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Founding Marketer Job at Mandolin Software, Inc in San Francisco

Mandolin Software, Inc, San Francisco, CA, United States


About Mandolin Nearly every disease will become treatable in our lifetimes. Mandolin is laying the clinical and financial infrastructure to get groundbreaking treatments to patients faster, powered by AI agents. Mandolin partners closely with the largest healthcare institutions in the US, covering more than $10B drug spend across the country. We're backed by Greylock, SV Angel, Maverick, SignalFire, and the founders of Vercel, Decagon, and Yahoo. Why we need you We’re post-product-market fit, growing fast, and entering a pivotal next chapter. You’ll have a direct hand in charting the course on defining Mandolin's brand image to the outside world. This role is a launchpad into broader leadership depending on your interest. As Mandolin’s first marketing hire, you’ll work closely with our leadership team to define and execute our go-to-market strategy across multiple channels. Your focus will be Account-Based Marketing (ABM), targeting large enterprise healthcare providers, infusion centers, and specialty pharmacies. You’ll also own content, SEO, and product marketing to drive inbound interest and enable sales. What you’ll do Design and run ABM campaigns tailored to high‑value healthcare accounts (payer, provider, specialty pharmacy) Build scalable content systems: case studies, landing pages, blog posts, whitepapers, and pitch collateral Optimize and manage SEO to increase visibility and inbound pipeline for high‑intent search traffic Craft crisp product messaging and positioning to communicate our value to technical and operational buyers Own marketing ops and analytics from day one—choosing the right tools and setting KPIs Partner with Sales and Founders to improve lead quality, increase velocity, and accelerate close rates Must‑have experience 7+ years of experience in B2B marketing, with a strong track record in Account‑Based Marketing (ABM) and content strategy Experience marketing complex technical products to enterprise buyers—ideally in healthcare, life sciences, or AI Ability to independently build and scale marketing programs from scratch in a fast‑paced startup environment Strong writing and storytelling skills, with a portfolio of content that spans thought leadership, case studies, and product collateral Familiarity with marketing tools like HubSpot, Clearbit, LinkedIn Ads, and Google Analytics Comfortable collaborating with Sales, Product, and Founders to drive go‑to‑market alignment Nice‑to‑haves Prior experience as a founding or first marketing hire at a startup Familiarity with the healthcare ecosystem, including payers, providers, and specialty pharmacies Experience working on or marketing AI/ML products or platforms Design and no‑code tool fluency (Figma, Webflow, Canva, etc.) A scrappy, experimental mindset—comfortable iterating quickly and measuring what works #J-18808-Ljbffr In Summary: Mandolin is laying the clinical and financial infrastructure to get groundbreaking treatments to patients faster, powered by AI agents . Mandolin partners closely with the largest healthcare institutions in the US, covering more than $10B drug spend across the country . As Mandolin’s first marketing hire, you’ll work closely with our leadership team to define and execute our go-to-market strategy . En Español: Mandolin está colocando la infraestructura clínica y financiera para obtener tratamientos innovadores a los pacientes más rápidamente, impulsados por agentes de IA. Mandolin se asocia estrechamente con las instituciones sanitarias más grandes de Estados Unidos, cubriendo más de $ 10 mil millones en gastos farmacológicos en todo el país. Estamos respaldados por Greylock, SV Angel, Maverick, SignalFire y los fundadores de Vercel, Decagon y Yahoo. Desarrollar y ejecutar campañas de ABM adaptadas a cuentas de atención médica de alto valor (pagador, proveedor, farmacia especializada) Construir sistemas de contenido escalables: estudios de caso, páginas de destino, publicaciones en el blog, documentos blancos y garantías para lanzamiento Optimizar y gestionar SEO para aumentar la visibilidad y el flujo de entrada del tráfico de búsqueda con alta intención El diseño de mensajería y posicionamiento de productos cruces para comunicar nuestro valor a los compradores técnicos y operativos Diseñar e implementar campanas ABM personalizadas desde el primer día Elegir las herramientas correctas y establecer KPIs Partner con Ventas y Fundadores para mejorar la calidad de trabajo, aumentar rápidamente la velocidad y acelerar las tasas de inicio Los clientes deben tener 7 años de experiencia en B2B, realizar un seguimiento de la estrategia de mercadotecnia de servicios de salud (ABT-L), trabajar en una plataforma de comercialización de contenidos o en línea.