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TravelPerk

Events Marketing Manager

TravelPerk, Chicago, Illinois, United States, 60290

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About Perk Perk (formerly TravelPerk) is the intelligent platform for travel and spend management. Built to tackle the time‑consuming, manual work that gets in the way of real work, our tools automate everything from travel bookings to expenses, invoice processing, and more. By eliminating shadow work that wastes hours, erodes morale, and saps innovation, we’re on a mission to power real work with real impact. We serve more than 10,000 companies worldwide, including Wise, On Running, Breitling, and Fabletics, and we’re tackling the 7 hours of lost productivity per employee each week, a $1.7 trillion problem.

Founded in 2015, Perk has grown into a global company of more than 1,800 people across 12 offices and headquarters in London and Boston. We place a high value on curiosity, purpose, and mindset, and we’re driven by values such as ownership, delivering a 7‑star experience, and working as one team.

What You’ll Be Doing

Build and execute a North America events strategy aligned to regional pipeline goals, sales objectives, and market maturity. This includes large industry events, partner activations, customer roundtables, and field programs.

Own the end‑to‑end event process, from planning and budgeting to venue sourcing, logistics, contracts, on‑site execution, and post‑event analysis.

Align with regional sales and marketing leadership to define event objectives, ICP targeting, and ROI expectations across event tiers (flagship, regional, field).

Develop measurable KPIs and event scorecards that tie activities to pipeline, SQL creation, and customer expansion.

Manage pre‑event and post‑event workflows including promotion, attendee engagement, and lead follow‑up in collaboration with marketing operations and revenue operations.

Lead cross‑functional coordination across content, design, partnerships, and enablement teams to ensure messaging consistency and activation excellence.

Drive innovation in event experiences – from hosted executive dinners to interactive brand activations – to differentiate TravelPerk in the North American market.

Report on ROI and performance trends by event type, region, and audience to continually optimise spend and impact.

Stay ahead of event and field marketing trends in North America, identifying emerging opportunities for regional brand visibility and customer engagement.

Collaborate with global marketing and EMEA field teams to ensure alignment with TravelPerk’s brand, messaging, and global event strategy while adapting for regional nuances.

What You’ll Need To Succeed

5+ years of experience in field and event marketing roles, ideally within B2B SaaS or tech industries, with direct responsibility for U.S. and/or Canada programs.

Proven success building regional event programs tied to pipeline and revenue metrics.

Expertise in cross‑functional collaboration with sales, marketing operations, and creative teams.

Strong project management and organisational skills, capable of managing multiple events simultaneously under tight deadlines.

Analytical and ROI‑driven mindset with confidence in interpreting metrics, building dashboards, and presenting outcomes to senior leadership.

Excellent communication and stakeholder management skills with the ability to influence across teams and time zones.

Budget ownership experience, including forecasting, vendor negotiations, and spend optimisation.

Creative and customer‑centric thinking with a passion for experiential storytelling.

Willingness to travel domestically (25‑30%) for event execution and regional collaboration.

Compensation Compensation for this role is a combination of salary and stock options. The anticipated base salary range is $81,000 – $100,000 per year. Actual compensation may vary based on qualifications, experience, and other job‑related factors.

How We Work Perk follows an IRL‑first approach. Teams meet in‑person 3 days a week, so you should be based within commuting distance of our London or Barcelona hub. We can assist with relocation for certain roles. English is the official language in the office.

Equal Opportunity Employment Perk is a global company with a diverse customer base and is an equal opportunity employer. We welcome applicants regardless of how you look, where you’re from, or anything else that makes you, well, you.

Recruitment Scams All official communication from Perk will come from email addresses ending in @perk.com or @externalperk.com, or verified social media channels and recruiters on our official LinkedIn page. We will never ask you to pay for equipment, training, or fees, or request sensitive information such as bank details early in the process. If you receive a suspicious message, do not respond and forward it to security@perk.com.

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