Kosas
Overview
The Future of Beauty Is Here. And It\'s Thrilling. We\'re looking for innovative thinkers and rebellious spirits to join our team.
The Director, Influencer Marketing will lead the strategic development and execution of influencer marketing, artistry relations, and PR initiatives to drive brand awareness, engagement, and sales through innovative partnerships, content creation, and media outreach.
How You\’ll Contribute
Influencer & Artistry Relations
Drive strategy and execution of Influencer Marketing & Artistry Relations to reach overall brand awareness and business goals within budget
Build programs from vision through execution to scale influencer content creation, traffic and sales, exploding engagement and advocacy
Identify new influencers & artistry talent; build innovative programs and partnerships to expand community, while deepening existing relationships across all tiers
Oversee ongoing gifting efforts for influencers and makeup artists
Partner with cross-functional teams to drive the intersection of influencers and makeup artists with campaigns, new product launches and hero product support
Support growth team with creator content needed for advertising initiatives
Manage vendor/partner relationships inclusive of influencer talent agencies/agents and tools
Measure and report on influencer program performance and KPIs; share results, insights and future recommendations with cross-functional teams and leaders on an ongoing basis
Be an expert, staying up to date on influencer and community trends and tools
Public Relations
Drive earned media strategy across a mix of target channels and categories including beauty, lifestyle, tech and business press
Foster current and continually develop new, strong relationships with key editorial partners
Manage day-to-day relationship and support for PR agency
Oversee and execute PR calendar and activities, from press materials and toolkits to mailers and experiential events
Track coverage and report on insights from media monitoring
Who You Are
Strategic thinker and effective doer
Passionate about influencers, social media, the communities that thrive there & keep up with platform changes, popularity, trends
Exceptional attention to detail while managing multiple simultaneous projects in a fast-paced environment
Excellent communication, project management, and time management skills, with the ability to effectively prioritize
Creative self-starter with a can-do positive attitude and a roll-up-your-sleeves approach. Resourceful and comfortable with ambiguity
Proactive problem-solving skills; ability to anticipate obstacles and quickly generate alternate solutions/idea
Effective relationship-building, oral and written communication skills; ability to cultivate strong partnerships and bring people together
What You\’ll Bring
B.A. in Communications, Marketing, or similar
8-10 yrs experience in influencer relations, social media marketing, community and/or PR
Demonstrated track record in scaling influencer community and EMV, preferably in beauty or beauty-adjacent category
Comfortable with G-Suite
Experience with influencer software platforms (like Tribe Dynamics) and social media management tools (like Dash Hudson)
Excellent communication & writing skills
What We Offer
Company-paid medical benefits
Flexible spending account options
401k with company contribution
Flexible paid vacation
40% off Kosas products
The range of base salary for this full-time position is between $140,000 - $160,000 per year. Please note that the base salary range is a guideline, and individual total compensation will vary based on factors such as experience, skillset, education, and work location.
Kosas is committed to creating an inclusive environment for all employees and proud to provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type with regards to race, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
#J-18808-Ljbffr
The Director, Influencer Marketing will lead the strategic development and execution of influencer marketing, artistry relations, and PR initiatives to drive brand awareness, engagement, and sales through innovative partnerships, content creation, and media outreach.
How You\’ll Contribute
Influencer & Artistry Relations
Drive strategy and execution of Influencer Marketing & Artistry Relations to reach overall brand awareness and business goals within budget
Build programs from vision through execution to scale influencer content creation, traffic and sales, exploding engagement and advocacy
Identify new influencers & artistry talent; build innovative programs and partnerships to expand community, while deepening existing relationships across all tiers
Oversee ongoing gifting efforts for influencers and makeup artists
Partner with cross-functional teams to drive the intersection of influencers and makeup artists with campaigns, new product launches and hero product support
Support growth team with creator content needed for advertising initiatives
Manage vendor/partner relationships inclusive of influencer talent agencies/agents and tools
Measure and report on influencer program performance and KPIs; share results, insights and future recommendations with cross-functional teams and leaders on an ongoing basis
Be an expert, staying up to date on influencer and community trends and tools
Public Relations
Drive earned media strategy across a mix of target channels and categories including beauty, lifestyle, tech and business press
Foster current and continually develop new, strong relationships with key editorial partners
Manage day-to-day relationship and support for PR agency
Oversee and execute PR calendar and activities, from press materials and toolkits to mailers and experiential events
Track coverage and report on insights from media monitoring
Who You Are
Strategic thinker and effective doer
Passionate about influencers, social media, the communities that thrive there & keep up with platform changes, popularity, trends
Exceptional attention to detail while managing multiple simultaneous projects in a fast-paced environment
Excellent communication, project management, and time management skills, with the ability to effectively prioritize
Creative self-starter with a can-do positive attitude and a roll-up-your-sleeves approach. Resourceful and comfortable with ambiguity
Proactive problem-solving skills; ability to anticipate obstacles and quickly generate alternate solutions/idea
Effective relationship-building, oral and written communication skills; ability to cultivate strong partnerships and bring people together
What You\’ll Bring
B.A. in Communications, Marketing, or similar
8-10 yrs experience in influencer relations, social media marketing, community and/or PR
Demonstrated track record in scaling influencer community and EMV, preferably in beauty or beauty-adjacent category
Comfortable with G-Suite
Experience with influencer software platforms (like Tribe Dynamics) and social media management tools (like Dash Hudson)
Excellent communication & writing skills
What We Offer
Company-paid medical benefits
Flexible spending account options
401k with company contribution
Flexible paid vacation
40% off Kosas products
The range of base salary for this full-time position is between $140,000 - $160,000 per year. Please note that the base salary range is a guideline, and individual total compensation will vary based on factors such as experience, skillset, education, and work location.
Kosas is committed to creating an inclusive environment for all employees and proud to provide equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type with regards to race, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity, or any other characteristic protected by federal, state, or local laws.
This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.
#J-18808-Ljbffr