Girikon
Marketing Manager – Girikon Inc.
Location: Phoenix, AZ
Employment type: Full‑time
Seniority level: Mid‑Senior level
Benefits
- Dental insurance
- Health insurance
- Paid time off
- Vision insurance
Job Responsibilities
- Lead multi‑channel marketing strategy focused on AI, Salesforce, HubSpot and digital transformation services.
- Collaborate with internal teams (Sales, Delivery, Product) to craft compelling GTM messaging for services, accelerators, and proprietary AI solutions.
- Create and manage high‑impact content (blogs, whitepapers, case studies, webinars) to attract and engage target audiences (enterprise IT, CIOs, CTOs).
- Optimize digital marketing campaigns (SEO, Google Ads, LinkedIn, email automation) to drive MQLs and SQLs.
- Manage the creation of all marketing materials, such as website content, brochures, and promotional items.
- Support lead generation through event marketing, partnerships, webinars, and Salesforce community engagement.
- Conduct market research to identify target audiences, understand consumer behavior, and analyze competitor activities.
- Analyze campaign performance and ROI and make data‑driven decisions to improve effectiveness.
- Stay current on AI trends, Salesforce and HubSpot ecosystem updates, and industry best practices.
- Ensure brand consistency across all marketing materials and channels, maintaining a strong public image.
- Identify and develop new marketing channels and other opportunities to build new clients.
- Attend relevant events and conduct webinars to create awareness about Girikon’s expertise.
Requirements
- Application from agencies will not be considered.
- A bachelor’s degree in Marketing, Communications, Business, or a related field.
- Minimum 2–7 years of B2B marketing experience in tech, SaaS, or professional services—ideally with exposure to AI or Salesforce ecosystems.
- Strong grasp of digital marketing tools (HubSpot, SEMrush, Google Analytics, LinkedIn, social media marketing, etc.).
- Exceptional communication and storytelling skills for technical and business audiences.
- Strong creative and innovative thinking to develop compelling campaign ideas and marketing materials.
- Passion for marketing.
- Strong client‑service capabilities with thorough follow‑up.
- Highly creative in identifying target audiences and devising digital/marketing campaigns that engage, inform, and motivate.
- Willingness to attend events and conduct webinars as required.
- Experience working with both onshore and offshore teams.
- A candidate must be eligible to work in the U.S. for any employer.
Why Join Girikon?
- Competitive salary commensurate with industry standards.
- Enrollment in group health plan (medical, dental, vision) with employer contribution.
- Training and development opportunities.
- Paid personal time off and sick days.
- Standard public holidays for all employees.
- Work/life balance.
Girikon is an Equal Opportunity Employer that values diversity in the workplace.