Vertex Pharmaceuticals Incorporated
US CF ALYFTREK Marketing Product Manager
Vertex Pharmaceuticals Incorporated, Boston, Massachusetts, us, 02298
Job Description
General/Position Summary
Vertex Pharmaceuticals Inc. is looking to hire a product manager to join the US Cystic Fibrosis (CF) Marketing team in Boston, MA. This position will be supporting our latest innovation in CF modulator treatment, ALYFTREK. The ALYFTREK Marketing Product Manager will manage development or updates to promotional tactics and assist in the management of special projects supporting ALYFTREK.
Key Responsibilities
Develop or update marketing materials aligned with ALYFTREK strategy and business objectives
Partner with healthcare provider (HCP) marketing lead on the development of key HCP resources to pull through real-world experience data (e.g., digital media, tools for sales team)
Support development of content for promotional speaker programs to differentiate ALYFTREK and share real-world experiences with HCPs
Develop ALYFTREK-branded marketing assets to be used at key CF conferences
Partner with patient marketing lead on the development of patient digital media assets (e.g., banner ads, social media) and execution of media plan
Lead development of key aspects of patient testimonial stories to share with the CF community
Support translation of marketing materials into languages other than English (e.g., Spanish)
Project management of special projects across ALYFTREK team which may include market events, coordinating ad-hoc business reviews, etc.
Compliantly gain input on current or planned marketing materials from healthcare providers and patients/caregivers via various means (e.g., stakeholder panels)
Collaborate with Vertex Communications Review Committee (CRC) to gain approval of materials for external use with customers
Develop strong partnerships with marketing teams, GPS, Sales, Market Access, and other cross functional partners to support business goals
Manage agency partners to ensure timely deliverables within budget
Required Education
Bachelor's degree in marketing, business, or scientific degree.
Required Experience
Typically requires 4-5+ years of pharmaceutical commercial, business, or the combination of education and experience.
Required Knowledge / Skills
Strong project management skills and tactical execution experience.
Ability to professionally communicate, both verbal and written, with the team and others.
Understanding of promotional approval process and regulatory requirements for pharmaceutical marketing.
Strong team player with an ability to collaborate cross functionally and help partners accomplish shared objectives.
Ability to work in a fast-paced environment, multi-task and prioritize workload.
Understanding insights and how to apply to tactical execution.
Strong working knowledge of MS Office applications, including PPT, Excel and Word.
Pay Range:
$120,000 - $180,000
Disclosure Statement The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job-related factors permitted by law.
At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.
Flex Designation Hybrid-Eligible Or On-Site Eligible
Flex Eligibility Status In this Hybrid-Eligible role, you can choose to be designated as: Hybrid : work remotely up to two days per week;
or select On-Site : work five days per week on-site with ad hoc flexibility.
Note: The Flex status for this position is subject to Vertex's Policy on Flex @ Vertex Program and may be changed at any time.
Company Information Vertex is a global biotechnology company that invests in scientific innovation.
Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at ApplicationAssistance@vrtx.com
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Key Responsibilities
Develop or update marketing materials aligned with ALYFTREK strategy and business objectives
Partner with healthcare provider (HCP) marketing lead on the development of key HCP resources to pull through real-world experience data (e.g., digital media, tools for sales team)
Support development of content for promotional speaker programs to differentiate ALYFTREK and share real-world experiences with HCPs
Develop ALYFTREK-branded marketing assets to be used at key CF conferences
Partner with patient marketing lead on the development of patient digital media assets (e.g., banner ads, social media) and execution of media plan
Lead development of key aspects of patient testimonial stories to share with the CF community
Support translation of marketing materials into languages other than English (e.g., Spanish)
Project management of special projects across ALYFTREK team which may include market events, coordinating ad-hoc business reviews, etc.
Compliantly gain input on current or planned marketing materials from healthcare providers and patients/caregivers via various means (e.g., stakeholder panels)
Collaborate with Vertex Communications Review Committee (CRC) to gain approval of materials for external use with customers
Develop strong partnerships with marketing teams, GPS, Sales, Market Access, and other cross functional partners to support business goals
Manage agency partners to ensure timely deliverables within budget
Required Education
Bachelor's degree in marketing, business, or scientific degree.
Required Experience
Typically requires 4-5+ years of pharmaceutical commercial, business, or the combination of education and experience.
Required Knowledge / Skills
Strong project management skills and tactical execution experience.
Ability to professionally communicate, both verbal and written, with the team and others.
Understanding of promotional approval process and regulatory requirements for pharmaceutical marketing.
Strong team player with an ability to collaborate cross functionally and help partners accomplish shared objectives.
Ability to work in a fast-paced environment, multi-task and prioritize workload.
Understanding insights and how to apply to tactical execution.
Strong working knowledge of MS Office applications, including PPT, Excel and Word.
Pay Range:
$120,000 - $180,000
Disclosure Statement The range provided is based on what we believe is a reasonable estimate for the base salary pay range for this job at the time of posting. This role is eligible for an annual bonus and annual equity awards. Some roles may also be eligible for overtime pay, in accordance with federal and state requirements. Actual base salary pay will be based on a number of factors, including skills, competencies, experience, and other job-related factors permitted by law.
At Vertex, our Total Rewards offerings also include inclusive market-leading benefits to meet our employees wherever they are in their career, financial, family and wellbeing journey while providing flexibility and resources to support their growth and aspirations. From medical, dental and vision benefits to generous paid time off (including a week-long company shutdown in the Summer and the Winter), educational assistance programs including student loan repayment, a generous commuting subsidy, matching charitable donations, 401(k) and so much more.
Flex Designation Hybrid-Eligible Or On-Site Eligible
Flex Eligibility Status In this Hybrid-Eligible role, you can choose to be designated as: Hybrid : work remotely up to two days per week;
or select On-Site : work five days per week on-site with ad hoc flexibility.
Note: The Flex status for this position is subject to Vertex's Policy on Flex @ Vertex Program and may be changed at any time.
Company Information Vertex is a global biotechnology company that invests in scientific innovation.
Vertex is committed to equal employment opportunity and non-discrimination for all employees and qualified applicants without regard to a person's race, color, sex, gender identity or expression, age, religion, national origin, ancestry, ethnicity, disability, veteran status, genetic information, sexual orientation, marital status, or any characteristic protected under applicable law. Vertex is an E-Verify Employer in the United States. Vertex will make reasonable accommodations for qualified individuals with known disabilities, in accordance with applicable law.
Any applicant requiring an accommodation in connection with the hiring process and/or to perform the essential functions of the position for which the applicant has applied should make a request to the recruiter or hiring manager, or contact Talent Acquisition at ApplicationAssistance@vrtx.com
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