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Everyday Dose

Everyday Dose is hiring: Social Media Manager in Washington

Everyday Dose, Washington, DC, US, 20022

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Overview

Everyday Dose is hiring a Social Media Manager to take charge of our organic Instagram presence. This role is about creating, scheduling, and publishing high-quality content that educates, entertains, and grows our audience across primary channels.

Responsibilities

  • Build and maintain a rolling 30-day organic content calendar, primarily for Instagram.
  • Collaborate with the internal team on TikTok to plan and align organic content, leaving room for trend-driven posts.
  • Manage organic YouTube strategy, producing content, and repurposing from Instagram/TikTok.
  • Create, schedule, and publish 34 high-quality Instagram posts per week for the first 45 days; scale to 1 post/day by 90 days.
  • Develop content across key buckets:
    • Prospective customers (entertaining/educational skits)
    • Current customers (recipes, lifestyle tips, product use)
    • Aspirational Everyday Dose customers (hero content)

  • Collaborate with the internal team to source creators and content. Incorporate feedback and review processes.
  • Proactively comment and engage on other relevant accounts to amplify Everyday Doses presence and voice with brand-aligned interactions.
  • Ensure content is published on schedule with consistent quality.
  • Drive account growth (metrics determined based on ad spend).
  • Deliver engagement results that meet or exceed the top 10% of our historical performance.


Requirements
  • 25 years of experience in social media management, digital marketing, or community management, preferably within a CPG, wellness, or lifestyle brand.
  • Hands-on experience developing content from filming to editing using tools like Canva, Adobe Suite, or CapCut.
  • Knowledge of social media analytics tools (Meta Business Suite, TikTok Analytics, Sprout Social, Hootsuite, Buffer, etc.).
  • Proven track record of growing and engaging audiences.
  • Portfolio or examples of past social campaigns.
  • Strong understanding of social platforms and their best practices.
  • Excellent copywriting and content creation skills.
  • Ability to balance creativity with data-driven thinking and meet deadlines in a fast-paced environment.
  • Passion for wellness, social media trends, and storytelling.

Benefits
  • Competitive salary and performance-based bonuses
  • Health, dental & vision insurance (75% employer)
  • 401K Match (80% matching)
  • Unlimited PTO
  • Remote work flexibility (if applicable)
  • Annual wellness and professional development stipend
  • Opportunity to work with a dynamic team in a high-growth environment

Location considerations and compensation vary by role and market. Examples observed: North Bethesda, MD; Arlington, VA; Washington, DC.

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