Confidential
Senior Vice President of Marketing
Confidential, Charleston, South Carolina, United States, 29408
Senior Vice President of Marketing
About the Company
We are an innovative mental health care company dedicated to providing evidence-based treatments that make a real difference in people's lives.
Industry
Pharmaceuticals
Type
Public Company
Founded
2016
Employees
51-200
Categories
Medicine
B2C
About the Role
We are seeking an experienced Senior Vice President of Marketing to lead the U.S. launch and commercialization of a potential first-in-class investigational product. This is an extraordinary opportunity for a dynamic marketing leader to develop and execute cutting-edge omni-channel strategies that boost awareness, enhance stakeholder engagement, and ensure successful product uptake.
The ideal candidate will possess a remarkable record in pharmaceutical or biotech marketing, particularly in the CNS/psychiatry space, and have a deep understanding of specialty therapeutics and complex care pathways. Key responsibilities include:
Crafting the brand strategy, positioning, and messaging for the product.
Leading comprehensive launch readiness plans that encompass disease awareness initiatives, healthcare professional education, and patient journey optimization.
Creating engaging and compliant content across multiple platforms with a focus on storytelling.
Building and leading a high-performing marketing team while fostering a culture of innovation and patient advocacy.
Managing the brand's P&L, budget allocation, and ROI metrics effectively.
This position requires a strategic thinker who excels in cross-functional collaboration and partnership strategy. A Bachelor's degree in a relevant scientific discipline is essential, while an advanced degree or MBA is preferred. If you are passionate about transforming mental healthcare and reducing stigma, we want to hear from you!
Hiring Manager Title
Chief Commercial Officer
Travel Percent
Less than 10%
Functions
Marketing