Media Buyer, Google Job at Launch Potato in Riverside

WHO ARE WE?

Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the worlds leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning over 15 countries, weve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success.

WHY JOIN US?

At Launch Potato, youll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers.

BASE SALARY

$75,000 to $90,000 per year.

MUST HAVE

• 4+ years of hands?on experience planning, managing, and optimizing Google Ads campaigns (Search, Display, Demand Gen, Performance Max, YouTube) with revenue/ROAS as the primary KPI.
• Proven ability to manage large?scale budgets ($20M+/year) and consistently meet ROAS and revenue goals independently.
• Strong analytical skills with proficiency in Looker, Tableau, or equivalent BI tools, plus advanced Excel/Google Sheets expertise.
• Ability to write compelling ad copy and collaborate effectively on creative asset development.
• Exceptional collaboration and communication skills, with a track record of influencing cross?functional partners to drive results.

EXPERIENCE

Minimum of 4 years managing Google Ads campaigns across multiple formats (Search, Display, Demand Gen, Performance Max, YouTube), with proven success optimizing large?scale budgets ($20M+/year). Skilled at independently analyzing campaign data, generating insights, and driving ROAS and revenue growth through both strategy and execution.

YOUR ROLE

Drive the growth and profitability of FinanceBuzzs paid media portfolio by owning the strategy, execution, and optimization of Google Ads campaigns within various financial services verticals. Youll manage a large?scale budget ($20M+/year), leveraging data to maximize ROAS and revenue while continuously testing, learning, and scaling across campaign types.

OUTCOMES (PERFORMANCE EXPECTATIONS)

• Own campaign performance end?to?end.
• Source and manage creative like a performance marketer.
• Plan, launch, and optimize with precision.
• Never settle for good enough.
• Turn testing into a competitive advantage.
• Collaborate with intensity.
• Push into new territory.
• Be the expert others rely on.

COMPETENCIES

• Technical Mastery.
• Analytical Problem?Solving.
• Organizational Skills.
• Collaboration & Influence.
• Growth Mindset.
• Communication.
• Adaptability.

TOTAL COMPENSATION

Base salary is set according to market rates for the nearest major metro and varies. Your compensation package includes a base salary, profit?sharing bonus, and competitive benefits. Launch Potato is a performance?driven company.

EEO STATEMENT

Since day one, weve been committed to having a diverse, inclusive team and culture. We are proud to be an Equal Employment Opportunity company. We value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics.

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