ADN Group is hiring: Marketing Associate in New York

Position Summary

Avon is seeking a highly motivated and detail-oriented Marketing Associate to support its growing skincare brand. The ideal candidate is passionate about beauty and wellness, has a strong understanding of skincare and consumer trends, and is eager to contribute to product storytelling, campaign execution, and day-to-day marketing operations. This hybrid role is based in New York, offering the opportunity to collaborate cross‑functionally in a fast‑paced, creative environment.

Key Responsibilities

• Product Launch Support
  • Assist in concept development, copywriting, and product positioning for new product launches.
  • Coordinate packaging design, sample management, and competitive research.
  • Prepare retailer submission decks and support go‑to‑market planning.
• Retail & Campaign Marketing
  • Partner with sales and retail teams (e.g., Sephora, Ulta) to develop in‑store and online promotions.
  • Support planning and execution of integrated marketing campaigns across digital, social, and retail platforms.
  • Ensure all initiatives align with brand strategy and visual identity.
• Event Coordination
  • Support PR and marketing events including sampling activations, influencer pop‑ups, and launch events.
  • Manage logistics, timelines, and vendor communications.
• Analytics & Reporting
  • Track SKU and campaign performance; assist with weekly and monthly marketing reports.
  • Prepare weekly 360 marketing decks (sales review, performance tracking, and newness updates).
  • Assist with demand planning and inventory coordination for new items and brand channels.
• Market Research & Strategy
  • Conduct competitive analyses and trend monitoring to inform campaign development and innovation.
  • Collaborate with R&D, Supply Chain, and Sales to develop innovative, storytelling‑driven product launches.
  • Support initiatives to build brand awareness, drive sales, and improve profitability.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field.
• 3-5 years of marketing experience, preferably in skincare, beauty, or CPG industries.
• Experience collaborating with Sephora, Ulta, or beauty specialty retailers preferred.
• Proficiency in Microsoft Office (Excel, PowerPoint, Outlook); experience with Adobe Creative Suite, Canva, or Google Analytics is a plus.
• Strong organizational, communication, and project management skills.
• Analytical mindset with proven data‑driven decision‑making ability.
• Proactive, creative self‑starter with exceptional attention to detail.
• Preferred: Ability to read, write, and speak Korean.

Skills

• Brand Management
• Product Launch Coordination
• Retail Marketing
• Campaign Execution
• Market & Trend Analysis
• Analytics & Reporting
• Cross‑functional Collaboration
• Microsoft Office / Adobe Creative Suite
• Beauty Industry Knowledge