Job Title: SVP, Integrated Media Strategy
Location: New York
Company: The Weber Shandwick Collective
About Us
The Weber Shandwick Collective is a leading global communications and marketing solutions firm that partners with clients to drive impact and create meaningful connections. We are driven to push the boundaries of creativity and innovation, and we seek a dynamic and experienced Integrated Media Lead Growth Lead for North America to join our team.
We are at a pivotal moment with built capabilities and talent creating distance between us and competitors. We have the answers to many client questions: how to shift strategic investment to influencer marketing; how to systematically drive cultural relevance for brands. We are seeking a senior and dynamic marketer who will help us continue our success.
Position Overview
As an Integrated Media Strategist, you will shape and drive the integrated media strategy across our diverse portfolio of clients. You will design and oversee integration across earned media, social media, influencer marketing, and paid media, with close collaboration with analytics, insights, and product development teams who manage our tech stack. This is a leadership role requiring strategic vision, cross-functional collaboration, and a deep understanding of the evolving media landscape.
Strategic Leadership
- Collaborate with executive leadership to set the strategic direction for integrated media services within North America.
- Lead cross-functional teams across influencer, social, and earned media, including dedication to one or more anchor accounts on complex, integrated assignments.
- Collaborate with other departments and holding company partners to leverage cross-functional expertise and deliver holistic integrated media strategies that align with client objectives and drive measurable results.
- Stay abreast of industry trends and emerging technologies to ensure our media strategies remain cutting-edge and effective.
- Foster and maintain strong relationships with existing clients, ensuring evolving needs are met and exceeded.
Team Leadership
- Manage and mentor a cross-functional team of influencer, social and earned media specialists, fostering a culture of collaboration, innovation, and excellence.
- Provide guidance and support to team members, encouraging professional growth and development.
- Oversee resource allocation and project management to ensure efficient and effective delivery of services.
Qualifications
- Bachelor's degree in Marketing, Communications, or a related field; advanced degree preferred.
- Minimum of 8+ years of experience in integrated media, with a proven track record of leadership.
- Strong understanding of the media landscape, including earned media, social media, influencer marketing, and paid media.
- Excellent communication and presentation skills, with the ability to influence and engage stakeholders at all levels.
- Demonstrated ability to lead and inspire cross-functional teams in a fast-paced environment.
- Strong analytical skills and experience with performance measurement and optimization.
- Proven ability to develop and maintain strong client relationships.
Why Join Us?
Be part of a leading global communications firm with a commitment to innovation and creativity. You’ll work with a diverse and talented team of professionals who are passionate about driving impact.
You’ll have an opportunity to shape the future of integrated media strategies for top-tier clients across North America.
Competitive salary and benefits package, with opportunities for professional growth and development.
If you are a strategic thinker with a passion for integrated media and a track record of leadership and innovation, we invite you to apply for the Deputy Integrated Media Lead, North America position at The Weber Shandwick Collective. Join us in shaping the future of communications and marketing.
The Weber Shandwick Collective recognizes that your health and wellbeing are a priority. We offer a full suite of benefits including:
- Medical
- Dental
- Vision
- 401k (with employer match)
- Tuition Reimbursement
- Juice Money - $60 monthly reimbursement to be used towards purchases that nourish your health, mind, body, and soul
- MyDays - Flexible holiday schedules
- Short-Term Disability
- Paid Employee Family Leave
- Family Building Benefit
Salary range: NYC: $160,000 - $225,000
Where an employee or prospective employee is paid within this range will depend on factors including actual ranges for current/former employees, market considerations, budgetary considerations, tenure and standing with the company, and the employee’s background, experience, and qualifications.
The Weber Shandwick is proud to be an Equal Opportunity/Affirmative Action employer. Weber Shandwick recruits qualified applicants without regard to race, color, religion, gender, age, ethnic or national origin, protected veteran status, physical or mental disability, sexual orientation, gender identity, marital status or citizenship status.
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