Inside Higher Ed is hiring: Social Media Manger/Digital Content Creator in Betha

Social Media Manager/Digital Content Creator – Inside Higher Ed Bethany Campus – Bethany, OK Position Type: Staff Full-Time Education Level: 4 Year Degree Travel: Up to 25% Full Time / Salary / Exempt Work Schedule: Monday through Friday 8:00 a.m. – 5:00 p.m., some nights/weekends. Job Summary The Social Media Manager/Digital Content Creator leads SNU’s online brand presence and ensures consistency with the SNU Brand Guide and Creative standards. This role manages social media strategy, content creation, and audience engagement across Facebook, Instagram, TikTok, and LinkedIn. Responsibilities Collaborate with campus creatives and marketing teams to create visually excellent social media content. Create digital content for the university social media platforms designed to attract prospective students and engage alumni and donors. Analyze social media engagement data and identify trends to inform future strategy. Monitor audience interactions and respond to comments and messages to maintain strong community engagement. Plan and execute digital content that builds community and supports the university’s mission and brand. Develop and manage a scheduling calendar to coordinate consistent, mission‑driven content. Monitor key performance indicators of social media marketing campaigns for monthly reporting. Monitor competitor activity and social media trends to identify opportunities for improvement. Hire, train, and oversee social media student interns. Work under pressure and meet deadlines. Maintain positive interpersonal relationships. Work independently while demonstrating initiative and accountability. Deliver excellent customer service through clear, timely communication. Contribute to a positive, collaborative workplace. Additional duties as assigned. Required Qualifications Southern Nazarene University is an expression of the Church of the Nazarene. Candidates must profess faith in Jesus Christ and possess a strong personal Christian commitment and be committed to the SNU mission. All staff must understand and embrace the biblical principle that all people are created in the image of God, treating everyone with dignity and respect, and uphold equal opportunity. Bachelor’s degree. Strong writing/copywriting skills. Great organizational skills; ability to monitor multiple social media platforms concurrently. Excellent communication skills for reporting analytics/results. Good leadership skills to organize social media interns. Ability to build community and stay calm under high‑pressure online interactions. Strong technical skills to create visuals and support collaboration with marketing and creative team members. Proficiency with Monday.com for project management. Ability to study and interpret marketing analytics for strategic planning. Strong verbal communication skills. Ability to prioritize multiple demands in a fast‑paced work environment. Typing, punctuation, and spelling competency. Novice photography and/or video skills preferred but not required. Preferred Qualifications Background in social media for organizations. Experience in higher education. Supervision Receives supervision and work assignments from a designated supervisor, while other staff members may provide work direction. May be responsible for coordinating work assignments for student employees. Benefits Generous benefit structure including family health insurance plan (shared cost), long‑term disability, dental insurance, group life insurance, retirement matching, tuition remission, vacation, sick leave, personal days, and holidays. #J-18808-Ljbffr