AirGarage
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Head of Marketing
role at
AirGarage
Base pay range $200,000.00/yr - $250,000.00/yr
About AirGarage AirGarage is on a mission to bring real estate online, starting with parking. We replace broken parking machines, fragmented software, and manual, labor-intensive operations with a unified, data-rich operating system for parking real estate. We handle payments, dynamic pricing, enforcement, license plate recognition, analytics, and more. By building all of our technology in-house, we provide a magical experience for drivers while increasing revenue for real estate owners by 20‑50% or more. We partner with national leaders like Hines and Greystar, and technology firms like Meta, to optimize parking facilities. Our system uses real‑time occupancy, local events, weather, driver behavior, competitor pricing, and more to bring true intelligence to owners’ assets. We are investing aggressively in cameras, sensors, and software that generate a firehose of data to power models and algorithms that optimize performance and give owners clarity and control. Before a property can be optimized, it must first be observed and brought online. We focus on the $131 billion U.S. parking real estate market, which is one of the most offline and mismanaged commercial real estate asset types.
The Role We’re looking for a Head of Marketing to build and lead the marketing function at AirGarage. You’ll partner closely with sales, product, and the founders to define how and where we tell our story, own our B2B sales‑driven go‑to‑market strategy, and lead the team that introduces AirGarage to real estate owners and partners across the country. This role is for a builder who can transform a fast‑growing SaaS company into a category‑defining brand.
What You Will Do
Define a new category and position AirGarage as a tech‑forward solution for parking real estate owners.
Meet real estate owners where they are: test new channels, identify winning experiments, and double down on what works.
Be a force multiplier for sales: partner with sales to grow top of funnel and shorten the sales cycle through smart positioning, campaigns, and account‑based programs.
Dive into data: instill a culture of running experiments, measuring results, and continuously learning and iterating based on quantitative metrics and qualitative customer and sales feedback.
Tell stories: create a content roadmap that educates real estate owners, celebrates customer success stories, and establishes AirGarage as the parking industry expert.
What You Need
Built‑from‑scratch leadership experience: you’ve spun up core functions like ABM and product marketing from near zero at a high‑growth B2B company.
Force multiplier: you empower your team by building systems and laying out clear plans and goals.
Hands‑on operator: you’re comfortable writing copy, running campaigns, and testing channels as you are walking the Board of Directors through the data.
Positioning + judgment: you excel at category design, competitive differentiation, and distilling complex customer preferences into sharp, memorable messaging.
Story + metrics: a natural storyteller who pairs narrative with numbers, creating collateral for prospects and translating performance data into compelling insights for leadership.
Cross‑functional leadership: experience partnering with Product, Sales, and Customer Success to launch new campaigns and communicate results.
Bias for action: you ship fast, test relentlessly, and incorporate feedback rapidly. You know when an 80/20 solution beats slow perfection.
Strongly preferred: B2B vertical SaaS and exposure to real estate/proptech or marketing to traditional industries at a similar early‑to‑mid‑stage company post‑PMF.
Why This Role May Not Be For You
You’re optimizing for a big paid‑ads budget. We are not a PPC‑driven industry; ROI‑based spending is key.
You want a big team on day one. This is a 80% IC player‑coach role; you’ll roll up your sleeves with a two‑person team.
You expect a perfect playbook. We’re still building foundations; you’ll write the playbook while running the plays.
You don’t want to travel. The role is relationship‑driven; conferences, customer visits, and on‑site insights matter.
You expect a magic lead faucet. Our customers are institutional owners; marketing must proactively warm them up.
Upside
Equity: stake in the business you’re helping to build.
Remote work: work wherever you like in North America.
Health insurance: we cover 85% of employee plans and 50% of dependents.
Paid parental leave: 12 weeks fully paid.
Home office setup: laptop and equipment provided.
Unlimited PTO with a 10‑day minimum.
401(k) retirement savings program.
Team off‑sites: ~2 times per year in locations like Tahoe, Puerto Vallarta, San Diego, and Austin.
Book club: optional recurring sessions for learning.
A room to grow: the team will expand dramatically in the coming years.
Transform cities: opportunity to change how real estate is used in cities.
Diverse team: 40% female, 30%+ from underrepresented communities.
We understand that there's no such thing as a perfect candidate. We're looking for someone passionate, with grit and determination, who is excited to face the challenges of a rapidly growing startup. AirGarage is a type of company where you can grow exponentially, and we encourage you to apply even if you don’t 100% match the candidate description.
AirGarage is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Candidates and employees are always evaluated based on merit, qualifications, and performance. We will never discriminate on the basis of race, color, gender, national origin, ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability, or any other legally protected status.
#J-18808-Ljbffr
Head of Marketing
role at
AirGarage
Base pay range $200,000.00/yr - $250,000.00/yr
About AirGarage AirGarage is on a mission to bring real estate online, starting with parking. We replace broken parking machines, fragmented software, and manual, labor-intensive operations with a unified, data-rich operating system for parking real estate. We handle payments, dynamic pricing, enforcement, license plate recognition, analytics, and more. By building all of our technology in-house, we provide a magical experience for drivers while increasing revenue for real estate owners by 20‑50% or more. We partner with national leaders like Hines and Greystar, and technology firms like Meta, to optimize parking facilities. Our system uses real‑time occupancy, local events, weather, driver behavior, competitor pricing, and more to bring true intelligence to owners’ assets. We are investing aggressively in cameras, sensors, and software that generate a firehose of data to power models and algorithms that optimize performance and give owners clarity and control. Before a property can be optimized, it must first be observed and brought online. We focus on the $131 billion U.S. parking real estate market, which is one of the most offline and mismanaged commercial real estate asset types.
The Role We’re looking for a Head of Marketing to build and lead the marketing function at AirGarage. You’ll partner closely with sales, product, and the founders to define how and where we tell our story, own our B2B sales‑driven go‑to‑market strategy, and lead the team that introduces AirGarage to real estate owners and partners across the country. This role is for a builder who can transform a fast‑growing SaaS company into a category‑defining brand.
What You Will Do
Define a new category and position AirGarage as a tech‑forward solution for parking real estate owners.
Meet real estate owners where they are: test new channels, identify winning experiments, and double down on what works.
Be a force multiplier for sales: partner with sales to grow top of funnel and shorten the sales cycle through smart positioning, campaigns, and account‑based programs.
Dive into data: instill a culture of running experiments, measuring results, and continuously learning and iterating based on quantitative metrics and qualitative customer and sales feedback.
Tell stories: create a content roadmap that educates real estate owners, celebrates customer success stories, and establishes AirGarage as the parking industry expert.
What You Need
Built‑from‑scratch leadership experience: you’ve spun up core functions like ABM and product marketing from near zero at a high‑growth B2B company.
Force multiplier: you empower your team by building systems and laying out clear plans and goals.
Hands‑on operator: you’re comfortable writing copy, running campaigns, and testing channels as you are walking the Board of Directors through the data.
Positioning + judgment: you excel at category design, competitive differentiation, and distilling complex customer preferences into sharp, memorable messaging.
Story + metrics: a natural storyteller who pairs narrative with numbers, creating collateral for prospects and translating performance data into compelling insights for leadership.
Cross‑functional leadership: experience partnering with Product, Sales, and Customer Success to launch new campaigns and communicate results.
Bias for action: you ship fast, test relentlessly, and incorporate feedback rapidly. You know when an 80/20 solution beats slow perfection.
Strongly preferred: B2B vertical SaaS and exposure to real estate/proptech or marketing to traditional industries at a similar early‑to‑mid‑stage company post‑PMF.
Why This Role May Not Be For You
You’re optimizing for a big paid‑ads budget. We are not a PPC‑driven industry; ROI‑based spending is key.
You want a big team on day one. This is a 80% IC player‑coach role; you’ll roll up your sleeves with a two‑person team.
You expect a perfect playbook. We’re still building foundations; you’ll write the playbook while running the plays.
You don’t want to travel. The role is relationship‑driven; conferences, customer visits, and on‑site insights matter.
You expect a magic lead faucet. Our customers are institutional owners; marketing must proactively warm them up.
Upside
Equity: stake in the business you’re helping to build.
Remote work: work wherever you like in North America.
Health insurance: we cover 85% of employee plans and 50% of dependents.
Paid parental leave: 12 weeks fully paid.
Home office setup: laptop and equipment provided.
Unlimited PTO with a 10‑day minimum.
401(k) retirement savings program.
Team off‑sites: ~2 times per year in locations like Tahoe, Puerto Vallarta, San Diego, and Austin.
Book club: optional recurring sessions for learning.
A room to grow: the team will expand dramatically in the coming years.
Transform cities: opportunity to change how real estate is used in cities.
Diverse team: 40% female, 30%+ from underrepresented communities.
We understand that there's no such thing as a perfect candidate. We're looking for someone passionate, with grit and determination, who is excited to face the challenges of a rapidly growing startup. AirGarage is a type of company where you can grow exponentially, and we encourage you to apply even if you don’t 100% match the candidate description.
AirGarage is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Candidates and employees are always evaluated based on merit, qualifications, and performance. We will never discriminate on the basis of race, color, gender, national origin, ethnicity, veteran status, disability status, age, sexual orientation, gender identity, marital status, mental or physical disability, or any other legally protected status.
#J-18808-Ljbffr