Talkiatry
Base pay range
$220,000.00/yr - $260,000.00/yr
About the Role We are seeking a Head of Marketing Technology to own, enable and transform Talkiatry’s website, lifecycle/crm, marketing data, landing page optimization systems. You will meaningfully advance our current capabilities, identifying opportunities and new technology (AI-included) to scale with Talkiatry’s growth. You will build a high‑performing team, ensuring uptime, data accuracy, and governance while collaborating across functions like Growth Marketing, Product Marketing, Partnerships, Clinical Recruiting, Product, and Support.
About Talkiatry Talkiatry transforms psychiatry with accessible, human, and responsible care. We’re a national mental health practice co‑founded by a patient and a triple‑board‑certified psychiatrist to solve the problems both groups face in accessing and providing the highest quality treatment.
Key Responsibilities
Own and optimize the marketing technology stack, including tools like Webflow, Mixpanel, Iterable, Freshpaint, Osano, Tag Manager, Twilio, Mailgun, HubSpot, Snowflake, ThoughtSpot, and ServiceNow.
Ensure system uptime, integration, and data flow between platforms to maintain a seamless marketing ecosystem.
Serve as the primary point of contact with Technology: Owning business requirements, partnering on technical specifications, and being the source of truth to enable marketing technology.
Oversee the performance and operations of the company website, ensuring high‑quality user experiences through Webflow and other CMS platforms.
Develop detailed budgets, project timelines, and resource allocations, and ensure timely delivery within project constraints and regulatory requirements.
Maintain data accuracy, governance, and compliance across marketing systems to ensure patient information is protected and all practices align with HIPAA regulations.
Partner with Growth Marketing to integrate and enable external advertising vendors.
Lead the implementation, documentation, and maintenance of web privacy tools (Osano) and other privacy‑focused technologies.
Partner with marketing teams to support lifecycle campaigns, patient acquisition efforts, and clinical recruiting initiatives.
Enhance and evolve with AI, staying abreast of the latest developments in martech and ensuring the system is AI‑ready for a fast transition to emerging technologies.
Qualifications
Bachelor’s degree or relevant experience.
10+ years of experience in marketing technologies or operations with direct experience with CRM, CMS.
Familiarity in regulated industries (HIPAA compliance, GDPR best practices, etc.).
Strong project management and organizational skills.
Deep understanding of data models, segmentation, SQL, data workflows, and interfaces.
Attention to detail and outstanding analytical and problem‑solving skills.
Excellent communication, collaboration, and teamwork.
Benefits
Top‑notch team: diverse, experienced group motivated to make a difference in mental health care.
Collaborative environment: be part of building something from the ground up at a fast‑paced startup.
Excellent benefits: medical, dental, vision, effective day 1 of employment, 401K with match, generous PTO plus paid holidays, paid parental leave, and more.
Grow your career: hone your skills and build new ones with our Learning team as Talkiatry expands.
It all comes back to care: we’re a mental health company, and we put our team’s well‑being first.
Equal Opportunity & E‑Verify Talkiatry participates in E‑Verify and will provide the federal government with your Form I‑9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I‑9 is completed. For more information on E‑Verify, please visit the following: E‑Verify Participation & IER Right to Work.
At Talkiatry, we are an equal opportunity employer committed to a diverse, inclusive, and equitable workplace and candidate experience. We strive to create an environment where everyone has a sense of belonging and purpose, and where we learn from the unique experiences of those around us. We encourage all qualified candidates to apply regardless of race, color, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Compensation Range Compensation range for this position is $220,000 to $260,000, and up to a 15% performance bonus, depending on experience; actual compensation will be dependent upon the specific role, location, as well as the individual’s qualifications, experience, skills and certifications.
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About the Role We are seeking a Head of Marketing Technology to own, enable and transform Talkiatry’s website, lifecycle/crm, marketing data, landing page optimization systems. You will meaningfully advance our current capabilities, identifying opportunities and new technology (AI-included) to scale with Talkiatry’s growth. You will build a high‑performing team, ensuring uptime, data accuracy, and governance while collaborating across functions like Growth Marketing, Product Marketing, Partnerships, Clinical Recruiting, Product, and Support.
About Talkiatry Talkiatry transforms psychiatry with accessible, human, and responsible care. We’re a national mental health practice co‑founded by a patient and a triple‑board‑certified psychiatrist to solve the problems both groups face in accessing and providing the highest quality treatment.
Key Responsibilities
Own and optimize the marketing technology stack, including tools like Webflow, Mixpanel, Iterable, Freshpaint, Osano, Tag Manager, Twilio, Mailgun, HubSpot, Snowflake, ThoughtSpot, and ServiceNow.
Ensure system uptime, integration, and data flow between platforms to maintain a seamless marketing ecosystem.
Serve as the primary point of contact with Technology: Owning business requirements, partnering on technical specifications, and being the source of truth to enable marketing technology.
Oversee the performance and operations of the company website, ensuring high‑quality user experiences through Webflow and other CMS platforms.
Develop detailed budgets, project timelines, and resource allocations, and ensure timely delivery within project constraints and regulatory requirements.
Maintain data accuracy, governance, and compliance across marketing systems to ensure patient information is protected and all practices align with HIPAA regulations.
Partner with Growth Marketing to integrate and enable external advertising vendors.
Lead the implementation, documentation, and maintenance of web privacy tools (Osano) and other privacy‑focused technologies.
Partner with marketing teams to support lifecycle campaigns, patient acquisition efforts, and clinical recruiting initiatives.
Enhance and evolve with AI, staying abreast of the latest developments in martech and ensuring the system is AI‑ready for a fast transition to emerging technologies.
Qualifications
Bachelor’s degree or relevant experience.
10+ years of experience in marketing technologies or operations with direct experience with CRM, CMS.
Familiarity in regulated industries (HIPAA compliance, GDPR best practices, etc.).
Strong project management and organizational skills.
Deep understanding of data models, segmentation, SQL, data workflows, and interfaces.
Attention to detail and outstanding analytical and problem‑solving skills.
Excellent communication, collaboration, and teamwork.
Benefits
Top‑notch team: diverse, experienced group motivated to make a difference in mental health care.
Collaborative environment: be part of building something from the ground up at a fast‑paced startup.
Excellent benefits: medical, dental, vision, effective day 1 of employment, 401K with match, generous PTO plus paid holidays, paid parental leave, and more.
Grow your career: hone your skills and build new ones with our Learning team as Talkiatry expands.
It all comes back to care: we’re a mental health company, and we put our team’s well‑being first.
Equal Opportunity & E‑Verify Talkiatry participates in E‑Verify and will provide the federal government with your Form I‑9 information to confirm that you are authorized to work in the U.S. only after a job offer is accepted and Form I‑9 is completed. For more information on E‑Verify, please visit the following: E‑Verify Participation & IER Right to Work.
At Talkiatry, we are an equal opportunity employer committed to a diverse, inclusive, and equitable workplace and candidate experience. We strive to create an environment where everyone has a sense of belonging and purpose, and where we learn from the unique experiences of those around us. We encourage all qualified candidates to apply regardless of race, color, ancestry, religion, national origin, sexual orientation, age, citizenship, marital or family status, disability, gender, gender identity or expression, pregnancy or caregiver status, veteran status, or any other legally protected status.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
Compensation Range Compensation range for this position is $220,000 to $260,000, and up to a 15% performance bonus, depending on experience; actual compensation will be dependent upon the specific role, location, as well as the individual’s qualifications, experience, skills and certifications.
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