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Strava

Senior Product Marketing Manager

Strava, Buffalo, New York, United States, 14266

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Job Overview

Strava is the app for active people. With over 150 million athletes in more than 185 countries, Strava is where connection, motivation, and personal bests thrive. No matter your activity, gear, or goals, we help you find your crew, crush your milestones, and keep moving forward. Start your journey with Strava today. What Youll Do

Taking an audience-first approach, putting the user at the center of every decision you make. Leading with ambition, optimism, and energy, rallying a broad cross-functional team to a unified vision. Weaving marketing expertise and creativity to bring great features to market in both proven and new ways. Owning end-to-end project coordination across Product, Engineering, Design, Analytics, and Growth teams, managing complex stakeholder relationships and drive go-to-market strategies and tactics. Building scalable marketing systems and processes that enable the team to execute efficiently as Strava grows, creating repeatable playbooks, establishing marketing technology workflows, and developing measurement frameworks. Embracing ambiguity and change, thriving in an ever-evolving environment of business needs and priorities. What Youll Bring

A BA, MBA Preferred 8+ years of professional experience in B2C product marketing in a corporate or startup environment, preferably with a direct-to-consumer app-based product. Demonstrated experience leading cross-functional teams and managing up to executive stakeholders, with a track record of building strong partnerships with Product Management, Engineering, Research and Design teams. A proven track record of driving successful go-to-market launches that drive product adoption in a distinctive and memorable way while delivering impact to the bottom line. Proven ability to create and document repeatable processes, playbooks, and frameworks that enable team efficiency and knowledge transfer across the organization. Fluency with data, including market and segment sizing, forecasting, and marketing efficacy in partnership with Business Growth and Analytics teams. Compensation Overview

At Strava, we know our employees are the most important ingredient to our success, and our compensation and total rewards programs reflect that. We take a market-based approach to pay, and pay may vary depending on the department and your location. Salary ranges are categorized into one of three zones based on a cost of labor index for that geographic area. We will determine the candidates starting pay based on job-related skills, experience, qualifications, work location, and market conditions. We may modify these ranges in the future. For more information, please contact your talent partner. Compensation: $170,000 - $185,000. Why Join Us?

Movement brings us together. At Strava, were building the worlds largest community of active people, helping them stay motivated and achieve their goals. Our global team is passionate about making movement fun, meaningful, and accessible to everyone. Whether youre shaping the technology, growing our community, or driving innovation, your work at Strava makes an impact. When you join Strava, youre not just joining a companyyoure joining a movement. Equal Opportunity

Strava is an equal opportunity employer. In keeping with the values of Strava, we make all employment decisions including hiring, evaluation, termination, promotional and training opportunities, without regard to race, religion, color, sex, age, national origin, ancestry, sexual orientation, physical handicap, mental disability, medical condition, disability, gender or identity or expression, pregnancy or pregnancy-related condition, marital status, height and/or weight. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation. California Consumer Protection Act Applicant Notice #J-18808-Ljbffr