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Ganna Walska Lotusland

Marketing & Events Associate

Ganna Walska Lotusland, Santa Barbara, California, us, 93190

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Pay Base pay range: $24.00/hr - $29.00/hr

Title Marketing & Events Associate

Classification Full‑time, 40‑hour week, Non‑Exempt

Department Marketing & Communications

Compensation $24.00 - $29.00 per hour

Reports To Director of Marketing & Communications

Schedule Monday through Friday, 8:30 a.m. – 5:00 p.m. Occasional weekend or evening hours may be required.

About Lotusland Ganna Walska Lotusland is a 37‑acre botanical garden and historic estate located in Montecito featuring a collection of over 3,000 plant species from around the world and historically significant Spanish Colonial Revival architecture. Since opening to the public in 1993, Lotusland has grown to become one of the world’s premier botanical gardens and a center for sustainable garden practices, horticultural education, and plant conservation.

Mission To preserve and enhance the distinctive botanical gardens and estate of Madame Ganna Walska, educating and inspiring visitors with collections, sustainable horticulture practices, and plant conservation.

Position Summary The Marketing & Events Associate supports the Director of Communications & Marketing in implementing communications, content, and event initiatives that promote Lotusland’s mission and programs. The role is ideal for an early‑career professional with strong organizational skills, creativity, and enthusiasm for plants and public gardens. In addition to supporting communications, this position serves as the primary point of contact for event venue inquiries, ensuring exceptional client service, accurate scheduling, and effective coordination with internal teams to deliver seamless events that reflect Lotusland’s beauty and integrity.

Key Responsibilities

Support the implementation of annual communications and marketing plans to support media relations and marketing.

Assist in gathering user data from web statistics, social media, surveys, and e‑newsletter reports.

Coordinate media campaigns, including maintaining press lists, newsletter index, composing and distributing press releases, event advisories, and calendar listings.

Assist with copywriting and copyediting for newsletters, e‑blasts, social media, the website, and impact reports. Provide proofreading and editing support for the Garden’s triannual Lotusland Newsletter, including verification of names and details.

Create, schedule, and manage content across social media platforms using content management tools such as Loomly.

Update website content using the Content Management System (CMS), WordPress.

Build and send e‑blasts using email marketing platforms such as Mailchimp.

Coordinate with departments to schedule meetings and maintain accurate calendars and ensure timely submission of materials.

Support the marketing of Lotusland’s membership events, public programs, and fundraising events.

Track deadlines, send reminders, and follow up to keep communications projects on schedule.

Field press inquiries and assist in preparing media responses. Monitor and respond to incoming comments and queries on social media and the website.

Support impact reporting, metrics gathering, and project documentation.

Assist with photo archiving, file organization, and maintaining the Garden’s digital and press asset library.

Venue Rentals & Promotions

Respond promptly and professionally to rental inquiries, providing accurate information on availability, pricing, policies, and venue guidelines.

Triage the rental inquiry process from initial contact through contract execution and event completion. Enter all inquiries and bookings in Tripleseat.

Schedule site visits and conduct tours for potential clients, ensuring an engaging experience that reflects Lotusland’s mission and standards.

Prepare rental agreements and maintain detailed records of rental activity. Confirm timely payment.

Provide on‑site event support as needed, including vendor coordination, setup oversight, and guest service.

Track rental income, maintain organized documentation, and assist in preparing reports for management.

Content Creation & Brand Cohesion

Capture photos and short‑form video content to document events, programs, and the Garden; perform light editing as needed.

Support professional photographers and videographers during shoots.

Prepare digital assets for use across communication channels.

Ensure all content aligns with Lotusland’s brand identity and communication standards, maintaining authenticity and accuracy.

Events & Site Visits

Provide on‑site support for photoshoots, press visits, and private tours.

Represent Lotusland in a professional and welcoming manner, engaging courteously with members, donors, volunteers, and guests.

Qualifications & Experience

Minimum of 2 years of relevant experience in marketing, communications, events, or a related field.

Strong written and verbal communication skills, with the ability to assist in copywriting, client correspondence, and copyediting.

Experience with event coordination, client communications, or venue rental management preferred.

Organized and reliable, with the ability to manage multiple priorities and meet deadlines.

Proficient in social media management tools, website CMS platforms (WordPress or similar), and email marketing systems (Mailchimp or similar).

Skilled photographer with knowledge of photo and video editing.

Familiarity with photo archiving and digital asset organization.

Collaborative, people‑oriented, and comfortable engaging with clients and the public.

Enthusiasm for plants, public gardens, and environmental stewardship.

Secondary education in communications, marketing, hospitality, public relations, or a related field preferred but not required.

Work Environment

Lotusland’s administrative offices are on a historic 2‑story estate in a 37‑acre garden.

Frequent sitting and standing, walking, bending, and climbing stairs with occasional lifting of light loads (25 lbs.).

Requires working outside at times and the ability to comfortably move around the garden.

Frequent work on the telephone and computer (repetitive typing).

Occasional driving of company electric golf carts.

Benefits

Health and dental care.

Voluntary Colonial Supplemental Insurance, life insurance, and vision.

Flexible Spending Account.

403(b) & ROTH Retirement plans with an employer match after two years and up to 5%.

Paid vacation and sick leave; eleven paid holidays.

Additional Information Employment background/criminal check is required.

Core Values

Accountability : We take ownership of the commitments we make, holding ourselves accountable for our actions and decisions.

Teamwork and Collaboration : Our roles are interdependent, requiring intentional collaboration within teams to consistently achieve our mission.

Communication : Effective communication is crucial for building trust among our staff, board, and the larger community.

Trust : We aim to cultivate mutual respect and open communication throughout the organization.

Integrity : Aligned with our guiding principles of honesty, fairness, and decency.

Equal Opportunity Statement Lotusland is an equal opportunities employer. We acknowledge that equal employment opportunities for all people are fundamental to human value. Each employee will be considered based on individual ability and merit, without regard to race, color, age, religion, national origin, disability, sexual orientation, sex, or marital status.

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