Associate, Marketing & Communications

Marketing & Communications Associate

SomeraRoad is an opportunistic commercial real estate investment and development platform headquartered in New York and Nashville, with additional offices in Austin, Indianapolis, Kansas City, and Tampa. Since its inception over seven years ago, the firm has taken an entrepreneurial and opportunistic approach to commercial real estate across a wide spectrum of asset classes, geographies, investment products, and risk profiles. At its core, SomeraRoad aims to navigate complex structures, identify market dislocations, craft an asymmetric risk profile, and align its interests with its investors.

SomeraRoad invests in and develops CRE across a variety of product types (office, industrial, multifamily, retail, hotel, aviation infrastructure) in 50+ U.S. geographies, and it has transacted on nearly $3B of investments, utilizing nearly $1B of equity during its history. The firm has evolved into a diversified, vertically integrated platform with a reputation for solving complex problems, becoming local experts, and aggressively executing its business plans.

Location

New York, NY

Reports to

Director of Communications

Responsibilities

• Work with the Director of Communications to build and execute a firm marketing and communications strategy.
• Partner with property teams to develop and execute project-specific marketing initiatives and materials that align with firm-level goals.
• Plan and manage events, activations, and initiatives, including vendor coordination, budgeting, and onsite execution; ideate and execute with a clear vision of overall business goals for the firm and individual assets.
• Assist with drafting media materials, investor and network communications, newsletters, and work to socialize across firm platforms.
• Manage content creation and scheduling for LinkedIn, Instagram, and project-level social channels, including coordination of photo/video.
• Develop and maintain firm creative assets such as decks, templates, and digital graphics; light photo/video editing is a plus.
• Oversee updates to the firm website and assist with project-level web updates, tracking performance and ensuring functionality.

Qualifications

• 25 years of experience in marketing, communications, or a related field.
• Strong writing, editing, and storytelling skills; experience drafting for multiple audiences (press, investors, social).
• Event planning and management experience required.
• Familiarity with real estate, hospitality, or related industries preferred.
• Proficiency in Microsoft Office and Adobe Creative Suite (InDesign, Photoshop, Illustrator).
• Experience with social media scheduling tools and website CMS platforms (WordPress or similar).
• Organized, proactive, and detail-oriented with the ability to juggle multiple projects in a fast?paced environment.
• Creative mindset and eye for design; photography or video editing experience is a plus.

Seniority level

• Entry level

Employment type

• Full?time

Job function

• Marketing and Sales

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