Social Media Manager Job at Pickle in New York

Overview Pickle is a rental marketplace that aims to monetize the billions of underutilized assets sitting in consumers closets and brands inventory. Users can easily tap into shared closets within their community through flexible and/or on-demand delivery options. Our goal is to provide affordable and convenient access to quality items exactly when our users need them. We are starting with P2P clothing/accessories and expanding to other categories. We’re looking for a Social Media Manager to own Pickle's presence across TikTok, Instagram, and potentially other social platforms in the near future — from content creation and strategy to community engagement and content creator management. This person will define how Pickle shows up culturally online, create content, scale our social channels, and turn them into engines for growth, community, and creativity. This is a highly creative and content creation-heavy role. You should be comfortable in front of and behind the camera, and able to film on the go. Base pay and location This range is provided by Pickle. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more. Base pay range : $90,000.00/yr - $120,000.00/yr Must be located in New York. How to apply Please apply by emailing recruiting@shoponpickle.com with the subject line "Social Media Manager Application" and include the following: Share 1-3 bullets on why you think you're a standout applicant for this role Share 1-2 bullets summarizing a social initiative you're most proud of — bonus points if it resulted in major audience growth, viral content, or measurable engagement (we love metrics!) Please include the social media content you created for this initiative (bonus if you're in the content) Share your Pickle username and your favorite creator or brand you think Pickle should collaborate with next Attach your resume Attach any applicable portfolio or linked examples of social media content you've produced Responsibilities Bring Pickle's brand voice & visual storytelling to life: work closely with the Marketing Lead to turn Pickle's tone, positioning, and creative vision into scroll-stopping, platform-native content. You’ll be the one creating content and ensuring brand consistency across formats. Channel Growth: Own and grow Pickle's TikTok and Instagram channels — driving audience growth, engagement, and cultural relevance. Future potential to add other social platforms. Community Management: Actively manage comments, DMs, and community interactions daily, cultivating a strong Pickle following. Creator Collaboration: Develop creator briefs and oversee content production to align with Pickle's brand tone and campaign goals. Ads Content Strategy & Creation: Create high-performing ad content — comfortable appearing and speaking in videos and producing native, platform-specific ad creatives. Content Strategy, Planning & Execution: Own the social content calendar — balancing brand storytelling, trend-driven content, and community initiatives. Capture, edit, and post content daily (self-filmed, event coverage, creator collaborations). Cross-Functional Collaboration: Work with the growth team to amplify community events, campaigns, and press moments across social. Idea Generation & Cultural Insights: Source fresh ideas, social trends, and cultural insights to keep Pickle at the forefront of fashion and digital culture. Identify moments that bridge trends with Pickle's mission and audience. Reporting & Data Insights: Define KPIs, monitor analytics, identify learnings, and optimize for performance. Qualifications 4-7 years of experience in social media, content creation, community, or brand marketing roles Proven ability to grow and manage social channels end-to-end — from strategy to execution Experience building and nurturing online communities through conversation, comments, and DMs Comfortable in front of and behind the camera; understands trends, lighting, framing, and storytelling A sharp eye for aesthetics and ability to build a consistent brand identity through visuals and tone Proficient in video editing tools (e.g., CapCut, Premiere, or in-app editing) and design tools (Canva or Adobe Suite) Bonus Points Early-stage startup experience — ability to move fast and wear multiple hats Background in influencer marketing, digital strategy, or creative production Experience working with paid media teams on creative optimization Strong understanding of Gen Z culture, fashion, and TikTok trends Personal social presence or portfolio showcasing video content, brand storytelling, or UGC-style work Benefits Grow within a rapidly scaling, early stage startup Work directly with the executive team, including exposure to the founders Pickle credits for our employees Competitive compensation and equity Healthcare (Medical, Dental, Vision) Take what you need paid time off Professional coaching, training, and development Seniority level Mid-Senior level Employment type Full-time Job function Marketing Industries IT Services and IT Consulting Referrals increase your chances of interviewing at Pickle by 2x Get notified about new Social Media Manager jobs in New York, NY. #J-18808-Ljbffr