day is a small life. Speed and accuracy in planning are the foundation of trust.
We consciously embrace imperfection in work for the sake of speed. Perfectionism slows progress, so it’s essential to move quickly and try new things.
Radical responsibility means taking personal accountability for every aspect of personal and team work, including problems and their solutions. It shifts focus from "we" to "I," where I take full responsibility for the result without blaming external circumstances or other people.
Follow the principles of persistence and strive for the best results.
Ask for help when needed and offer it to others.
Want to join Muse Group and don't see a suitable vacancy?
#J-18808-Ljbffr
empowers music makers. We create the world’s most popular apps for playing, recording, and composing music. Through our innovative learning tools, expansive music catalogs, and free open-source software, we make it easier for millions — from beginners to experienced musicians — to be creative every day.
Our talented team of music lovers collaborates all over the globe, from Limassol to Seoul, Boston to Berlin. We’re an ambitious company with the drive and culture of a startup — with many more exciting Muse Group developments to come.
At the end of 2023
Hal Leonard Company
combined with
Muse Group
(more information you can find here ) and together are now a single company that aims to revolutionize the music industry by using their expertise and resources to offer innovative solutions for musicians, teachers and music lovers around the world.
We are looking for a dynamic
CRM Manager
to take the lead in shaping our CRM initiatives, driving impactful campaigns, and optimizing the customer lifecycle.
What’s in it for you?
Radial Ownership
- You’ll work on initiatives that directly impact revenue: upsells, onboarding, pricing experiments, and win-back mechanics. If it’s your idea, you own it.
Mature Products, Fresh Challenges : Join a company with trusted platforms and the agility to explore new ideas and innovations.
Fast Iterations
- We value hypothesis. Ship experiments fast, learn, and move forward.
Remote-Friendly Team Culture
- Join an async-friendly team with autonomy.
Direct Business Impact
- You'll drive monetization strategies that directly move revenue. Your decisions directly impact LTV, conversion rates, and retention
Key Responsibilities:
Design, update, and implement a comprehensive revenue growth strategy leveraging CRM channels to enhance direct sales.
Influence subscription lifecycle stages by improving activation metrics, reducing churn, and executing win-back campaigns.
Generate and prioritize hypotheses for CRM initiatives, ensuring alignment with business objectives.
Plan and oversee the implementation of initiatives, maintaining a well-organized backlog of tasks.
Hypothesis testing and project management
Manage projects focused on hypothesis testing, including task breakdown and the development of minimum viable products (MVPs) to validate hypotheses.
Set up and conduct A/B tests using Bloomreach to assess the effectiveness of various strategies.
Campaign management
Plan and execute marketing campaigns, including content creation, layout design, and template development for communications.
Prepare detailed briefs for copywriters and designers within the in-house creative agency to ensure alignment with campaign goals.
Automation and tool implementation
Support the development and optimization of CRM tools and services, including Bloomreach, Customer Data Platforms (CDP), and Mailtrain.
Implement automation strategies to enhance CRM efficiency and effectiveness.
Monitor key performance indicators and quality metrics to evaluate the success of CRM initiatives.
Analyze and interpret data from A/B experiments to make decisions based on hypothesis testing results
Required Experience:
3+ years of experience in CRM marketing
Familiarity with the principles and specifics of push notifications, in-app alerts, and inbox messages.
Experience in building effective trigger chains and segmenting databases.
Experience working with CDP (preferably Bloomreach)
Experience in testing hypotheses or managing projects from the ground up, with a background in collaborating with growth, product, and design teams.
English language proficiency of upper intermediate level or higher
Knowledge of HTML is a plus
Benefits:
FREEDOM FOR ALL
CREATIVITY EVERY DAY
IMPACTFUL WORK — Influence the future of the music industry and change the lives of millions worldwide.
Work remotely or at a co-working place of your choice in your favorite band t-shirt.
Get a generous allowance for work equipment and co-working spaces (for those not in Cyprus).
Growth and development — Receive specialized training, language lessons, conferences and learning materials.
Access to therapy whenever you need it, and assistance in difficult life circumstances.
We believe everyone in the Muse Group team is a leader. That's why our core philosophy is based on our leadership principles.
Leaders focus on daily outcomes. Each day is a small life. Speed and accuracy in planning are the foundation of trust.
We consciously embrace imperfection in work for the sake of speed. Perfectionism slows progress, so it’s essential to move quickly and try new things.
Radical responsibility means taking personal accountability for every aspect of personal and team work, including problems and their solutions. It shifts focus from "we" to "I," where I take full responsibility for the result without blaming external circumstances or other people.
Follow the principles of persistence and strive for the best results.
Ask for help when needed and offer it to others.
Want to join Muse Group and don't see a suitable vacancy?
#J-18808-Ljbffr