Broccoli AI
Growth Marketing Job at Broccoli AI in San Francisco
Broccoli AI, San Francisco, CA, US, 94199
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About Broccoli AI Broccoli AI builds AI voice agents that act like real employeesanswering phones 24/7, booking jobs in ServiceTitan, following up on missed calls and estimates, and handling emergencies in real time.
In just 12 months, weve grown to 200+ contractors with 40% MoM growth. Backed by top-tier VCs, were building the AI-native operating system for the $600B home services industry.
What Youll Do
Growth & Demand Gen
Own and optimize the top-to-bottom funnelfrom first impression to qualified lead to closed customer.
Launch and manage paid campaigns (Meta, Google, LinkedIn, YouTube, etc.), including creative development and audience testing.
Build, test, and optimize landing pages, email flows, and CTAs for conversion.
Set up tracking infrastructure (GA4, Segment, HubSpot, etc.) and own performance reporting and attribution models.
Product & Content Marketing Own positioning, messaging, and competitive insights for key features and use cases.
Partner with Product and Sales to plan feature launches, write enablement materials, and train GTM teams.
Craft high-converting product marketing collateral, including one-pagers, case studies, and demos.
Social, Community, and Brand Run our social channels (LinkedIn, X/Twitter, Instagram) to grow audience and drive engagement.
Work with contractors or agencies (if needed) to produce UGC-style and brand content.
Experiment with organic channels (SEO, community, influencer, referral loops) to find scalable acquisition.
Set up lead scoring, email automation, and CRM integrations (e.g., HubSpot, Salesforce).
Define KPIs and report on funnel metrics weekly and monthly.
Use tools like Clearbit, Apollo, Zapier, and Webflow to automate outreach, enrichment, and onboarding.
What Were Looking For 5+ years in product marketing, growth marketing, or full-stack marketing at a high-growth B2B or SaaS startup.
Deep knowledge of performance marketing, attribution, and funnel optimization.
Ability to write clearly and persuasively for multiple audiences (owners, technicians, decision-makers).
Comfortable working with low design supportyou can mock things up in Figma, Notion, or Webflow when needed.
Strong understanding of marketing analytics tools (GA4, Looker Studio, HubSpot, etc.).
Bonus: Experience marketing AI, SaaS, or vertical software products.
Bonus: Familiarity with sales-led and product-led growth motions.
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