Agoda
Manager, PPC Marketing (Bangkok-based, relocation provided)
Agoda, Los Angeles, California, United States, 90079
Manager, PPC Marketing (Bangkok-based, relocation provided)
Agoda is an online travel booking platform for accommodations, flights, and more. We build and deploy cutting‑edge technology that connects travelers with a global network of 4.7 million hotels and holiday properties worldwide, plus flights, activities, and more. Based in Asia and part of Booking Holdings, our 7,100+ employees represent 95+ nationalities in 27 markets, fostering a work environment rich in diversity, creativity, and collaboration.
Our Purpose – Bridging the World Through Travel We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness.
Summary In the online travel industry, with fast‑changing user behavior and the increasing role played by price comparison websites, offering the best price grants disproportionate gains. Travelers choose Agoda because they can find the best hotels at the best price. Success can only be achieved by combining a programmatic approach to optimize volumes and margins in the short term with a strategic approach that takes into account the reactions from other players in the game—customers, hotels, competitors, and regulatory bodies. We are looking for a senior leader to craft Agoda’s global marketing strategy and execute it, using a wide range of tactics and tools, from price display to machine‑learning algorithms.
What you will be doing
Strategy Development: develop and refine PPC strategy in line with overall business goals and market trends.
Performance Management: monitor channel performance and efficiency (ROI, spend, and other key KPIs).
Stakeholder Communication: regularly communicate performance, insights, and recommendations to senior leadership and cross‑functional teams.
Process Improvement: identify and implement process improvements to increase team efficiency and campaign effectiveness.
Vendor/Partner Management: manage relationships with external partners (e.g., Google, Bing, agencies) and negotiate contracts or terms as needed.
Talent Development: mentor, train, and develop team members to build skills and support career growth.
Innovation & Experimentation: foster a culture of testing and innovation, encouraging the team to explore new channels, tools, and bidding strategies.
Insights: analyze and explore data to seed projects, understand test performance, and execute on key team goals that require complex implementation or analysis.
What you need to be good at to succeed in this role
Strong analytical skills and a passion for working with data to drive business decisions.
Advance proficiency in SQL.
Experience in the online travel or e‑commerce industry is a plus.
Proven ability to collaborate effectively across teams and cultures.
People management experience, including hiring, coaching, and developing team members.
Experience managing budgets and delivering results against financial targets.
A proactive, entrepreneurial mindset with a strong sense of ownership and a get‑things‑done attitude.
Exposure to product development, technology, or working with IT teams is an advantage.
Discover More About Working At Agoda
Agoda Careers – https://careersatagoda.com
Facebook – https://www.facebook.com/agodacareers/
LinkedIn – https://www.linkedin.com/company/agoda
YouTube – https://www.youtube.com/agodalife
Equal Opportunity Employer At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
Disclaimer: We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third‑party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing and Sales; Industries: Technology, Information and Internet
Referrals increase your chances of interviewing at Agoda by 2×
#J-18808-Ljbffr
Our Purpose – Bridging the World Through Travel We believe travel allows people to enjoy, learn and experience more of the amazing world we live in. It brings individuals and cultures closer together, fostering empathy, understanding and happiness.
Summary In the online travel industry, with fast‑changing user behavior and the increasing role played by price comparison websites, offering the best price grants disproportionate gains. Travelers choose Agoda because they can find the best hotels at the best price. Success can only be achieved by combining a programmatic approach to optimize volumes and margins in the short term with a strategic approach that takes into account the reactions from other players in the game—customers, hotels, competitors, and regulatory bodies. We are looking for a senior leader to craft Agoda’s global marketing strategy and execute it, using a wide range of tactics and tools, from price display to machine‑learning algorithms.
What you will be doing
Strategy Development: develop and refine PPC strategy in line with overall business goals and market trends.
Performance Management: monitor channel performance and efficiency (ROI, spend, and other key KPIs).
Stakeholder Communication: regularly communicate performance, insights, and recommendations to senior leadership and cross‑functional teams.
Process Improvement: identify and implement process improvements to increase team efficiency and campaign effectiveness.
Vendor/Partner Management: manage relationships with external partners (e.g., Google, Bing, agencies) and negotiate contracts or terms as needed.
Talent Development: mentor, train, and develop team members to build skills and support career growth.
Innovation & Experimentation: foster a culture of testing and innovation, encouraging the team to explore new channels, tools, and bidding strategies.
Insights: analyze and explore data to seed projects, understand test performance, and execute on key team goals that require complex implementation or analysis.
What you need to be good at to succeed in this role
Strong analytical skills and a passion for working with data to drive business decisions.
Advance proficiency in SQL.
Experience in the online travel or e‑commerce industry is a plus.
Proven ability to collaborate effectively across teams and cultures.
People management experience, including hiring, coaching, and developing team members.
Experience managing budgets and delivering results against financial targets.
A proactive, entrepreneurial mindset with a strong sense of ownership and a get‑things‑done attitude.
Exposure to product development, technology, or working with IT teams is an advantage.
Discover More About Working At Agoda
Agoda Careers – https://careersatagoda.com
Facebook – https://www.facebook.com/agodacareers/
LinkedIn – https://www.linkedin.com/company/agoda
YouTube – https://www.youtube.com/agodalife
Equal Opportunity Employer At Agoda, we pride ourselves on being a company represented by people of all different backgrounds and orientations. We prioritize attracting diverse talent and cultivating an inclusive environment that encourages collaboration and innovation. Employment at Agoda is based solely on a person’s merit and qualifications. We are committed to providing equal employment opportunity regardless of sex, age, race, color, national origin, religion, marital status, pregnancy, sexual orientation, gender identity, disability, citizenship, veteran or military status, and other legally protected characteristics.
We will keep your application on file so that we can consider you for future vacancies and you can always ask to have your details removed from the file. For more details please read our privacy policy.
Disclaimer: We do not accept any terms or conditions, nor do we recognize any agency’s representation of a candidate, from unsolicited third‑party or agency submissions. If we receive unsolicited or speculative CVs, we reserve the right to contact and hire the candidate directly without any obligation to pay a recruitment fee.
Seniority level: Mid‑Senior level
Employment type: Full‑time
Job function: Marketing and Sales; Industries: Technology, Information and Internet
Referrals increase your chances of interviewing at Agoda by 2×
#J-18808-Ljbffr