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SERVPRO of Spokane County

Digital Marketing Specialist - Paid Media

SERVPRO of Spokane County, Spokane, Washington, United States, 99254

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Digital Marketing Specialist - Paid Media SERVPRO of Spokane County Professionals provide fire and water damage restoration services. Proudly serving all of Spokane County and surrounding areas, we are available 24 hours a day, 7 days a week. Our team is ready to restore damage caused by water, fire, disasters, storms, floods, and mold to your home or commercial structure.

Role Description

We're looking for a seasoned Digital Marketing Specialist with experience in eCommerce to lead and execute paid media campaigns that reflect the quality of our work. This is a paid, full-time opportunity to own and scale performance marketing across platforms like Meta (Facebook/Instagram), Google Ads, YouTube, and more. You’ll drive strategy, manage execution, and bring a brand lens to all customer touchpoints online. Ideal candidates understand the nuances of marketing to audiences and have a strong grasp of direct response best practices within a brand context. This position is on site in Spokane, Washington with occasional traveling to our Franchise in Kelowna, BC.

Key Responsibilities

Plan, launch, and manage paid media campaigns across Meta, Google Ads, and YouTube

Conduct audience research and develop targeting strategies

Write compelling, on-brand ad copy and select creative assets

Optimize campaigns through A/B testing, creative iteration, and data-driven insights

Monitor performance and report on key KPIs (ROAS, CPA, CAC, etc.)

Collaborate with internal stakeholders on messaging, campaign timelines, and lead generation goals

Stay current on digital trends, platform updates, and marketing benchmarks

Qualifications

3+ years of experience managing paid media campaigns for eCommerce

Strong knowledge of Meta Ads Manager, Google Ads, YouTube Ads, and Google Analytics

Proven track record of driving results through data-informed creative and targeting

A sharp eye for aesthetics and messaging

Excellent written and verbal communication skills

Self-starter mindset with the ability to own strategy and execution

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