Launch Potato
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Senior Product Designer
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Launch Potato . Overview
Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success. Why join us
At Launch Potato, you’ll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers. Compensation
Base salary:
$150,000 to $180,000 per year Contract type:
This position is Contract to Hire Total compensation:
Base salary, profit-sharing bonus, and competitive benefits. Compensation varies based on market rates and company frameworks. Responsibilities and outcomes
YOUR ROLE Drive measurable revenue and performance gains by creating data-informed, CRO-optimized user experiences that blend strategy, aesthetics, and functionality across Launch Potato web properties. OUTCOMES Deliver complete, test-ready user experiences—from concept and ideation through high-fidelity prototypes and dev hand-off—backed by A/B test results and user insights Independently lead design projects across all stages: stakeholder alignment, UX strategy, UI development, and post-test iteration Generate UX insights by analyzing behavioral data, metrics (CVR, RPS), heatmaps, and user recordings to inform and validate design direction Identify and proactively improve underperforming experiences through iterative UX/CRO design, leveraging both qualitative and quantitative inputs Collaborate closely with product, engineering, and stakeholders to ensure design solutions align with business goals and technical constraints Champion and mentor design best practices, sharing knowledge and driving UX strategy across the organization Propose and implement design process improvements that enhance experimentation velocity and design scalability Requirements and qualifications
Must have : 8+ years of UX/UI experience in performance marketing, lead generation, or a similar data-driven environment Expertise in data-informed design focused on optimizing metrics like conversion rate (CVR) and revenue per session Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite Hands-on experience collaborating with developers and executing A/B tests for CRO Excellent communicator with the ability to present design rationale across technical and non-technical audiences Experience : 8+ years of UX/UI experience within performance marketing, lead generation, or conversion rate optimization environments. Competencies
Performance-Minded: Designs with a CRO-first lens, balancing business goals with user needs to drive measurable outcomes Analytical: Relies on data and behavioral patterns to uncover insights and validate hypotheses through experimentation and iteration Initiative-Driven: Proactively identifies design gaps and executes UX solutions Clear Communicator: Tailors communication to engineers, PMs, or stakeholders Collaborative: Works well in cross-functional teams Mentorship-Oriented: Shares expertise and fosters a high-performance UX culture Strategic Thinker: Aligns UX decisions with broader business objectives Work environment and terms
Employment type:
Full-time Location:
Remote-friendly with opportunities in New York, NY area per postings Equal opportunity
We are an Equal Employment Opportunity company. We value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, protected veteran status, disability, or other legally protected characteristics.
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Senior Product Designer
role at
Launch Potato . Overview
Launch Potato is a profitable digital media company that reaches over 30M+ monthly visitors through brands such as FinanceBuzz, All About Cookies, and OnlyInYourState. As The Discovery and Conversion Company, our mission is to connect consumers with the world’s leading brands through data-driven content and technology. Headquartered in South Florida with a remote-first team spanning over 15 countries, we’ve built a high-growth, high-performance culture where speed, ownership, and measurable impact drive success. Why join us
At Launch Potato, you’ll accelerate your career by owning outcomes, moving fast, and driving impact with a global team of high-performers. Compensation
Base salary:
$150,000 to $180,000 per year Contract type:
This position is Contract to Hire Total compensation:
Base salary, profit-sharing bonus, and competitive benefits. Compensation varies based on market rates and company frameworks. Responsibilities and outcomes
YOUR ROLE Drive measurable revenue and performance gains by creating data-informed, CRO-optimized user experiences that blend strategy, aesthetics, and functionality across Launch Potato web properties. OUTCOMES Deliver complete, test-ready user experiences—from concept and ideation through high-fidelity prototypes and dev hand-off—backed by A/B test results and user insights Independently lead design projects across all stages: stakeholder alignment, UX strategy, UI development, and post-test iteration Generate UX insights by analyzing behavioral data, metrics (CVR, RPS), heatmaps, and user recordings to inform and validate design direction Identify and proactively improve underperforming experiences through iterative UX/CRO design, leveraging both qualitative and quantitative inputs Collaborate closely with product, engineering, and stakeholders to ensure design solutions align with business goals and technical constraints Champion and mentor design best practices, sharing knowledge and driving UX strategy across the organization Propose and implement design process improvements that enhance experimentation velocity and design scalability Requirements and qualifications
Must have : 8+ years of UX/UI experience in performance marketing, lead generation, or a similar data-driven environment Expertise in data-informed design focused on optimizing metrics like conversion rate (CVR) and revenue per session Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite Hands-on experience collaborating with developers and executing A/B tests for CRO Excellent communicator with the ability to present design rationale across technical and non-technical audiences Experience : 8+ years of UX/UI experience within performance marketing, lead generation, or conversion rate optimization environments. Competencies
Performance-Minded: Designs with a CRO-first lens, balancing business goals with user needs to drive measurable outcomes Analytical: Relies on data and behavioral patterns to uncover insights and validate hypotheses through experimentation and iteration Initiative-Driven: Proactively identifies design gaps and executes UX solutions Clear Communicator: Tailors communication to engineers, PMs, or stakeholders Collaborative: Works well in cross-functional teams Mentorship-Oriented: Shares expertise and fosters a high-performance UX culture Strategic Thinker: Aligns UX decisions with broader business objectives Work environment and terms
Employment type:
Full-time Location:
Remote-friendly with opportunities in New York, NY area per postings Equal opportunity
We are an Equal Employment Opportunity company. We value diversity, equity, and inclusion. We do not discriminate based on race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, protected veteran status, disability, or other legally protected characteristics.
#J-18808-Ljbffr