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WorkGenius Group

Paid Media Specialist

WorkGenius Group, New York, New York, us, 10261

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This range is provided by WorkGenius Group. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range $58.62/hr - $58.62/hr

Title:

Paid Media Specialist

Industry:

Entertainment & Mass Media

Location:

New York, NY

Duration:

6 months +

Responsibilities

Independently manage campaign setup, pacing, and optimization within DSPs such as Yahoo DSP, Amazon DSP, DV360, etc.

Execute campaign management workflows: creative trafficking, audience setup, flighting, and reporting to drive analysis.

Lead campaign QA and troubleshooting to ensure accurate delivery and reporting.

Build and analyze campaign reports to surface insights and inform next steps.

Partner with the team and external vendors to execute pilot campaigns and emerging channel tests.

Requirements

2-4 years of experience in digital media planning, buying, or programmatic activation.

Demonstrated hands‑on experience managing campaigns in DSPs (DV360, Yahoo DSP, or Amazon DSP).

Strong understanding of programmatic fundamentals, optimization levers, and performance metrics.

Analytical mindset with experience interpreting campaign data and performance dashboards.

Passion for innovation and interest in emerging programmatic environments such as CTV and audio.

Skills

Paid Media

Programmatic

DSP

Campaign Management

Digital Marketing

Analytics

Optimization

Creative Trafficking

Performance Metrics

Emerging Channels

Hourly rate is commensurate with experience and is an estimated range provided by WorkGenius.

Seniority Level Mid‑Senior level

Employment Type Contract

Job Function Marketing, Public Relations, and Writing/Editing

Industries Technology, Information and Internet

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