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TEGNA

UX Copy Lead - Product & Experience

TEGNA, New York, New York, us, 10261

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About TEGNA TEGNA Inc. (NYSE: TGNA) helps people thrive in their local communities by providing the trusted local news and services that matter most. With 64 television stations in 51 U.S. markets, TEGNA reaches more than 100 million people monthly across the web, mobile apps, streaming, and linear television. Together, we are building a sustainable future for local news.

Overview We’re seeking a strategic and creative

UX Copy Lead

to define and drive our product voice across all digital experiences. In this role, you’ll lead UX writing efforts and craft copy that enhances usability, drives clarity, and deepens user engagement. You will shape how we communicate with users in ways that are clear, helpful, and human. You’ll collaborate closely with designers, researchers, product managers, and engineers to deliver intuitive, human-centered experiences.

Key Responsibilities

Lead UX Writing & UX Content Design: Write and review in-product copy across user flows, navigation, onboarding, error messages, settings, notifications, and more.

Establish Product Voice & Tone: Define, document, and evangelize content standards, voice guidelines, and tone principles that reflect our brand and support usability.

Collaborate Across Teams: Work closely with Product Designers, Researchers, Product Managers, Engineers, Legal, and Marketing to deliver consistent and effective messaging throughout the user journey.

Support and Mentor: Provide guidance to other writers and product teams. Mentor junior UX writers or content designers and contribute to building a strong content culture.

Improve Through Testing & Research: Use qualitative and quantitative data to test copy, validate ideas, and refine content based on user feedback.

Contribute to Design Systems: Partner with design system teams to ensure copy patterns are scalable, reusable, and consistent.

Requirements

5–7 years of experience in UX writing, content design, or related fields.

A portfolio that shows how your copy improves user experience.

Proven ability to lead content initiatives in fast-paced, agile environments.

Strong knowledge of UX design principles, usability, and accessibility.

Experience working in design tools like Figma, and familiarity with systems like Jira or Confluence.

Preferred Qualifications

Experience working in agile, fast-paced product environments.

Familiarity with product management tools (e.g., Jira, Confluence).

Background in consumer-driven domains.

Why Join Us?

Be the voice behind experiences used by millions of users.

Help define the role of UX copy across our organization.

Work with a passionate, user-first team of designers and product thinkers.

Enjoy competitive compensation, benefits, and opportunities to grow in a supportive environment.

Pay Range $80,000—$105,000 USD

Benefits TEGNA offers comprehensive benefits designed to safeguard the physical, mental and financial health of our employees and their families. We provide medical plans, dental and vision coverage, fertility, surrogacy and adoption assistance, disability and life insurance. Our 401(k) program offers employer matching and vesting from day one. All employees and eligible family members receive virtual care options and mental health support, along with PTO and holidays.

Note: Some jobs are covered by a collective bargaining agreement and benefits may vary by role and union.

EEO Statement TEGNA Inc. is a proud equal opportunity employer. We value diversity and do not discriminate based on race, color, religion, national origin, sex, gender, age, marital status, personal appearance, sexual orientation, gender identity or expression, family responsibilities, disability, medical condition, political affiliation, military or veteran status, citizenship status, genetic information, or any other basis protected by law. TEGNA will reasonably accommodate qualified individuals with disabilities in accordance with applicable law. If you need an accommodation to submit your application, please email askhr@tegna.com

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