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Evergreen Trading

Media Buyer - Programmatic

Evergreen Trading, Lincoln, Nebraska, United States, 68511

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About Evergreen

At Evergreen Trading, we're driven by collaboration and value creation for our clients. That's why we're the go-to, strategic partner for marquee brands across industries. Headquartered in NYC, we're a media investment and trade firm that helps brands achieve their goals by leveraging their unwanted assets to purchase media. Our unique approach allows clients to improve their ROI by turning excess inventory, equipment, real estate, and more into media purchasing power. If you're looking for a dynamic work environment and have a passion for doing things differently, Evergreen Trading is the place for you. To learn more about us, check out our brand video and People and Culture page. Department Description

The Programmatic Media Department is a fast-paced, highly specialized team dedicated to the automated buying and optimization of digital advertising inventory. Utilizing advanced technology and data-driven strategies, this department ensures efficient and effective media placements across various digital platforms. Key functions include real-time media buying through demand-side platforms (DSPs), continuous campaign optimization, detailed data analysis and reporting, and collaboration with brand teams and clients to align programmatic strategies with overall marketing objectives. The department also focuses on maintaining strong relationships with media partners, staying updated on industry trends, and fostering a culture of continuous learning and innovation. Position Description

The Programmatic Media Buyer is responsible for negotiating, activating, and maintaining programmatic media buys on behalf of our clients. Buyers work collaboratively across departments such as finance and client partnerships and manage a series of regular client deliverables. Additionally, this role supports Associates and Senior Buyers. Duties and Responsibilities

Develop relationships with programmatic media partners to effectively negotiate pricing and media plans that achieve internal and client objectives across multiple accounts. Work closely with brand teams / clients to complete buying responsibilities such as stewardship and posting. Manage buying and optimization of programmatic media campaigns for Evergreen Trading's portfolio, integrating trade as part of innovative media plans. Document and share optimization results and insights to continuously refine our strategies. Demonstrate deep understanding of programmatic media tagging protocols and brand safety frameworks to ensure accurate campaign tracking, compliance with industry standards, and protection of brand integrity across digital environments. Collaborate with brand, client, and media trading teams to align programmatic media strategies with client goals, utilizing premium media placements and partnerships. Prepare and update marketplace overviews, which may include in-depth overviews of existing / emerging vendors, industry and landscape updates. Attend agency meetings including vendor and client as needed. Train, mentor, and oversee Assistant Programmatic Media Buyers. Assist in the management of added value executions. Research and provide POV's on advertising / media trends. Support Senior Buyers with responsibilities and upfront processes. Knowledge & Skills Required

Bachelor's degree 1-2 years relevant work experience with the ability to train others. Detail oriented and able to proofread documents for accuracy. Work well in a team setting, manage up, and delegate / oversee Assistant Buyer workload In-depth knowledge of media math, terminology, and buying processes and concepts. Understanding of programmatic media ecosystem and the tools required to navigate it (DSPs, ad-servers, fraud prevention, etc.). Proficiency in Microsoft Office, especially in Excel. Strong written and verbal communication skills. Ability to integrate and work successfully with various agency teams, handle multiple projects, and meet tight deadlines. Experience in mentoring or guiding junior team members is a plus. Core Competencies

Strong passion for Programmatic Media Interest in media trade Ability to build a strong rapport and relationships with co-workers and external partners. Proficient in Outlook and Microsoft Office; Excel, Word, PowerPoint Salary : $60,000 - $70,000 The above represents the expected base salary range for this role. Exact compensation is determined by level of experience, location, and other job-related factors. Why Work With Us?

Automatic enrollment in the Employee Stock Ownership Plan (

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