Simply Clear Marketing is hiring: Digital marketing strategist / Google Ads mana

Digital marketing strategist / Google Ads manager Direct message the job poster from Simply Clear Marketing Focused on Partnerships @SimplyClearMarketing This is a hybrid position meaning you will be required to come into the office occasionally. Please do not apply if you are out of town or country, unless you’re willing to move. We’re hiring a Senior Digital Strategist to own our focused portfolio of Central Coast and California-based accounts and be directly responsible for their performance. You’ll lead strategy and execution across Paid Media, SEO, and Conversion Rate Optimization, collaborating closely with clients, creative, sales, and web development to drive measurable growth. This role blends hands‑on campaign management with client communication, data‑driven storytelling, and rigorous project management with an emphasis on analytics and reporting. You’ll thrive here if you’re a T‑shaped marketer: deep expertise in paid acquisition with a strong working knowledge of organic and lead generation channels, and a track record of improving ROI, lowering CAC/CPA, and scaling revenue or qualified pipeline. What You’ll Do Own the success of multiple accounts across Paid and Organic channels, hitting targets for retention, ROI/ROAS, and growth. Lead planning, strategy, and execution for Paid Search and Paid Social (Google Ads, Meta Ads, LinkedIn Ads, MNTN Ads & TikTok nice‑to‑have). Set up and manage PPC accounts end-to-end: budgets, audience/keyword strategy, ad creative testing, offers, funnel mapping, and reporting. Drive CRO: help develop and test landing pages, messaging, and user journeys; partner with design/dev on rapid experimentation. Advance SEO fundamentals: technical audits, on-page optimizations, content briefs, and measurement to support demand capture. Execute world‑class lead generation campaigns on behalf of clients using LinkedIn automation. Analyze campaign performance and translate insights into action: build weekly/monthly KPI reports and present clear narratives and next steps. Proactively research and implement channel updates, betas, and best practices to keep clients ahead of the curve. Build systems, playbooks, and case studies to improve efficiency and support sales/new business when needed. Communicate frequently and transparently. Escalate risks early, celebrate wins, and ensure there are no surprises. What You’ll Bring 5+ years in agency‑side marketing and 5+ years in performance marketing Proven results in E‑commerce and/or B2B Lead Generation. Deep expertise in Paid Media with strong fluency in SEO and CRO (able to diagnose issues and prioritize high‑ROI actions). Exceptional client‑facing communication and executive presence. Comfortable pitching strategy and defending recommendations with data. Analytical rigor: proficient with GA4, tracking/attribution basics, and building dashboards (Looker Studio, DashThis, or similar). Tools: Google Ads, Meta Ads; LinkedIn Ads, MNTN (nice‑to‑have), GA4; SEMRush, familiarity with Shopify/WordPress; CRM/automation (HubSpot/Salesforce), and task management (Asana/Slack) a plus Seniority level Mid‑Senior level Employment type Full‑time Job function Marketing and Sales Industries Advertising Services Referrals increase your chances of interviewing at Simply Clear Marketing by 2x. Get notified about new Digital Marketing Strategist jobs in San Luis Obispo, CA . We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr In Summary: Senior Digital Strategist to own portfolio of Central Coast and California-based accounts . Will lead strategy and execution across Paid Media, SEO, and Conversion Rate Optimization . Will own multiple accounts across Paid and Organic channels, hitting targets for retention, ROI/ROAS, and growth . En Español: Este es un puesto híbrido que significa que se le pedirá que venga a la oficina ocasionalmente. Por favor, no aplique si está fuera de la ciudad o del país, a menos que esté dispuesto a mudarse. Estamos contratando a un estratega digital senior para poseer nuestra cartera enfocada de cuentas con sede en Central Coast y California y ser directamente responsable de su desempeño. Dirigirá la estrategia y ejecución a través de los anuncios publicitarios pagados, SEO y optimización de las tasas de conversión, colaborando estrechamente con clientes, creatividad, ventas y desarrollo web para impulsar el crecimiento medible. Esta función combina la gestión de campañas online con comunicación, narración basada en datos y rigurosa administración de proyectos con énfasis en análisis e informes especializados. Configurar y administrar cuentas PPC de extremo a extremo: presupuestos, estrategia de audiencia/palabra clave, pruebas creativas de anuncios, ofertas, mapas de embudo e informes. Drive CRO: ayudar a desarrollar y probar páginas de destino, mensajería y viajes de usuarios; asociarse con el diseño/desarrollo en una experimentación rápida. Avanzar los fundamentos del SEO: auditorías técnicas, optimizaciones en la página, resúmenes de contenido y medición para apoyar la captura de demanda. Ejecutir campañas de generación de leads de clase mundial en nombre de clientes mediante automatización de LinkedIn. Analizar el rendimiento de la campaña y traducir las ideas en acción: crear informes KPI semanales / mensuales y presentar narrativas claras y próximos pasos. Investigar proactivamente y implementar actualizaciones de canales, betas y mejores prácticas para mantenerse por delante de la lista. Construir sistemas, libros de reproducción y estudios especializados y análisis tempranos de datos para mejorar la eficacia de las operaciones comerciales. Rigo analítico: experto en GA4, los fundamentos de seguimiento / atribución y la construcción de paneles (Looker Studio, DashThis o similares). Herramientas: Google Ads, Meta Ads; LinkedIn Ads, MNTN (nice-to-have), GA4; SEMRush, familiaridad con Shopify/WordPress; CRM/automatización (HubSpot/Salesforce) y gestión de tareas (Asana/Slack) un más nivel senior.