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BookBreak K-12 School Author Talk Series

Marketing Manager for K-12 Virtual Author Talk Program-Remote

BookBreak K-12 School Author Talk Series, Potomac, Maryland, United States, 20854

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Job: Marketing Associate (Remote/Part-time) – 25-30 hours a week, $22/hour.

About BookBreak

BookBreak is a startup based in Maryland, just outside Washington DC. We have more than 2000 member schools that share our high-quality online author talk programs with their students. BookBreak was launched in 2023 with an author talk series geared to elementary schools, featuring 2-3 K-5 author events each month, along with resources for educators. We expanded to middle schools in 2024 and are adding a high school program for 2025-26. We are committed to excellence and diversity and encourage candidates who will enrich a culturally inclusive environment. Learn more at bookbreaks.org.

Marketing Associate Job Description

The Marketing Associate will be the dedicated marketer for the BookBreak brand, one of Perpetual Learning’s service lines.

Responsibilities:

Manage day-to-day content calendar for email marketing, social media and blog posts

Collaborate with marketing team and cross-department teams on marketing content

Write blog posts, social media content, and email campaigns

Analyze performance results of all content and iterate as needed

Create graphics for marketing content

Manage online ads including: A/B testing with content and audiences, analyzing results, and iterating.

Gather positive feedback from clients to create content pieces such as testimonials, case studies, and thought leadership pieces

Develop impactful marketing partnerships through outreach and meeting with potential partners

Edit photos, logos and videos, as needed

Assist with conference efforts, as needed

Send email campaigns, as needed

Write press releases and coordinate submissions to media

Organize educational webinars and virtual events geared towards librarians

Attend 2 to 4 conferences/education events per year (if able)

Qualifications:

3-5 years of demonstrated experience in marketing

Creative writing skills with the ability to capture customer voice for K-12 schools

Strong organizational skills and ability to manage multiple priorities

Highly detail-oriented

Aptitude for learning new programs and tools quickly and efficiently

Exceptional and professional communication skills, both written and verbal

Adaptability and strong problem solving skills

Ability to build rapport and collaborate with others within the company and externally

Experience successfully working remote

G-Suite

Facebook

Instagram

LinkedIn

Writing long and short-form content for email campaigns, blog posts, and social media posts in the B2B space

Managing or contributing to content calendars

Pulling and synthesizing social media analytics for reporting

Preferred Skills:

3+ years experience as a school librarian or teacher in an elementary, middle, and/or high school

Familiarity with children's, middle grade, and YA literature

Experience working in a B2B environment

Working with content management on websites

Meta Business Suite/Ad Management

LinkedIn Advertising

BlueSky (familiarity preferred)

TikTok (familiarity preferred)

YouTube (familiarity preferred)

Ability to understand SEO and GEO (AI) principles

Do Not Apply If:

You are not able to stretch yourself for new challenges

You dislike hard work

Supporting a startup isn't exciting for you

Why Work For BookBreak:

Chance to work in a fast paced and fast growing startup where you can expect to learn quickly and be challenged daily

Opportunity to shape the direction of the BookBreak brand and positioning

Excellent growth and advancement opportunities

Completely virtual team so you can work from anywhere

Paid Time Off

Retirement savings with 4% company matching

Health insurance

Free books

Before You Apply:

The job application requires a resume, cover letter, three references and answers to six short answer questions. Applications accepted until November 15, 2025; interviews and hires are on a rolling basis.

How to Apply:

Please apply via our Google Form application here: https://forms.gle/5DbBKN89D57FQNpTA. Applications will only be considered through the Google Form.

Get notified about new Marketing Manager jobs in Potomac, MD.

Seniority level Mid-Senior level

Employment type Part-time

Job function Marketing and Sales

Industries Primary and Secondary Education

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