Launch Potato
Senior Product Designer
Join
Launch Potato , a profitable digital media company with over 30M+ monthly visitors across brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.
As a Discovery and Conversion Company, we connect consumers with leading brands through data‑driven content and technology. Based in South Florida with a remote‑first team spanning 15+ countries, we foster a high‑growth, high‑performance culture where speed, ownership, and measurable impact drive success.
Compensation:
$150,000 to $180,000 per year.
Position Type:
Contract to Hire.
Key Responsibilities
Drive measurable revenue and performance gains by creating data‑informed, CRO‑optimized user experiences across Launch Potato web properties.
Deliver complete, test‑ready user experiences—from concept through high‑fidelity prototypes and developer hand‑off—backed by A/B test results and user insights.
Operate independently across the design lifecycle: stakeholder alignment, UX strategy, UI design, and post‑test iteration.
Generate UX insights by analyzing behavioral data, metrics (CVR, RPS), heatmaps, and user recordings to inform and validate design direction.
Identify and proactively improve under‑performing experiences through iterative UX/CRO design using both qualitative and quantitative inputs.
Collaborate closely with product, engineering, and stakeholders to ensure designs align with business goals and technical constraints.
Champion and mentor design best practices, sharing knowledge and driving UX strategy across the organization.
Propose and implement design process improvements that enhance experimentation velocity and design scalability.
Qualifications
8+ years of UX/UI experience in performance marketing, lead generation, or conversion rate optimization environments.
Expertise in data‑informed design focused on optimizing key metrics such as conversion rate (CVR) and revenue per session (RPS).
Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite.
Hands‑on experience collaborating with developers and executing A/B tests for CRO.
Excellent communication skills; able to present design rationale to both technical and non‑technical audiences.
Competencies
Performance‑Minded: Designs with a CRO‑first lens, balancing business goals with user needs to drive measurable outcomes.
Analytical: Relies on data and behavioral patterns to uncover insights and validate hypotheses through experimentation and iteration.
Initiative‑Driven: Proactively identifies design gaps and proposes and executes solutions without waiting for direction.
Clear Communicator: Tailors communication to diverse audiences, ensuring alignment and clarity.
Collaborative: Builds productive relationships across design, product, and engineering teams.
Mentorship‑Oriented: Coaches peers and fosters a high‑performance UX culture.
Strategic Thinker: Recognizes how UX decisions impact broader business objectives and prioritizes solutions accordingly.
Total Compensation & Benefits Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. The compensation package includes a base salary, profit‑sharing bonus, and competitive benefits. As a performance‑driven company, future increases will be based on company and personal performance, not annual cost‑of‑living adjustments.
Apply Now We are committed to building a diverse, inclusive team and culture. Launch Potato is an Equal Employment Opportunity company that values diversity, equity, and inclusion.
We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, gender identity, age, veteran status, disability, or other legally protected characteristics.
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Launch Potato , a profitable digital media company with over 30M+ monthly visitors across brands such as FinanceBuzz, All About Cookies, and OnlyInYourState.
As a Discovery and Conversion Company, we connect consumers with leading brands through data‑driven content and technology. Based in South Florida with a remote‑first team spanning 15+ countries, we foster a high‑growth, high‑performance culture where speed, ownership, and measurable impact drive success.
Compensation:
$150,000 to $180,000 per year.
Position Type:
Contract to Hire.
Key Responsibilities
Drive measurable revenue and performance gains by creating data‑informed, CRO‑optimized user experiences across Launch Potato web properties.
Deliver complete, test‑ready user experiences—from concept through high‑fidelity prototypes and developer hand‑off—backed by A/B test results and user insights.
Operate independently across the design lifecycle: stakeholder alignment, UX strategy, UI design, and post‑test iteration.
Generate UX insights by analyzing behavioral data, metrics (CVR, RPS), heatmaps, and user recordings to inform and validate design direction.
Identify and proactively improve under‑performing experiences through iterative UX/CRO design using both qualitative and quantitative inputs.
Collaborate closely with product, engineering, and stakeholders to ensure designs align with business goals and technical constraints.
Champion and mentor design best practices, sharing knowledge and driving UX strategy across the organization.
Propose and implement design process improvements that enhance experimentation velocity and design scalability.
Qualifications
8+ years of UX/UI experience in performance marketing, lead generation, or conversion rate optimization environments.
Expertise in data‑informed design focused on optimizing key metrics such as conversion rate (CVR) and revenue per session (RPS).
Mastery of Figma or similar wireframing/prototyping tools; fluency with Adobe Creative Suite.
Hands‑on experience collaborating with developers and executing A/B tests for CRO.
Excellent communication skills; able to present design rationale to both technical and non‑technical audiences.
Competencies
Performance‑Minded: Designs with a CRO‑first lens, balancing business goals with user needs to drive measurable outcomes.
Analytical: Relies on data and behavioral patterns to uncover insights and validate hypotheses through experimentation and iteration.
Initiative‑Driven: Proactively identifies design gaps and proposes and executes solutions without waiting for direction.
Clear Communicator: Tailors communication to diverse audiences, ensuring alignment and clarity.
Collaborative: Builds productive relationships across design, product, and engineering teams.
Mentorship‑Oriented: Coaches peers and fosters a high‑performance UX culture.
Strategic Thinker: Recognizes how UX decisions impact broader business objectives and prioritizes solutions accordingly.
Total Compensation & Benefits Base salary is set according to market rates for the nearest major metro and varies based on Launch Potato’s Levels Framework. The compensation package includes a base salary, profit‑sharing bonus, and competitive benefits. As a performance‑driven company, future increases will be based on company and personal performance, not annual cost‑of‑living adjustments.
Apply Now We are committed to building a diverse, inclusive team and culture. Launch Potato is an Equal Employment Opportunity company that values diversity, equity, and inclusion.
We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, gender identity, age, veteran status, disability, or other legally protected characteristics.
#J-18808-Ljbffr