Google
Digital Marketing Manager, Google Workspace
Google, San Diego, California, United States, 92189
Digital Marketing Manager, Google Workspace
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Digital Marketing Manager, Google Workspace
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Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
New York, NY, USA; Seattle, WA, USA; San Diego, CA, USA .
Minimum qualifications
Bachelor's degree or equivalent practical experience.
6 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).
Experience managing cross-functional or cross-team projects.
Preferred qualifications
Experience developing relationships and working collaboratively with multiple cross-functional partners in an organizational structure.
Experience using quantitative and qualitative insights to inform growth strategy, roadmap, prioritization, etc.
Experience growing subscription businesses either in B2B or B2C environment.
Experience in managing and optimizing paid media campaigns across Google ad networks such as Google Search, Programmatic display and Video (GDN & DV360), YouTube and more.
Proficiency in creative production and direct response media best practices across various ad networks.
Understanding of media measurement methodologies (MMM, MTA, geo-test etc) and incrementality measurement.
About the job Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As a Brand Planning Editorial Planner for Brand Programming, you will play a crucial role in shaping the narrative of some of Google's most visible platforms. You will be at the center of our editorial operations, ensuring strategic alignment and seamless execution of our brand voice across Doodles and the Google Homepage. This position requires a highly organized and collaborative individual who can manage multiple workstreams and stakeholders to deliver cohesive and impactful brand moments.
You will be responsible for driving the planning process, integrating key insights, and managing the editorial calendar to ensure our content is timely, relevant, and culturally resonant. Your work will directly influence how we engage with millions of users daily, making you a key contributor to some of our most beloved brand expressions.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Salary and benefits The US base salary range for this full-time position is $137,000-$201,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Responsibilities
Lead paid media strategy for the Americas to meet business objectives while partnering with other regional leads to share best practices globally.
Manage agency team responsible for delivering campaigns, partnering with internal centers of excellence across: Media Lab, Media Lab Measurement and Optimization (MLMO), and Growth Lab to deliver high performing campaigns that deliver on our growth goals.
Drive media learning and measurement agenda prioritizing tests that impact positive incremental business growth.
Represent regional performance and market trends in executive reviews providing recommendations on how to optimize budget to meet business objectives.
Oversee and support creative production and message testing in partnership with the brand team and social teams.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
#J-18808-Ljbffr
Digital Marketing Manager, Google Workspace
role at
Get AI-powered advice on this job and more exclusive features.
Applicants in San Francisco: Qualified applications with arrest or conviction records will be considered for employment in accordance with the San Francisco Fair Chance Ordinance for Employers and the California Fair Chance Act.
Note: By applying to this position you will have an opportunity to share your preferred working location from the following:
New York, NY, USA; Seattle, WA, USA; San Diego, CA, USA .
Minimum qualifications
Bachelor's degree or equivalent practical experience.
6 years of experience in marketing working across one or more marketing fields (i.e., growth, product marketing, brand marketing, social).
Experience managing cross-functional or cross-team projects.
Preferred qualifications
Experience developing relationships and working collaboratively with multiple cross-functional partners in an organizational structure.
Experience using quantitative and qualitative insights to inform growth strategy, roadmap, prioritization, etc.
Experience growing subscription businesses either in B2B or B2C environment.
Experience in managing and optimizing paid media campaigns across Google ad networks such as Google Search, Programmatic display and Video (GDN & DV360), YouTube and more.
Proficiency in creative production and direct response media best practices across various ad networks.
Understanding of media measurement methodologies (MMM, MTA, geo-test etc) and incrementality measurement.
About the job Whether you're on a consumer product (like Gmail, Search, Maps, Chrome, Android) or a business product (Google Ads, AdSense, Google Marketing Platform, Analytics), you take part in a complete marketing experience as you lead every facet of the product's journey. From determining positioning, naming, competitive analysis, feature prioritization and external communications, you help shape the product and help it grow a consumer base. This means you work with a cross-functional team across Sales, corporate communications, legal, webmasters, product development, engineering and more. In this role, you'll be involved with product marketing strategy from beginning to end.
As a Brand Planning Editorial Planner for Brand Programming, you will play a crucial role in shaping the narrative of some of Google's most visible platforms. You will be at the center of our editorial operations, ensuring strategic alignment and seamless execution of our brand voice across Doodles and the Google Homepage. This position requires a highly organized and collaborative individual who can manage multiple workstreams and stakeholders to deliver cohesive and impactful brand moments.
You will be responsible for driving the planning process, integrating key insights, and managing the editorial calendar to ensure our content is timely, relevant, and culturally resonant. Your work will directly influence how we engage with millions of users daily, making you a key contributor to some of our most beloved brand expressions.
Know the user. Know the magic. Connect the two. At its core, marketing at Google starts with technology and ends with the user, bringing both together in unconventional ways. Our job is to demonstrate how Google's products solve the world's problems--from the everyday to the epic, from the mundane to the monumental. And we approach marketing in a way that only Google can--changing the game, redefining the medium, making the user the priority, and ultimately, letting the technology speak for itself.
Salary and benefits The US base salary range for this full-time position is $137,000-$201,000 + bonus + equity + benefits. Our salary ranges are determined by role, level, and location. Within the range, individual pay is determined by work location and additional factors, including job-related skills, experience, and relevant education or training. Your recruiter can share more about the specific salary range for your preferred location during the hiring process.
Responsibilities
Lead paid media strategy for the Americas to meet business objectives while partnering with other regional leads to share best practices globally.
Manage agency team responsible for delivering campaigns, partnering with internal centers of excellence across: Media Lab, Media Lab Measurement and Optimization (MLMO), and Growth Lab to deliver high performing campaigns that deliver on our growth goals.
Drive media learning and measurement agenda prioritizing tests that impact positive incremental business growth.
Represent regional performance and market trends in executive reviews providing recommendations on how to optimize budget to meet business objectives.
Oversee and support creative production and message testing in partnership with the brand team and social teams.
Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Google's EEO Policy and EEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing our Accommodations for Applicants form.
#J-18808-Ljbffr