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The Hollywood Reporter

Manager, Marketing and Insights

The Hollywood Reporter, Los Angeles, California, United States, 90079

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Manager, Marketing and Insights

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The Hollywood Reporter

The Hollywood Reporter provided pay range This range is provided by The Hollywood Reporter. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range $105,000.00/yr - $115,000.00/yr

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The Hollywood Reporter

is currently seeking a

Manager, Marketing and Insights

that will operate at the intersection of creativity, strategy, data and execution, leveraging their expertise to develop and execute compelling cross‑platform marketing campaigns aligned with advertisers' goals and the company's brand. This collaborative and hands‑on role will balance ideation, project management, data mining and partnership building to drive results within a fast‑paced entertainment publishing environment.

As a Manager, Marketing and Insights, you will play an instrumental role in shaping the company’s creative identity while forging meaningful connections between advertisers and a culture‑rich audience. You will have the freedom to innovate, lead, and thrive within a collaborative environment fueled by creativity and entertainment passion.

Marketing Campaign Development

Lead brainstorms for mid‑to‑large budget campaigns and develop innovative, cross‑platform marketing strategies that align with advertiser goals and brand identity.

Design and execute compelling 360° marketing campaigns that incorporate a blend of digital, print, video, live events, social media, and custom content initiatives.

Partner with internal teams — including sales, editorial, video, PR, account management, and events — to shape and implement integrated marketing strategies that leverage the company’s unique assets.

Work across departments to gather data, apply audience research insights, design compelling copy, and harness performance analytics to craft solutions for client needs.

Marketing Material Development

Develop clear, concise marketing materials that effectively communicate how the company’s platforms can work in harmony to elevate client objectives.

Ensure consistency and innovation in the messaging, storytelling, and presentation format of all materials, including proposals and pitches.

Program Execution

Supervise the end‑to‑end delivery of sold programs, including resource allocation and vendor partnerships, ensuring seamless execution and the ability to measure success.

Oversee problem‑solving and troubleshooting efforts for live campaigns, quickly addressing challenges as needed.

Data Analysis

Mine and synthesize data across THR platforms to uncover audience behavior, editorial performance trends, and content engagement opportunities.

Track and analyze marketplace and advertiser trends to inform marketing initiatives and identify strategic whitespace for growth.

Analyze program performance and work closely with digital counterparts to drive product optimization and produce client‑facing case studies.

Qualifications

Minimum 6 years of experience in publishing, agency marketing, or digital media with expertise in developing custom content and integrated campaigns.

Proven experience creating marketing campaigns tailored for awards seasons or entertainment‑focused initiatives. Additional experience in consumer brand pitching is a bonus.

Exceptional creative writer and storyteller with a demonstrated ability to craft compelling narratives.

Strong creative presentation skills with proficiency in Keynote, PowerPoint, and Excel.

Adept at independently ideating creative concepts and translating them into actionable marketing opportunities for clients.

Ability to manage multiple priorities, high‑volume workstreams, and deadline pressure in a fast‑paced environment.

Innate passion for entertainment and film/TV, with a deep appreciation for the Hollywood Reporter brand.

Team‑oriented with a flexible, cooperative spirit and ability to work well across various functions and personalities.

Solution‑oriented mindset — proactive problem solver, strategic thinker, and quick learner driven to improve processes and outcomes.

As THR values in‑person collaboration and team cohesion, employees work onsite 4 days a week and 1 day remotely with a focus on maintaining a vibrant and inclusive culture.

Typical wage range: $105,000 - $115,000. Factors that could be used to determine your actual salary may include your specific skills, years of experience and comparison to current employees already in this role. The total compensation package for this position will also include other elements, a full range of medical, financial, and/or other benefits including 401(k) eligibility and paid time off benefits.

PMC is committed to the health and wellness of our employees. As part of our company‑wide rollout of PMC’s paid healthcare plan, for this role the company pays 100% of the monthly health, dental and vision plan premiums for the employee and their family. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.

If you have more or less experience than specified on this job posting, please apply and list your salary expectations.

If hired, employee will be in an “at‑will position” and the Company reserves the right to modify base salary (as well as any other discretionary payment or compensation program) at any time, including for reasons related to individual performance, Company or individual department/team performance, and market factors.

It’s all About You…

PMC's comprehensive benefits package is thoughtfully designed to support every aspect of your life, empowering you to thrive both personally and professionally. We offer PMC‑Paid Healthcare with

no employee paycheck contributions

on medical, dental, and vision for you and your family. PMC also offers Flexible Spending Accounts (Healthcare, Dependent Care & Commuter), an Employee Assistance Program, Life Insurance, Short & Long Term Disability, Paid Parental Leave, and a 401(k) Retirement Plan with an Employer match. Employees are also eligible to take advantage of company discounts and perks including Pet Insurance, Home & Auto Insurance, Mortgage discounts, and a variety of other savings on wellness, lifestyle, and financial essentials. As part of PMC's dedication to consistently meet employee’s needs, we are currently launching a new Flexible Vacation Policy.

About The Hollywood Reporter:

The Hollywood Reporter provides unparalleled access to and intelligence about the business of the entertainment industry, as well as the people and the culture behind it. THR is an urgent and timely blend of rigorous breaking news, analysis, investigative reporting, insightful features, as well as lively design and elegant, creative photography across multiple platforms — a high‑octane 24/7 website, a luxurious weekly print magazine, video series, podcasts, exclusive events and robust social media accounts. THR sets the entertainment agenda, elevating and broadening the style and substance of the Hollywood conversation.

About PMC:

Penske Media Corporation (PMC) is a leading global media and information services company whose award‑winning content attracts a passionate audience of over 300 million globally. Since 2004, PMC has been a pioneer in digital media reaching viewers on all screens across its ever‑growing constellation of iconic brands, which includes Variety, Rolling Stone, The Hollywood Reporter, Billboard, Dick Clark Productions, WWD, SHE Media, Robb Report, Deadline, TVLine, Sportico, BGR, ARTnews, Fairchild Media, Vibe, IndieWire, Artforum, Gold Derby, and Luminate, the premier data and analytics company. PMC’s journalists and content creators deliver daily the most comprehensive news and information in their industries and areas of coverage, unequaled in ambition, depth, and courage. In addition, PMC owns several vital cultural events such as SXSW, LA3C, and Latin Music Week. Headquartered in New York and Los Angeles with additional offices in 14 countries worldwide, PMC believes companies should not only be profitable but also forces for good. PMC is committed to fostering a working environment that is inclusive and responsible, where we value a company culture built on all backgrounds, voices, and experiences. For more information on the company, please visit www.PMC.com

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