Confidential
Vice President of Marketing Strategy
About the Company
Diverse financial services firm & investment bank
Industry
Financial Services
Type
Public Company
Founded
2000
Employees
10,001+
Categories
Financial Services
Finance
Banking
Wealth Management
Banking & Mortgages
Asset Management
Investment Banking
Investment Management
Venture Capital
Consulting & Professional Services
B2B
Business
Corporations
JPMorgan Chase
Currencies
New York City
Economics
Insurance
Credit
Specialties
consumer & community banking
corporate and investment bank
asset management
private banking
and commercial banking
Business Classifications
B2B
About the Role
The Company is in search of a VP, Marketing Strategy to play a pivotal role in the evolution of its B2B marketing team. This hands-on position demands a creative visionary with a proven track record in developing successful narratives and messaging strategies. The successful candidate will be responsible for co-owning and evolving the narrative strategy, leading content strategy and writing across various materials, and ensuring that all messaging is smart, sharp, and tailored to the needs of both clients and internal stakeholders. Collaboration with cross-functional teams, particularly Sales, Events, Comms, and Product, is essential to craft compelling materials for client-facing and internal presentations. Applicants for the VP, Marketing Strategy role at the company should have a Bachelor's degree and a minimum of 10 years' experience in content strategy, storytelling, or within an agency. The role requires strong writing and editing skills, excellent communication, and the ability to work independently to lead projects from concept to execution. Familiarity with media solutions and B2B ad products is a must, as is proficiency in the Microsoft Office suite and fluency in Canva for designing visually appealing materials. The ideal candidate will also be adept at identifying new opportunity areas and crafting narratives that resonate with target audiences, as well as staying informed about industry trends and competitor strategies to adapt narratives accordingly.
Hiring Manager Title
Executive Director
Travel Percent
Less than 10%
Functions
Marketing