Pano AI
Director of Product Marketing
Location:
San Francisco, CA (full‑remote possible; must be in PST or MST time zone)
About Pano AI Pano AI is a growth‑stage hybrid‑remote startup headquartered in San Francisco. We are the leader in early wildfire detection and intelligence, helping fire professionals respond to fires faster and more safely. Pano AI’s web‑based platform combines advanced hardware, software, and artificial intelligence into an easy‑to‑use solution that delivers real‑time, actionable intelligence from a network of ultra‑high‑definition, 360‑degree cameras, satellite feeds, and other data sources.
We are featured in TIME, MIT Technology Review, Fast Company, and major news outlets. Our customers span 16 U.S. states, 5 Australian states, and BC, Canada, monitoring over 30 million acres. We have raised $89 million in VC funding from leading investors.
What You’ll Do
Develop and lead the go‑to‑market strategy for new product launches and features, ensuring impactful releases that resonate with target audiences.
Conduct ongoing market research to understand customer needs, industry trends, and competitive positioning, using insights to inform product messaging and positioning.
Define and develop product positioning, value propositions, and messaging that differentiate Pano AI’s offerings and communicate their unique benefits.
Create high‑quality sales enablement tools, including product demos, sales decks, competitive battlecards, and FAQs, to empower the sales team.
Gather feedback from customers, the sales team, and stakeholders to ensure the marketing strategy aligns with real‑world challenges and needs.
Oversee the development of product‑related content—blog posts, white papers, social media posts, case studies, and videos—to drive demand generation and support lead nurturing.
Act as an internal and external product evangelist, participating in industry events, webinars, and customer meetings to communicate the value of Pano AI’s solutions.
Work closely with product management, engineering, and sales to ensure seamless integration of marketing initiatives with product development and sales efforts.
Define and monitor key performance indicators (KPIs) to evaluate the success of product marketing initiatives and make data‑driven recommendations for improvement.
What You’ll Bring
Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
7+ years of experience in product marketing or a related field with a proven track record of successfully positioning and launching products.
Strong strategic thinking and the ability to develop and execute comprehensive marketing strategies.
Excellent communication, writing, and presentation skills, with the ability to influence and collaborate across all levels of the organization.
Demonstrated ability to create effective marketing collateral and sales enablement tools.
Proven experience in a hands‑on role, balancing strategic leadership with detailed execution.
Strong analytical skills and a data‑driven approach to decision‑making.
Ability to thrive in a fast‑paced, dynamic environment and manage multiple projects simultaneously.
Proficiency with marketing tools and platforms (e.g., Salesforce, ZoomInfo, etc.).
Compensation & Benefits $240,000 – $260,000 per year plus equity options. Comprehensive medical, dental, and vision coverage; unlimited paid time off; matching 401(k). The final salary is based on qualifications, experience, and location.
Equal Opportunity Employer Pano is an equal‑opportunity employer committed to recruiting and supporting team members regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, or veteran status.
Pano may use AI tools to support parts of the hiring process. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are made by humans. If you would like more information about how your data is processed, please contact us.
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San Francisco, CA (full‑remote possible; must be in PST or MST time zone)
About Pano AI Pano AI is a growth‑stage hybrid‑remote startup headquartered in San Francisco. We are the leader in early wildfire detection and intelligence, helping fire professionals respond to fires faster and more safely. Pano AI’s web‑based platform combines advanced hardware, software, and artificial intelligence into an easy‑to‑use solution that delivers real‑time, actionable intelligence from a network of ultra‑high‑definition, 360‑degree cameras, satellite feeds, and other data sources.
We are featured in TIME, MIT Technology Review, Fast Company, and major news outlets. Our customers span 16 U.S. states, 5 Australian states, and BC, Canada, monitoring over 30 million acres. We have raised $89 million in VC funding from leading investors.
What You’ll Do
Develop and lead the go‑to‑market strategy for new product launches and features, ensuring impactful releases that resonate with target audiences.
Conduct ongoing market research to understand customer needs, industry trends, and competitive positioning, using insights to inform product messaging and positioning.
Define and develop product positioning, value propositions, and messaging that differentiate Pano AI’s offerings and communicate their unique benefits.
Create high‑quality sales enablement tools, including product demos, sales decks, competitive battlecards, and FAQs, to empower the sales team.
Gather feedback from customers, the sales team, and stakeholders to ensure the marketing strategy aligns with real‑world challenges and needs.
Oversee the development of product‑related content—blog posts, white papers, social media posts, case studies, and videos—to drive demand generation and support lead nurturing.
Act as an internal and external product evangelist, participating in industry events, webinars, and customer meetings to communicate the value of Pano AI’s solutions.
Work closely with product management, engineering, and sales to ensure seamless integration of marketing initiatives with product development and sales efforts.
Define and monitor key performance indicators (KPIs) to evaluate the success of product marketing initiatives and make data‑driven recommendations for improvement.
What You’ll Bring
Bachelor’s degree in Marketing, Business, or a related field; MBA preferred.
7+ years of experience in product marketing or a related field with a proven track record of successfully positioning and launching products.
Strong strategic thinking and the ability to develop and execute comprehensive marketing strategies.
Excellent communication, writing, and presentation skills, with the ability to influence and collaborate across all levels of the organization.
Demonstrated ability to create effective marketing collateral and sales enablement tools.
Proven experience in a hands‑on role, balancing strategic leadership with detailed execution.
Strong analytical skills and a data‑driven approach to decision‑making.
Ability to thrive in a fast‑paced, dynamic environment and manage multiple projects simultaneously.
Proficiency with marketing tools and platforms (e.g., Salesforce, ZoomInfo, etc.).
Compensation & Benefits $240,000 – $260,000 per year plus equity options. Comprehensive medical, dental, and vision coverage; unlimited paid time off; matching 401(k). The final salary is based on qualifications, experience, and location.
Equal Opportunity Employer Pano is an equal‑opportunity employer committed to recruiting and supporting team members regardless of race, color, religion, gender, gender identity, sexual orientation, national origin, genetics, disability, age, or veteran status.
Pano may use AI tools to support parts of the hiring process. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are made by humans. If you would like more information about how your data is processed, please contact us.
#J-18808-Ljbffr