Open Road Integrated Media
Growth Marketing Manager, Online Channels
Open Road Integrated Media, New York, New York, us, 10261
Growth Marketing Manager, Online Channels
Open Road Integrated Media, Inc.
New York, NY – Telecommuting/remote work; may reside anywhere in the contiguous United States.
We are looking for a Growth Marketing Manager to analyze performance of retail promotions, identify nomination criteria, and enhance title selection to optimize promotional pricing and maximize performance. The role involves complex qualitative and quantitative data analysis to understand target markets, business units, and revenue channels, acting as a catalyst for change through data-driven insights.
The incumbent will conduct in-depth strategic analyses of business problems and communicate results to all levels of the organization – to both technical and non-technical audiences. They will analyze historical financial data to identify key challenges, opportunities, and tradeoffs for Ignition clients and ORIM business units. They’ll update retail partner business reviews with research findings and recommendations in PowerPoint, using visualization and charts, and regularly review reporting for retail and library partners, including creating a centralized dashboard to aggregate monthly reports. They’ll provide improved data visibility and identify opportunities to optimize processes with Excel and SQL, conduct sales analyses, present recommendations to the C-suite, and define KPIs to monitor performance against forecasts, building strategic execution plans to meet financial objectives.
Requirements:
Bachelor’s degree in data analytics or a similar field and two years of experience in a marketing or business analytics role.
Working knowledge of the publishing industry, particularly ebooks, and the US and international retail and library markets.
Advanced knowledge of Excel.
Intermediate knowledge of SQL and Tableau.
Salary: $75,000.00 to $95,000.00
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New York, NY – Telecommuting/remote work; may reside anywhere in the contiguous United States.
We are looking for a Growth Marketing Manager to analyze performance of retail promotions, identify nomination criteria, and enhance title selection to optimize promotional pricing and maximize performance. The role involves complex qualitative and quantitative data analysis to understand target markets, business units, and revenue channels, acting as a catalyst for change through data-driven insights.
The incumbent will conduct in-depth strategic analyses of business problems and communicate results to all levels of the organization – to both technical and non-technical audiences. They will analyze historical financial data to identify key challenges, opportunities, and tradeoffs for Ignition clients and ORIM business units. They’ll update retail partner business reviews with research findings and recommendations in PowerPoint, using visualization and charts, and regularly review reporting for retail and library partners, including creating a centralized dashboard to aggregate monthly reports. They’ll provide improved data visibility and identify opportunities to optimize processes with Excel and SQL, conduct sales analyses, present recommendations to the C-suite, and define KPIs to monitor performance against forecasts, building strategic execution plans to meet financial objectives.
Requirements:
Bachelor’s degree in data analytics or a similar field and two years of experience in a marketing or business analytics role.
Working knowledge of the publishing industry, particularly ebooks, and the US and international retail and library markets.
Advanced knowledge of Excel.
Intermediate knowledge of SQL and Tableau.
Salary: $75,000.00 to $95,000.00
#LI-DNI
#J-18808-Ljbffr