Peskind Executive Search
VP of Marketing (Defense Tech/Robotics)
Peskind Executive Search, Los Angeles, California, United States, 90079
Vice President of Marketing (Drone Technology)
Location:
Los Angeles, CA (Hybrid)
Division:
Marketing & Growth Strategy
Search Partner:
Peskind Executive Search
About the Opportunity Our confidential client, a leading innovator in secure wireless communications for mission‑critical robotics, defense technology, and advanced wireless systems, is seeking a
Senior Director / Vice President of Marketing
to lead their global marketing strategy.
This is a pivotal, hands‑on leadership role that combines
strategic vision
with
operational excellence
— building and scaling a world‑class marketing organization that strengthens brand presence, accelerates pipeline growth, and drives measurable revenue across global markets.
The selected executive will report directly to the CEO and serve as a key member of the leadership team.
Key Responsibilities Marketing Strategy & Leadership
Define and execute an integrated marketing strategy aligned with company growth goals and product roadmap.
Build a scalable, metrics‑driven marketing organization balancing near‑term demand generation with long‑term brand leadership.
Partner with Sales, Product, and Business Development teams to align go‑to‑market strategy and execution.
Brand & Market Positioning
Elevate the brand as a category leader in secure wireless and advanced connectivity solutions.
Develop unified messaging and storytelling across digital, product, PR, and event channels.
Serve as a visible brand ambassador at key industry conferences and media engagements.
Demand Generation & Sales Enablement
Architect a data‑driven demand generation engine that fuels consistent pipeline and revenue growth.
Drive account‑based marketing programs targeting strategic verticals and enterprise accounts.
Align closely with Sales to enhance lead conversion, opportunity creation, and marketing automation workflows.
Product & Partner Marketing
Lead go‑to‑market planning for new product launches and emerging technologies.
Translate technical capabilities into customer‑centric value propositions.
Develop co‑marketing initiatives with ecosystem and channel partners to expand market reach.
Team Development & Culture
Build, mentor, and scale a high‑performing marketing team grounded in creativity, accountability, and collaboration.
Implement repeatable systems and tools for growth, measurement, and performance optimization.
Foster a culture of innovation and continuous improvement.
Performance & Analytics
Establish KPIs and OKRs that measure marketing’s direct impact on revenue, pipeline health, and brand awareness.
Leverage analytics and insights to optimize budget allocation and maximize ROI.
Ideal Profile
10–15 years of progressive B2B marketing experience, including 5+ years in a senior leadership role.
Proven track record of scaling marketing at growth‑stage or mid‑size technology companies.
Domain expertise in
Defense Tech, Robotics, Wireless Communications, or adjacent sectors.
Deep proficiency in product marketing, demand generation, and brand development.
Exceptional communicator who can simplify complex technologies and inspire internal/external audiences.
Analytical, hands‑on leader comfortable in a fast‑paced, entrepreneurial environment.
Preferred Experience
Exposure to government or defense procurement ecosystems.
Experience in venture‑backed or high‑growth technology environments.
Strong background in account‑based and enterprise go‑to‑market programs.
Compensation & Benefits
Competitive base salary and performance‑based incentives (TBD)
Comprehensive medical, dental, and vision coverage
Supplemental benefits including life, short‑ and long‑term disability
Monthly fitness/gym stipend
#J-18808-Ljbffr
Los Angeles, CA (Hybrid)
Division:
Marketing & Growth Strategy
Search Partner:
Peskind Executive Search
About the Opportunity Our confidential client, a leading innovator in secure wireless communications for mission‑critical robotics, defense technology, and advanced wireless systems, is seeking a
Senior Director / Vice President of Marketing
to lead their global marketing strategy.
This is a pivotal, hands‑on leadership role that combines
strategic vision
with
operational excellence
— building and scaling a world‑class marketing organization that strengthens brand presence, accelerates pipeline growth, and drives measurable revenue across global markets.
The selected executive will report directly to the CEO and serve as a key member of the leadership team.
Key Responsibilities Marketing Strategy & Leadership
Define and execute an integrated marketing strategy aligned with company growth goals and product roadmap.
Build a scalable, metrics‑driven marketing organization balancing near‑term demand generation with long‑term brand leadership.
Partner with Sales, Product, and Business Development teams to align go‑to‑market strategy and execution.
Brand & Market Positioning
Elevate the brand as a category leader in secure wireless and advanced connectivity solutions.
Develop unified messaging and storytelling across digital, product, PR, and event channels.
Serve as a visible brand ambassador at key industry conferences and media engagements.
Demand Generation & Sales Enablement
Architect a data‑driven demand generation engine that fuels consistent pipeline and revenue growth.
Drive account‑based marketing programs targeting strategic verticals and enterprise accounts.
Align closely with Sales to enhance lead conversion, opportunity creation, and marketing automation workflows.
Product & Partner Marketing
Lead go‑to‑market planning for new product launches and emerging technologies.
Translate technical capabilities into customer‑centric value propositions.
Develop co‑marketing initiatives with ecosystem and channel partners to expand market reach.
Team Development & Culture
Build, mentor, and scale a high‑performing marketing team grounded in creativity, accountability, and collaboration.
Implement repeatable systems and tools for growth, measurement, and performance optimization.
Foster a culture of innovation and continuous improvement.
Performance & Analytics
Establish KPIs and OKRs that measure marketing’s direct impact on revenue, pipeline health, and brand awareness.
Leverage analytics and insights to optimize budget allocation and maximize ROI.
Ideal Profile
10–15 years of progressive B2B marketing experience, including 5+ years in a senior leadership role.
Proven track record of scaling marketing at growth‑stage or mid‑size technology companies.
Domain expertise in
Defense Tech, Robotics, Wireless Communications, or adjacent sectors.
Deep proficiency in product marketing, demand generation, and brand development.
Exceptional communicator who can simplify complex technologies and inspire internal/external audiences.
Analytical, hands‑on leader comfortable in a fast‑paced, entrepreneurial environment.
Preferred Experience
Exposure to government or defense procurement ecosystems.
Experience in venture‑backed or high‑growth technology environments.
Strong background in account‑based and enterprise go‑to‑market programs.
Compensation & Benefits
Competitive base salary and performance‑based incentives (TBD)
Comprehensive medical, dental, and vision coverage
Supplemental benefits including life, short‑ and long‑term disability
Monthly fitness/gym stipend
#J-18808-Ljbffr