Russell Tobin
Paid Media Coordinator
Location:
7 Hudson Square, 9th Floor, New York, NY 10013 (Hybrid: 3 days onsite, 2 remote)
Rate:
Up to $35-${42.00}/hour (Dependent on experience)
Schedule:
Monday–Friday, 8:00 AM – 5:00 PM
Position Summary The Paid Media Coordinator will support the Growth Marketing Platforms team in the strategy, execution, and optimization of innovative media campaigns across programmatic CTV and digital audio.
This entry-level role offers hands‑on experience with demand‑side platforms (DSPs), campaign reporting, and emerging paid media technologies, providing a solid foundation in data‑driven marketing.
Key Responsibilities
Assist with campaign setup, trafficking, pacing, and optimization within DSPs such as DV360, Yahoo DSP, and Amazon DSP
Support day‑to‑day campaign management including creative trafficking, audience segmentation, flighting, and reporting
Monitor campaign delivery and performance, escalating pacing or tracking issues as needed
Compile and analyze campaign performance data for optimization and post‑campaign reporting
Partner with internal teams and external vendors on pilot campaigns and emerging media initiatives
Maintain accurate campaign trackers, budgets, and documentation to ensure smooth execution
Stay up to date with programmatic innovations, ad formats, and targeting advancements
Required Qualifications
0–2 years of experience in media buying, planning, or campaign management (agency or in‑house)
Strong Excel skills (Pivot Tables, VLOOKUP, data reporting, and budget management)
Familiarity with key digital media metrics (CPM, CTR, CPA, completion rate, etc.)
Excellent analytical, organizational, and communication skills
Curious, proactive, and collaborative mindset.
Preferred Qualifications
Hands‑on exposure to paid media or programmatic campaigns
Completion of a 3–6 month marketing or media internship
Interest in programmatic advertising, CTV, and emerging digital channels.
Education
Required:
Bachelor’s degree or equivalent work experience
Pride Global offers eligible employee's comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
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7 Hudson Square, 9th Floor, New York, NY 10013 (Hybrid: 3 days onsite, 2 remote)
Rate:
Up to $35-${42.00}/hour (Dependent on experience)
Schedule:
Monday–Friday, 8:00 AM – 5:00 PM
Position Summary The Paid Media Coordinator will support the Growth Marketing Platforms team in the strategy, execution, and optimization of innovative media campaigns across programmatic CTV and digital audio.
This entry-level role offers hands‑on experience with demand‑side platforms (DSPs), campaign reporting, and emerging paid media technologies, providing a solid foundation in data‑driven marketing.
Key Responsibilities
Assist with campaign setup, trafficking, pacing, and optimization within DSPs such as DV360, Yahoo DSP, and Amazon DSP
Support day‑to‑day campaign management including creative trafficking, audience segmentation, flighting, and reporting
Monitor campaign delivery and performance, escalating pacing or tracking issues as needed
Compile and analyze campaign performance data for optimization and post‑campaign reporting
Partner with internal teams and external vendors on pilot campaigns and emerging media initiatives
Maintain accurate campaign trackers, budgets, and documentation to ensure smooth execution
Stay up to date with programmatic innovations, ad formats, and targeting advancements
Required Qualifications
0–2 years of experience in media buying, planning, or campaign management (agency or in‑house)
Strong Excel skills (Pivot Tables, VLOOKUP, data reporting, and budget management)
Familiarity with key digital media metrics (CPM, CTR, CPA, completion rate, etc.)
Excellent analytical, organizational, and communication skills
Curious, proactive, and collaborative mindset.
Preferred Qualifications
Hands‑on exposure to paid media or programmatic campaigns
Completion of a 3–6 month marketing or media internship
Interest in programmatic advertising, CTV, and emerging digital channels.
Education
Required:
Bachelor’s degree or equivalent work experience
Pride Global offers eligible employee's comprehensive healthcare coverage (medical, dental, and vision plans), supplemental coverage (accident insurance, critical illness insurance and hospital indemnity), 401(k)-retirement savings, life & disability insurance, an employee assistance program, legal support, auto, home insurance, pet insurance and employee discounts with preferred vendors.
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