American Farm Bureau Federation
Digital Marketing Manager
American Farm Bureau Federation, Washington, District of Columbia, us, 20022
3 weeks ago Be among the first 25 applicants
DEPARTMENT:
Communications
POSITION OBJECTIVE:
Advance Farm Bureau’s position as the leading Voice of Agriculture through the management of digital marketing platforms, working collaboratively with AFBF staff to support communications and organizational priorities and with state Farm Bureau staff to leverage the Federation’s reach.
REPORTS TO:
Managing Director, Brand Marketing
LOCATION:
Washington, DC; eligible to earn telework 2 days/week
PAY RANGE:
$75,000 - $85,000 annually
DUTIES And RESPONSIBILITIES
Develop and maintain AFBF’s social media content calendar
Oversee social media platforms, including the coordination of account management and content planning
Manage social media working group comprised of state Farm Bureau staff across the country
Coordinate the creation of engaging content—managing the distribution of toolkits and marketing assets
Plan and execute digital marketing campaign and initiatives—coordinating the creation of engaging content, distribution of toolkits and development of marketing assets.
Contribute to the development and execution of influencer collaboration strategies
Work with state Farm Bureaus to elevate digital content
Collaborate with and assist in managing external digital and marketing vendors
Keep up to date with emerging marketing trends, tools and technologies across the digital landscape
Perform other duties as assigned to support the success of communications operations and the overall organization
Relationships:
Collaborate with AFBF staff, communications professionals from state Farm Bureaus, coalition partners, allied groups, Farm Bureau members and digital influencers to expand Farm Bureau’s reach and achieve our mission.
Education Or Training Required
Bachelor’s degree in communications or related field
Experience And Skills Required
3-5 years of experience in digital marketing
Experience managing organizational social media platforms
Proven experience with Adobe Creative Cloud
Experience working independently and as part of a team, often with tight deadlines
Preferred Education/Experience/Training/Skills
Knowledge of agriculture
Other Requirements
Travel as needed
TO APPLY:
Please submit a resume and digital portfolio.
#J-18808-Ljbffr
DEPARTMENT:
Communications
POSITION OBJECTIVE:
Advance Farm Bureau’s position as the leading Voice of Agriculture through the management of digital marketing platforms, working collaboratively with AFBF staff to support communications and organizational priorities and with state Farm Bureau staff to leverage the Federation’s reach.
REPORTS TO:
Managing Director, Brand Marketing
LOCATION:
Washington, DC; eligible to earn telework 2 days/week
PAY RANGE:
$75,000 - $85,000 annually
DUTIES And RESPONSIBILITIES
Develop and maintain AFBF’s social media content calendar
Oversee social media platforms, including the coordination of account management and content planning
Manage social media working group comprised of state Farm Bureau staff across the country
Coordinate the creation of engaging content—managing the distribution of toolkits and marketing assets
Plan and execute digital marketing campaign and initiatives—coordinating the creation of engaging content, distribution of toolkits and development of marketing assets.
Contribute to the development and execution of influencer collaboration strategies
Work with state Farm Bureaus to elevate digital content
Collaborate with and assist in managing external digital and marketing vendors
Keep up to date with emerging marketing trends, tools and technologies across the digital landscape
Perform other duties as assigned to support the success of communications operations and the overall organization
Relationships:
Collaborate with AFBF staff, communications professionals from state Farm Bureaus, coalition partners, allied groups, Farm Bureau members and digital influencers to expand Farm Bureau’s reach and achieve our mission.
Education Or Training Required
Bachelor’s degree in communications or related field
Experience And Skills Required
3-5 years of experience in digital marketing
Experience managing organizational social media platforms
Proven experience with Adobe Creative Cloud
Experience working independently and as part of a team, often with tight deadlines
Preferred Education/Experience/Training/Skills
Knowledge of agriculture
Other Requirements
Travel as needed
TO APPLY:
Please submit a resume and digital portfolio.
#J-18808-Ljbffr