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Liberty Military Housing

Liberty Military Housing is hiring: Marketing Director in San Diego

Liberty Military Housing, San Diego, CA, United States, 92189

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Liberty Military Housing provided pay range

This range is provided by Liberty Military Housing. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

$100,000.00/yr - $125,000.00/yr

Additional compensation types

Annual Bonus

Head of Recruitment @ Liberty Military Housing

This Position can be housed in San Diego, Ca or Virginia Beach, Virginia.

The ideal candidate will be responsible leading an effective marketing strategy to propel company growth. You will work cross-functionally to understand marketing needs, act as a company brand ambassador to external sources, and drive revenue growth through successful marketing campaigns.

Your Responsibilities

  • Marketing Strategy and Execution: Develop and implement comprehensive marketing strategies to increase occupancy rates and enhance brand visibility. Oversee the creation and execution of marketing campaigns across various channels, including digital, social media, print, and events. Analyze market trends and competitor activities to identify opportunities and threats, and adjust marketing strategies accordingly.
  • Brand Management: Maintain and enhance the company's brand image and reputation within the military and multifamily housing sector. Ensure consistent messaging and branding across all marketing materials and communications. Collaborate with internal teams to develop and promote brand guidelines and standards. Lead the development and execution of digital marketing initiatives, including SEO, SEM, email marketing, and social. Implement the Generative Engine Optimization program to enhance the digital marketing strategy, lead generation, and brand awareness. Utilize data analytics to measure the effectiveness of digital marketing efforts and optimize campaigns for better performance. Stay updated on the latest digital marketing trends and technologies to keep the company at the forefront.
  • Systems, Software, and AI Integration: Oversee marketing systems and software to streamline marketing efforts and improve company efficiencies. Implement and manage online leasing and CRM systems to streamline customer interactions, improve lead management, and enhance customer service. Integrate AI technologies into the CRM and other marketing software to automate data collection, analyze customer behavior, and provide predictive analytics for better decision-making. Oversee the training and support of the marketing team in using marketing systems and software.
  • Team Leadership and Development: Lead and mentor a team of marketing professionals, providing guidance, support, and professional development. Foster a collaborative and innovative team culture that encourages creativity and high performance. Set clear goals and performance metrics for the marketing team and regularly review progress.
  • Collaboration and Communication: Work closely with other departments, including leasing, IT, and customer service, to ensure alignment and support for marketing initiatives. Communicate marketing plans, progress, and results to senior management and other stakeholders. Build and maintain relationships with external partners, vendors, and industry organizations. Coordinate pricing and contracts with the Procurement Department.

What You Need For Success

  • Proven track record of developing and executing successful marketing strategies and campaigns.
  • Strong knowledge of digital marketing, software and systems, and AI technologies.
  • Excellent leadership, communication, and interpersonal skills.
  • Ability to analyze data and make data-driven decisions.
  • Creative thinker with a strategic mindset and strong problem‑solving abilities.
  • Ability to maintain confidentiality and integrity.
  • Strong customer service, problem‑solving, decision‑making, written and verbal communication skills.
  • Positive teamwork and initiative.
  • Strong attention to detail.
  • Proficiency and working knowledge of technology, systems, and software.
  • Valid driving licence and insurance, may require personal vehicle.
  • Effective time and task management skills.

Education and Experience

  • Bachelor’s degree in marketing, Business Administration, or a related field; MBA preferred.
  • Minimum of 7‑10 years of experience in marketing, with at least 5 years in a leadership role within the multifamily housing sector.

What We Provide You

Liberty Military Housing takes into consideration everything from career development to family matters, and health & wellness. We are committed to offering our team members a wide range of benefits, including the following:

  • Medical/Dental/Vision Platinum Level Insurance Benefits*
  • Life and AD&D Insurance
  • 401(k) Retirement Plan w/company match
  • Employee Stock Ownership plan
  • Incentive Bonus Program
  • 10 Paid holidays per year
  • 40 hours Paid Sick Leave per year**
  • 80 hours Paid Vacation per year**

* Medical/Dental/Vision insurance eligible after 30 days of full-time employment.

**Vacation and sick time are based on the employee's hire date.

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