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Creative Circle

Digital Media Strategist

Creative Circle, Florida, New York, United States

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This range is provided by Creative Circle. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range $70,000.00/yr - $75,000.00/yr

Digital Media Strategist - Full-Time (Hybrid in Hollywood, FL)

Hybrid Schedule:

Mon & Wed on site, Tues, Thurs-Fri remote

Location : Hollywood, FL

Salary Range:

$70-$75K

Job Description:

Our client, a top-tier public relations agency based in Hollywood, is seeking a Digital Media Strategist to join their team on a full-time basis. This hybrid role requires two days per week onsite. The ideal candidate will be a strategic thinker with a strong grasp of digital platforms, audience behavior, and performance metrics. This role is responsible for developing integrated digital strategies that support client objectives across social media, paid media, and content marketing. You'll be working with top notch hospitality clients and be client facing in this role!

Key Responsibilities:

Collaborate with account leads to create multi-platform digital strategies aligned with client goals.

Conduct research on audiences, competitors, and industry trends to guide targeting and channel selection.

Oversee creative campaign development, ensuring alignment with brand voice and marketing objectives.

Define KPIs and establish measurement frameworks for digital initiatives.

Work closely with creative teams to produce engaging digital content.

Recommend and manage paid media strategies, including social ads, Google Ads, and retargeting.

Monitor campaign performance and provide optimization insights throughout and after campaigns.

Identify opportunities for innovation, including emerging platforms and influencer partnerships.

Lead internal and client-facing brainstorms and strategy sessions.

Qualifications:

Strong strategic mindset with the ability to connect creative ideas to business outcomes.

Excellent communication and presentation skills.

Proficient in interpreting analytics and translating insights into actionable strategies.

Collaborative and confident in working with cross-functional teams and clients.

Passionate about staying current with digital trends and emerging technologies.

Expand expertise in integrated digital campaigns and cross-channel storytelling.

Deepen knowledge in analytics and attribution modeling.

Build thought leadership in digital marketing innovation.

Develop client-facing strategy skills with potential to grow into a senior leadership role.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Advertising

Industries

Public Relations and Communications Services

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