Zscaler
Senior Product Marketing Manager - Industry Solutions
Zscaler, San Jose, California, United States, 95199
Senior Product Marketing Manager – Industry Solutions
San Jose, California, USA About
Zscaler Serving thousands of enterprise customers around the world including 45% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world’s largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI‑powered Zscaler Zero Trust Exchange™ platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast‑paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler. Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You’ll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world’s cloud security leader and our customers worldwide. Responsibilities
Crafting differentiated industry‑specific messaging and narratives that address unique priorities, compliance needs, and challenges across target verticals Developing tailored industry solution plays, sales motions, and competitive positioning to empower sales teams in driving pipeline growth and closing deals Producing customer‑facing content such as whitepapers, case studies, presentations, and blogs that reinforce Zscaler’s thought leadership in specific industries Enabling sales teams and executives with vertical‑focused training, talk tracks, customer references, and compelling collateral Monitoring industry trends, customer needs, and competitor strategies to ensure Zscaler’s go‑to‑market efforts remain innovative and aligned with market demand Minimum Qualifications
6+ years of experience in Product Marketing, Industry Marketing, or GTM roles, ideally within cybersecurity, networking, or enterprise B2B software Deep expertise in at least one key vertical (e.g., Financial Services, Healthcare, Manufacturing, Government) with the ability to translate complex technology into relevant industry narratives Proven track record of designing and executing impactful industry‑specific campaigns, content, and enablement programs Strong storytelling, communication, and influencing skills, with experience collaborating across functions and presenting to senior leaders Analytical mindset with demonstrated experience using data to drive decisions and refine strategies; Bachelor’s degree required Preferred Qualifications
MBA or equivalent experience preferred Proven ability to represent your organization in customer conversations, analyst briefings, and industry events Strong writing, proofreading, and project management skills #LI-Hybrid #LI-DS9 Base Pay Range
$164,500 - $235,000 USD Benefits
Time off plans for vacation and sick time Parental leave options Retirement options In‑office perks, and more! Pay Transparency
Zscaler complies with all applicable federal, state, and local pay transparency rules. Equal Employment Opportunity
Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status or any other characteristic protected by federal, state, or local laws.
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San Jose, California, USA About
Zscaler Serving thousands of enterprise customers around the world including 45% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world’s largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI‑powered Zscaler Zero Trust Exchange™ platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast‑paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler. Zscaler has an incredible story to tell, and our Marketing team is committed to sharing it in compelling and expressive ways. Our storytellers, analysts, strategists, and designers are attentive and dedicated to teaching our audience to think about cybersecurity like they never have before. You’ll collaborate with diverse, creative people around the globe to hone the Zscaler brand, increase awareness and demand, support partnerships, and drive home big wins for the world’s cloud security leader and our customers worldwide. Responsibilities
Crafting differentiated industry‑specific messaging and narratives that address unique priorities, compliance needs, and challenges across target verticals Developing tailored industry solution plays, sales motions, and competitive positioning to empower sales teams in driving pipeline growth and closing deals Producing customer‑facing content such as whitepapers, case studies, presentations, and blogs that reinforce Zscaler’s thought leadership in specific industries Enabling sales teams and executives with vertical‑focused training, talk tracks, customer references, and compelling collateral Monitoring industry trends, customer needs, and competitor strategies to ensure Zscaler’s go‑to‑market efforts remain innovative and aligned with market demand Minimum Qualifications
6+ years of experience in Product Marketing, Industry Marketing, or GTM roles, ideally within cybersecurity, networking, or enterprise B2B software Deep expertise in at least one key vertical (e.g., Financial Services, Healthcare, Manufacturing, Government) with the ability to translate complex technology into relevant industry narratives Proven track record of designing and executing impactful industry‑specific campaigns, content, and enablement programs Strong storytelling, communication, and influencing skills, with experience collaborating across functions and presenting to senior leaders Analytical mindset with demonstrated experience using data to drive decisions and refine strategies; Bachelor’s degree required Preferred Qualifications
MBA or equivalent experience preferred Proven ability to represent your organization in customer conversations, analyst briefings, and industry events Strong writing, proofreading, and project management skills #LI-Hybrid #LI-DS9 Base Pay Range
$164,500 - $235,000 USD Benefits
Time off plans for vacation and sick time Parental leave options Retirement options In‑office perks, and more! Pay Transparency
Zscaler complies with all applicable federal, state, and local pay transparency rules. Equal Employment Opportunity
Zscaler is committed to providing equal employment opportunities to all individuals. We strive to create a workplace where employees are treated with respect and have the chance to succeed. All qualified applicants will be considered for employment without regard to race, color, religion, sex (including pregnancy or related medical conditions), age, national origin, sexual orientation, gender identity or expression, genetic information, disability status, protected veteran status or any other characteristic protected by federal, state, or local laws.
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