KPMG US
Director, Industry Marketing - Consumer & Retail
KPMG US, Columbus, Ohio, United States, 43224
Director, Industry Marketing - Consumer & Retail
4 days ago | Be among the first 25 applicants
Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today’s most important industries. Our growth is driven by delivering real results for our clients, enabled by a culture that encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. KPMG’s commitment to excellence has earned us consistent recognition from Fortune Magazine, Consulting Magazine, Seramount, Fair360 and others. If you share our passion for building a future, join our team.
KPMG is currently seeking a Director, Industry Marketing, Consumer & Retail to join our Marketing team.
Responsibilities
Develop the “Go to Market” (GTM) strategy and overarching story for KPMG’s Consumer and Retail industry.
Manage the coordination and execution of an integrated cross‑functional marketing plan to establish brand, support relationship development, and drive growth with target audiences and sales channels.
Execute the sector’s thought‑leadership strategy, ensuring adherence to quality standards and extending across an omni‑channel approach (digital, social media, video, podcast, webinar, blogs, association affiliation, and tradeshow sponsorships).
Partner with Field Marketing, Hub Marketing, Communications, Media Relations, and Industry analyst community to augment brand reach.
Perform market research to inform strategic Point of View (POV) documents as critical changes take place in the industry.
Diagnose client and prospect needs, translate them into qualifications and use cases, and architect the positioning to solve critical marketing opportunities; identify events or venues that attract targeted buyers and influencers to increase brand awareness or change brand image and potentially drive sales or create positive publicity.
Act with integrity, professionalism, and personal responsibility to uphold KPMG’s respectful and courteous work environment.
Qualifications
Minimum ten years of recent experience in combined marketing and business in professional services or a similar corporate environment.
Master of Business Administration degree from an accredited institution preferred; a Bachelor’s degree is required.
Experience in Consumer and Retail marketing preferred; project‑management, internal client‑service knowledge, and budget management also preferred.
Excellent interpersonal, written, oral communication skills and executive presence.
Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
Must be authorized to work in the U.S. without the need for employment‑based visa sponsorship now or in the future. KPMG LLP will not sponsor applicants for U.S. work visa status for this opportunity.
KPMG offers a comprehensive, competitive benefits package designed to help you make the best decisions for yourself, your family, and your lifestyle. Our Total Rewards package includes medical, dental, vision, disability, life insurance, 401(k) plans and a robust suite of personal well‑being benefits. Personal Time Off is provided annually, along with scheduled break periods during the year. Additional benefits details can be found on the KPMG US Careers site under Benefits & How We Work.
Salary ranges for this position are provided by KPMG in compliance with all applicable regulations. For details on salary transparency outside of California, visit https://kpmg.com/us/en/how-we-work/pay-transparency.html/?id=1645_9_25.
KPMG is an equal‑opportunity employer and complies with all federal, state, and local laws regarding recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other protected category. No phone calls or agencies please.
KPMG recruits on a rolling basis. Candidates are considered as they apply until the opportunity is filled. Applicants are encouraged to apply expeditiously for any role they are qualified for and interested in.
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Known for being a great place to work and build a career, KPMG provides audit, tax and advisory services for organizations in today’s most important industries. Our growth is driven by delivering real results for our clients, enabled by a culture that encourages individual development, embraces an inclusive environment, rewards innovative excellence and supports our communities. KPMG’s commitment to excellence has earned us consistent recognition from Fortune Magazine, Consulting Magazine, Seramount, Fair360 and others. If you share our passion for building a future, join our team.
KPMG is currently seeking a Director, Industry Marketing, Consumer & Retail to join our Marketing team.
Responsibilities
Develop the “Go to Market” (GTM) strategy and overarching story for KPMG’s Consumer and Retail industry.
Manage the coordination and execution of an integrated cross‑functional marketing plan to establish brand, support relationship development, and drive growth with target audiences and sales channels.
Execute the sector’s thought‑leadership strategy, ensuring adherence to quality standards and extending across an omni‑channel approach (digital, social media, video, podcast, webinar, blogs, association affiliation, and tradeshow sponsorships).
Partner with Field Marketing, Hub Marketing, Communications, Media Relations, and Industry analyst community to augment brand reach.
Perform market research to inform strategic Point of View (POV) documents as critical changes take place in the industry.
Diagnose client and prospect needs, translate them into qualifications and use cases, and architect the positioning to solve critical marketing opportunities; identify events or venues that attract targeted buyers and influencers to increase brand awareness or change brand image and potentially drive sales or create positive publicity.
Act with integrity, professionalism, and personal responsibility to uphold KPMG’s respectful and courteous work environment.
Qualifications
Minimum ten years of recent experience in combined marketing and business in professional services or a similar corporate environment.
Master of Business Administration degree from an accredited institution preferred; a Bachelor’s degree is required.
Experience in Consumer and Retail marketing preferred; project‑management, internal client‑service knowledge, and budget management also preferred.
Excellent interpersonal, written, oral communication skills and executive presence.
Proficiency with Microsoft Office Suite (Word, Excel, PowerPoint, Outlook).
Must be authorized to work in the U.S. without the need for employment‑based visa sponsorship now or in the future. KPMG LLP will not sponsor applicants for U.S. work visa status for this opportunity.
KPMG offers a comprehensive, competitive benefits package designed to help you make the best decisions for yourself, your family, and your lifestyle. Our Total Rewards package includes medical, dental, vision, disability, life insurance, 401(k) plans and a robust suite of personal well‑being benefits. Personal Time Off is provided annually, along with scheduled break periods during the year. Additional benefits details can be found on the KPMG US Careers site under Benefits & How We Work.
Salary ranges for this position are provided by KPMG in compliance with all applicable regulations. For details on salary transparency outside of California, visit https://kpmg.com/us/en/how-we-work/pay-transparency.html/?id=1645_9_25.
KPMG is an equal‑opportunity employer and complies with all federal, state, and local laws regarding recruitment and hiring. All qualified applicants are considered for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, citizenship status, disability, protected veteran status, or any other protected category. No phone calls or agencies please.
KPMG recruits on a rolling basis. Candidates are considered as they apply until the opportunity is filled. Applicants are encouraged to apply expeditiously for any role they are qualified for and interested in.
#J-18808-Ljbffr