UnitedHealthcare
Marketing eCommunications Technology & Operations Analyst, UMR - Remote
UnitedHealthcare, Minnetonka, Minnesota, United States, 55345
Marketing eCommunications Technology & Operations Analyst, UMR - Remote
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Marketing eCommunications Technology & Operations Analyst
role at
UnitedHealthcare .
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At UnitedHealthcare, we're simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and equitable. Ready to make a difference? Join us to start
Caring. Connecting. Growing together.
UMR, UnitedHealthcare's third-party administrator (TPA) solution, is seeking an experienced Technical Marketing eCommunications Analyst who is tech-savvy and loves to dig into the details while collaborating with key IT and business partners.
This analyst position will act as the go-to contact for UMR SMS and email performance, developing end-to-end custom reporting, optimizing datasets and enhancing system reliability through troubleshooting. You'll collaborate closely with IT and data engineering partners to define, refine and structure criteria by integrating highly matrixed systems to produce scheduled and ad hoc reports in line with key business objectives while keeping leadership appraised of overall KPIs.
You’ll enjoy the flexibility to work remotely from anywhere within the U.S. as you take on some tough challenges. For all hires in the Minneapolis or Washington, D.C. area, you will be required to work in the office a minimum of four days per week.
Primary Responsibilities
Serve as the key analytics resource and expert for UMR email and SMS campaigns within applicable software platforms, working to integrate KPIs with external reporting platforms to consolidate data that is easily understood by business partners
Stratify data from multiple UMR resource repositories to ensure a full picture of email and SMS campaign performance
Develop easy-to-digest constituent engagement dashboards that provide a holistic view of campaign performance where SMS and/or email are at the forefront
Support the implementation and ongoing maintenance of various connections (e.g., API) and file transfers (e.g., .csv, JSON, etc., via SFTP) between source systems
Develop and maintain connections between email and SMS platforms and reporting tools such as Adobe Analytics, Power BI, and Tableau
Collaborate and maintain ongoing partnerships with IT and data engineering teams to ensure technical alignment and data accuracy, optimize data pipelines, and troubleshoot as needed
Review SMS campaign results and functionality daily, including conducting in-depth ad hoc analysis via SQL, partnering with IT resources to troubleshoot and mend any identified issues
Support the development of email and SMS campaigns in an accurate, efficient manner consistent with marketing strategy, campaign objectives and best practices
Utilize excellent organizational skills to manage multiple projects under tight deadlines while being able to respond quickly and accurately to change
Communication Skills
Develop and maintain positive relationships with cross-functional team members, establishing trust and credibility in a matrix organization utilizing Agile methodology, and demonstrating effective interpersonal, collaboration and listening skills
Present key findings and enhancement recommendations to leadership, business partners, or customers
Required Qualifications
2+ years of experience establishing connections among multiple data sources (including defining dataset requirements) with marketing platforms or CRMs (e.g., API, SFTP)
2+ years of experience working with data sets and reporting in marketing platforms or CRMs (e.g., Salesforce Marketing Cloud, HubSpot Marketing Hub, Adobe Journey Optimizer)
2+ years of experience working with data analytics and visualization tools (e.g., Adobe Analytics, Power BI, Tableau)
Experience in communicating with business and technical leaders
Proficiency in developing and editing SQL queries for relational data sequences (working with multiple data sets) for custom reporting and analysis
Preferred Qualifications
Experience working in Salesforce Marketing Cloud
Experience with Adobe Analytics
Experience working within an Agile framework
Experience working in a matrix organization
Experience in health care/health insurance or pharmacy industry
HTML and responsive design coding exposure
Knowledge of regulatory requirements & best practices for SMS and email
All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy
Compensation & Benefits Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives. The salary for this role will range from $71,200 to $127,200 annually based on full-time employment. We comply with all minimum wage laws as applicable.
Application Deadline This will be posted for a minimum of 2 business days or until a sufficient candidate pool has been collected. Job posting may come down early due to volume of applicants.
Equal Employment Opportunity At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone—of every race, gender, sexuality, age, location and income—deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.
UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.
Job Details Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Management and Manufacturing
Industries: Hospitals and Health Care
Location: Minneapolis, MN (remote within the U.S.)
#J-18808-Ljbffr
Marketing eCommunications Technology & Operations Analyst
role at
UnitedHealthcare .
Get AI-powered advice on this job and more exclusive features.
At UnitedHealthcare, we're simplifying the health care experience, creating healthier communities and removing barriers to quality care. The work you do here impacts the lives of millions of people for the better. Come build the health care system of tomorrow, making it more responsive, affordable and equitable. Ready to make a difference? Join us to start
Caring. Connecting. Growing together.
UMR, UnitedHealthcare's third-party administrator (TPA) solution, is seeking an experienced Technical Marketing eCommunications Analyst who is tech-savvy and loves to dig into the details while collaborating with key IT and business partners.
This analyst position will act as the go-to contact for UMR SMS and email performance, developing end-to-end custom reporting, optimizing datasets and enhancing system reliability through troubleshooting. You'll collaborate closely with IT and data engineering partners to define, refine and structure criteria by integrating highly matrixed systems to produce scheduled and ad hoc reports in line with key business objectives while keeping leadership appraised of overall KPIs.
You’ll enjoy the flexibility to work remotely from anywhere within the U.S. as you take on some tough challenges. For all hires in the Minneapolis or Washington, D.C. area, you will be required to work in the office a minimum of four days per week.
Primary Responsibilities
Serve as the key analytics resource and expert for UMR email and SMS campaigns within applicable software platforms, working to integrate KPIs with external reporting platforms to consolidate data that is easily understood by business partners
Stratify data from multiple UMR resource repositories to ensure a full picture of email and SMS campaign performance
Develop easy-to-digest constituent engagement dashboards that provide a holistic view of campaign performance where SMS and/or email are at the forefront
Support the implementation and ongoing maintenance of various connections (e.g., API) and file transfers (e.g., .csv, JSON, etc., via SFTP) between source systems
Develop and maintain connections between email and SMS platforms and reporting tools such as Adobe Analytics, Power BI, and Tableau
Collaborate and maintain ongoing partnerships with IT and data engineering teams to ensure technical alignment and data accuracy, optimize data pipelines, and troubleshoot as needed
Review SMS campaign results and functionality daily, including conducting in-depth ad hoc analysis via SQL, partnering with IT resources to troubleshoot and mend any identified issues
Support the development of email and SMS campaigns in an accurate, efficient manner consistent with marketing strategy, campaign objectives and best practices
Utilize excellent organizational skills to manage multiple projects under tight deadlines while being able to respond quickly and accurately to change
Communication Skills
Develop and maintain positive relationships with cross-functional team members, establishing trust and credibility in a matrix organization utilizing Agile methodology, and demonstrating effective interpersonal, collaboration and listening skills
Present key findings and enhancement recommendations to leadership, business partners, or customers
Required Qualifications
2+ years of experience establishing connections among multiple data sources (including defining dataset requirements) with marketing platforms or CRMs (e.g., API, SFTP)
2+ years of experience working with data sets and reporting in marketing platforms or CRMs (e.g., Salesforce Marketing Cloud, HubSpot Marketing Hub, Adobe Journey Optimizer)
2+ years of experience working with data analytics and visualization tools (e.g., Adobe Analytics, Power BI, Tableau)
Experience in communicating with business and technical leaders
Proficiency in developing and editing SQL queries for relational data sequences (working with multiple data sets) for custom reporting and analysis
Preferred Qualifications
Experience working in Salesforce Marketing Cloud
Experience with Adobe Analytics
Experience working within an Agile framework
Experience working in a matrix organization
Experience in health care/health insurance or pharmacy industry
HTML and responsive design coding exposure
Knowledge of regulatory requirements & best practices for SMS and email
All employees working remotely will be required to adhere to UnitedHealth Group's Telecommuter Policy
Compensation & Benefits Pay is based on several factors including but not limited to local labor markets, education, work experience, certifications, etc. In addition to your salary, we offer benefits such as a comprehensive benefits package, incentive and recognition programs, equity stock purchase and 401k contribution (all benefits are subject to eligibility requirements). No matter where or when you begin a career with us, you'll find a far-reaching choice of benefits and incentives. The salary for this role will range from $71,200 to $127,200 annually based on full-time employment. We comply with all minimum wage laws as applicable.
Application Deadline This will be posted for a minimum of 2 business days or until a sufficient candidate pool has been collected. Job posting may come down early due to volume of applicants.
Equal Employment Opportunity At UnitedHealth Group, our mission is to help people live healthier lives and make the health system work better for everyone. We believe everyone—of every race, gender, sexuality, age, location and income—deserves the opportunity to live their healthiest life. Today, however, there are still far too many barriers to good health which are disproportionately experienced by people of color, historically marginalized groups and those with lower incomes. We are committed to mitigating our impact on the environment and enabling and delivering equitable care that addresses health disparities and improves health outcomes - an enterprise priority reflected in our mission.
UnitedHealth Group is an Equal Employment Opportunity employer under applicable law and qualified applicants will receive consideration for employment without regard to race, national origin, religion, age, color, sex, sexual orientation, gender identity, disability, or protected veteran status, or any other characteristic protected by local, state, or federal laws, rules, or regulations.
UnitedHealth Group is a drug-free workplace. Candidates are required to pass a drug test before beginning employment.
Job Details Seniority level: Mid-Senior level
Employment type: Full-time
Job function: Management and Manufacturing
Industries: Hospitals and Health Care
Location: Minneapolis, MN (remote within the U.S.)
#J-18808-Ljbffr