National Corporate Housing
VP, Marketing Strategy, Brand & Sales Enablement
National Corporate Housing, Greenwood Village, Colorado, United States
VP, Marketing Strategy, Brand & Sales Enablement National Corporate Housing | Home, Wherever You Are
National Corporate Housing is seeking an experienced and strategic
Vice President of Marketing Strategy, Brand & Sales Enablement
to lead the development and execution of marketing strategies that strengthen our brand, fuel revenue growth, and support our sales teams. This role oversees a multi-functional marketing team and ensures full alignment between marketing initiatives and sales outcomes. The ideal candidate is data-driven, customer-focused, and passionate about enabling B2B marketing impact through technology, insight, and innovation.
At National, we don’t just provide housing—we create home-like experiences for global business travelers and relocating professionals. With 28+ offices worldwide, we’re a trusted leader in
customized corporate housing
and
360-degree services
that make transitions seamless.
Expectations for Success Brand Strategy & Positioning
Define and implement a compelling brand strategy that differentiates National in the B2B space
Socialize and gain approval and engagement of the strategy with the Executive Committee
Ensure brand consistency across all customer touchpoints and marketing initiatives
Align marketing efforts with business objectives, revenue goals, and customer needs
Sales Enablement & Engagement
Equip sales teams with the right content, tools, training, and insights to accelerate deal cycles and improve win rates
Develop sales playbooks, case studies, competitive intelligence, and product positioning materials
Implement sales engagement strategies that improve outreach, customer conversations, and pipeline velocity
Work closely with sales leadership to align marketing and sales efforts for maximum impact
Demand Generation & Growth Marketing
Drive lead generation strategies using digital marketing, inbound, and paid media
Oversee marketing automation to nurture leads effectively and optimize the sales funnel
Implement data-driven approaches to track, measure, and improve lead quality and conversion rates
Content Marketing & Thought Leadership
Guide the development of a content strategy that positions the company as an industry leader
Ensure high-quality content that drives engagement, supports SEO, and fuels demand generation
Leverage AI for content development
Use insights from customers, sales, and market trends to develop impactful messaging
Supportive-Service Optimization
Oversee development and enhancement of online self-service tools, portals, and knowledge bases
Ensure service solutions reduce friction, improve efficiency, and enhance user satisfaction
Collaborate with product, UX, and customer support teams to ensure a seamless digital experience
Leverage AI and automation to enhance self-service capabilities
Marketing Operations & Technology
Implement and optimize marketing technologies to improve efficiency and decision-making
Manage internal and external event strategies, branded in-person and virtual event experiences, merchandise, and target audience engagement
Ensure data-driven marketing practices, using analytics for performance optimization
Establish clear KPIs and reporting frameworks to measure marketing and sales enablement ROI
What Makes This Role Unique?
Executive-level visibility with direct impact on company growth and positioning
Lead a multi-disciplinary team in a fast-paced, highly collaborative environment
Shape brand voice and market presence across multiple customer touchpoint
Drive the integration of marketing automation, AI, and digital platforms to scale performance
Be at the forefront of aligning marketing efforts with sales success and customer satisfaction
Who You Are
10+ years of experience in B2B strategic marketing
Experience in leading an integrated marketing function
BS/BA degree in business, marketing, or related field
Strategic Thinking – Ability to align marketing and sales initiatives with business goals and long-term brand vision
Leadership & Team Development – Skilled in leading and mentoring teams, fostering collaboration and innovation
Marketing Strategy & Execution – Experience leading a B2B strategic marketing function and executing efficiently
Sales Enablement & Engagement – Expertise in equipping sales teams with content, training, and strategies
Supportive-Service & Digital Optimization – Ability to enhance customer autonomy through digitally enabled solutions
Data-Driven Decision Making – Strong analytical mindset with expertise in performance measurement, A/B testing, and marketing automation
Brand & Storytelling Expertise – Ability to craft compelling narratives that elevate brand positioning
Technology & Automation – Proficiency in marketing automation, Salesforce CRM and marketing systems, and sales enablement tools
Project Management – Strong organizational skills to oversee multiple initiatives across teams
Fiscal Acumen – Ability to create and manage budgets and ensure maximum ROI on marketing spend
Benefits
Competitive Base Salary
$185,000- $210,000
Medical, dental, and vision insurance options
401k plan with discretionary match
Company paid life insurance, short term disability, and long term disability
Supplemental life insurance, critical illness, accident, and identity theft protection
One-of-a-kind culture dedicated to Diversity, Equity, and Inclusion
Inclusive Awards and Recognition Program
Vacation, sick, and floating holidays
Paid time off
Paid volunteer time
Wellness program
Complimentary use of corporate apartments for vacation or travel (when available)
National is a drug & alcohol-free workplace. Please note that we conduct a background check and 5 panel drug screen after a contingent offer has been made.
Additional Information Fair Labor Standards Act (FLSA): Exempt
Will not provide assistance with relocation costs
National Corporate Housing is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
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Vice President of Marketing Strategy, Brand & Sales Enablement
to lead the development and execution of marketing strategies that strengthen our brand, fuel revenue growth, and support our sales teams. This role oversees a multi-functional marketing team and ensures full alignment between marketing initiatives and sales outcomes. The ideal candidate is data-driven, customer-focused, and passionate about enabling B2B marketing impact through technology, insight, and innovation.
At National, we don’t just provide housing—we create home-like experiences for global business travelers and relocating professionals. With 28+ offices worldwide, we’re a trusted leader in
customized corporate housing
and
360-degree services
that make transitions seamless.
Expectations for Success Brand Strategy & Positioning
Define and implement a compelling brand strategy that differentiates National in the B2B space
Socialize and gain approval and engagement of the strategy with the Executive Committee
Ensure brand consistency across all customer touchpoints and marketing initiatives
Align marketing efforts with business objectives, revenue goals, and customer needs
Sales Enablement & Engagement
Equip sales teams with the right content, tools, training, and insights to accelerate deal cycles and improve win rates
Develop sales playbooks, case studies, competitive intelligence, and product positioning materials
Implement sales engagement strategies that improve outreach, customer conversations, and pipeline velocity
Work closely with sales leadership to align marketing and sales efforts for maximum impact
Demand Generation & Growth Marketing
Drive lead generation strategies using digital marketing, inbound, and paid media
Oversee marketing automation to nurture leads effectively and optimize the sales funnel
Implement data-driven approaches to track, measure, and improve lead quality and conversion rates
Content Marketing & Thought Leadership
Guide the development of a content strategy that positions the company as an industry leader
Ensure high-quality content that drives engagement, supports SEO, and fuels demand generation
Leverage AI for content development
Use insights from customers, sales, and market trends to develop impactful messaging
Supportive-Service Optimization
Oversee development and enhancement of online self-service tools, portals, and knowledge bases
Ensure service solutions reduce friction, improve efficiency, and enhance user satisfaction
Collaborate with product, UX, and customer support teams to ensure a seamless digital experience
Leverage AI and automation to enhance self-service capabilities
Marketing Operations & Technology
Implement and optimize marketing technologies to improve efficiency and decision-making
Manage internal and external event strategies, branded in-person and virtual event experiences, merchandise, and target audience engagement
Ensure data-driven marketing practices, using analytics for performance optimization
Establish clear KPIs and reporting frameworks to measure marketing and sales enablement ROI
What Makes This Role Unique?
Executive-level visibility with direct impact on company growth and positioning
Lead a multi-disciplinary team in a fast-paced, highly collaborative environment
Shape brand voice and market presence across multiple customer touchpoint
Drive the integration of marketing automation, AI, and digital platforms to scale performance
Be at the forefront of aligning marketing efforts with sales success and customer satisfaction
Who You Are
10+ years of experience in B2B strategic marketing
Experience in leading an integrated marketing function
BS/BA degree in business, marketing, or related field
Strategic Thinking – Ability to align marketing and sales initiatives with business goals and long-term brand vision
Leadership & Team Development – Skilled in leading and mentoring teams, fostering collaboration and innovation
Marketing Strategy & Execution – Experience leading a B2B strategic marketing function and executing efficiently
Sales Enablement & Engagement – Expertise in equipping sales teams with content, training, and strategies
Supportive-Service & Digital Optimization – Ability to enhance customer autonomy through digitally enabled solutions
Data-Driven Decision Making – Strong analytical mindset with expertise in performance measurement, A/B testing, and marketing automation
Brand & Storytelling Expertise – Ability to craft compelling narratives that elevate brand positioning
Technology & Automation – Proficiency in marketing automation, Salesforce CRM and marketing systems, and sales enablement tools
Project Management – Strong organizational skills to oversee multiple initiatives across teams
Fiscal Acumen – Ability to create and manage budgets and ensure maximum ROI on marketing spend
Benefits
Competitive Base Salary
$185,000- $210,000
Medical, dental, and vision insurance options
401k plan with discretionary match
Company paid life insurance, short term disability, and long term disability
Supplemental life insurance, critical illness, accident, and identity theft protection
One-of-a-kind culture dedicated to Diversity, Equity, and Inclusion
Inclusive Awards and Recognition Program
Vacation, sick, and floating holidays
Paid time off
Paid volunteer time
Wellness program
Complimentary use of corporate apartments for vacation or travel (when available)
National is a drug & alcohol-free workplace. Please note that we conduct a background check and 5 panel drug screen after a contingent offer has been made.
Additional Information Fair Labor Standards Act (FLSA): Exempt
Will not provide assistance with relocation costs
National Corporate Housing is an equal opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectional or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.
#J-18808-Ljbffr