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AOG Living

Marketing Specialist

AOG Living, Austin, Texas, us, 78716

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3 days ago Be among the first 25 applicants

Marketing Specialist Reports to: Community Manager / Regional Manager

Position Overview AOG Living is seeking a creative and results-driven

Marketing Specialist

to lead community outreach, digital marketing, and partnership initiatives that drive occupancy and strengthen the property’s visibility. The ideal candidate is a strategic thinker with strong communication skills, a passion for connecting people, and a hands‑on approach to supporting leasing and resident engagement.

Key Responsibilities Marketing & Outreach

Develop and execute a comprehensive marketing plan focused on increasing occupancy and enhancing brand awareness.

Build and maintain partnerships with local housing agencies, employers, relocation specialists, and community organizations to expand leasing opportunities and generate qualified leads.

Create and manage local business partnerships and sponsorships to drive referral traffic and promote community involvement.

Plan and execute resident events, community outreach activities, and open houses to showcase AOG Living as a vibrant and desirable living destination.

Design and distribute marketing materials and campaigns aligned with the community’s brand identity.

Digital & Social Media Strategy

Manage all social media channels (Facebook, Instagram, Google Business, etc.) to increase engagement, promote available homes, and highlight the lifestyle at AOG Living.

Develop and maintain content calendars, coordinate photo and video shoots, and ensure consistent posting of high‑quality, engaging content.

Monitor and analyze online performance metrics to optimize content and advertising strategies.

Manage online reputation by responding to reviews and inquiries in a professional and timely manner.

Leasing & Performance Support

Review traffic reports and marketing source data to evaluate lead generation and campaign effectiveness.

Listen to phone calls and provide feedback to improve customer service, lead handling, and follow‑up performance.

Participate in follow‑up calls, tours, and resident activities as needed or directed by the Community Manager to support leasing efforts and ensure a consistent brand experience.

Collaborate with the leasing team to develop targeted campaigns that drive qualified traffic and improve lead‑to‑lease conversion.

Maintain accurate records of outreach efforts, partnerships, and marketing performance.

Qualifications

Bachelor’s degree in Marketing, Communications, Business, or related field (preferred).

2+ years of experience in property management marketing, multifamily housing, or related industry.

Proven success in building partnerships with housing agencies and local organizations.

Strong knowledge of social media management, digital advertising, and community outreach.

Excellent communication, organization, and interpersonal skills.

Creative thinker with the ability to manage multiple priorities in a fast‑paced environment.

Seniority Level Entry level

Employment Type Full‑time

Job Function Marketing and Sales

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