Critical Mass
As a Marketing Science Analyst, your curiosity never ends. The next question is always on your mind, helping you demonstrate the value of marketing science to internal and external stakeholders. You bring in 2+ years of experience, leading others in delivering Marketing Science projects across a broad range of initiatives, with a demonstrated expertise in at least two of the following areas: tracking and measurement, implementation, reporting, data visualization, testing and evaluation, data integration, or statistical modeling. You have experience optimizing digital marketing efforts by systematically using data‑driven insights, and enjoy collaborating with others.
Responsibilities
Define solutions for using, extracting, and transforming data as driven by the business need for knowledge and decision‑making.
Analyze documentation and propose data extraction solutions.
Write code that uses APIs to move data through pipelines and processes.
Help to continuously improve the efficiency of existing automations and maintain concise and accurate datasets and processes.
Understand the nuances of analyses on which cross‑functional teams rely. Explain the complexities involved with data extraction and transformation to team members across cross‑functional groups.
Work closely with the rest of the Marketing Science and account teams to understand business context and logic.
Stay up to date on the latest industry news and techniques.
Assist in guiding data architecture and infrastructure design.
Qualifications
2+ years’ experience in Digital Analytics implementation.
B.S. degree in a quantitative or technical field (economics, mathematics, business, finance, social sciences, computer science, or information management). M.S. degree preferred.
Experience with visualization platforms, Tableau is preferred.
Working knowledge of SQL (including PostgreSQL) and Python, understanding of how to work with APIs and database components like schemas, tables, stored procedures, triggers, etc.
Understanding of data and pipeline management and SDLC best practices, including but not limited to: ETL/ELT; building and understanding DAGs; CI/CD; version‑control.
Understanding of basic data visualization methods and how to get the data in the right shape to tell a clear and concise story.
Demonstrated ability to learn new tools and techniques in the data analytics domain quickly.
A knack for documenting your work and processes thoroughly, clearly, and intuitively.
An ability to proactively communicate needs, roadblocks, statuses to the team, stakeholders, and leadership with clarity – you’re not afraid to reach out for help and consultation whenever needed.
Familiarity with media campaign tracking is a plus.
Strong critical thinking skills: you’re willing to ask questions and go the extra mile to understand processes and to understand the why behind the work and not just the how.
What We Offer
Global maternity and parental leave
Competitive benefits packages
Vacation, compassionate leave, wellness days, and flex days
Six free therapy sessions through Therify
Access to online services for families and new parents
Hybrid work options
Summer Fridays (off at 3:00 PM local time every Friday)
Diversity and Inclusion Board with 12 affinity groups
Funding towards internal learning and development
Enterprise‑wide employee discounts
Critical Mass is an equal opportunity employer.
As set forth in Critical Mass’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.
If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:
A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service‑connected disability.
A "recently separated veteran" means any veteran during the three‑year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval, or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
An "armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
Voluntary Self‑Identification of Disability Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.
How do you know if you have a disability? A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:
Alcohol or other substance use disorder (not currently using drugs illegally)
Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
Blind or low vision
Cancer (past or present)
Cardiovascular or heart disease
Celiac disease
Cerebral palsy
Deaf or serious difficulty hearing
Diabetes
Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
Epilepsy or other seizure disorder
Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
Intellectual or developmental disability
Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
Missing limbs or partially missing limbs
Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
Neurodivergence, for example, attention‑deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
Partial or complete paralysis (any cause)
Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
Short stature (dwarfism)
Traumatic brain injury
PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
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Responsibilities
Define solutions for using, extracting, and transforming data as driven by the business need for knowledge and decision‑making.
Analyze documentation and propose data extraction solutions.
Write code that uses APIs to move data through pipelines and processes.
Help to continuously improve the efficiency of existing automations and maintain concise and accurate datasets and processes.
Understand the nuances of analyses on which cross‑functional teams rely. Explain the complexities involved with data extraction and transformation to team members across cross‑functional groups.
Work closely with the rest of the Marketing Science and account teams to understand business context and logic.
Stay up to date on the latest industry news and techniques.
Assist in guiding data architecture and infrastructure design.
Qualifications
2+ years’ experience in Digital Analytics implementation.
B.S. degree in a quantitative or technical field (economics, mathematics, business, finance, social sciences, computer science, or information management). M.S. degree preferred.
Experience with visualization platforms, Tableau is preferred.
Working knowledge of SQL (including PostgreSQL) and Python, understanding of how to work with APIs and database components like schemas, tables, stored procedures, triggers, etc.
Understanding of data and pipeline management and SDLC best practices, including but not limited to: ETL/ELT; building and understanding DAGs; CI/CD; version‑control.
Understanding of basic data visualization methods and how to get the data in the right shape to tell a clear and concise story.
Demonstrated ability to learn new tools and techniques in the data analytics domain quickly.
A knack for documenting your work and processes thoroughly, clearly, and intuitively.
An ability to proactively communicate needs, roadblocks, statuses to the team, stakeholders, and leadership with clarity – you’re not afraid to reach out for help and consultation whenever needed.
Familiarity with media campaign tracking is a plus.
Strong critical thinking skills: you’re willing to ask questions and go the extra mile to understand processes and to understand the why behind the work and not just the how.
What We Offer
Global maternity and parental leave
Competitive benefits packages
Vacation, compassionate leave, wellness days, and flex days
Six free therapy sessions through Therify
Access to online services for families and new parents
Hybrid work options
Summer Fridays (off at 3:00 PM local time every Friday)
Diversity and Inclusion Board with 12 affinity groups
Funding towards internal learning and development
Enterprise‑wide employee discounts
Critical Mass is an equal opportunity employer.
As set forth in Critical Mass’s Equal Employment Opportunity policy, we do not discriminate on the basis of any protected group status under any applicable law.
If you believe you belong to any of the categories of protected veterans listed below, please indicate by making the appropriate selection. As a government contractor subject to the Vietnam Era Veterans Readjustment Assistance Act (VEVRAA), we request this information in order to measure the effectiveness of the outreach and positive recruitment efforts we undertake pursuant to VEVRAA. Classification of protected categories is as follows:
A "disabled veteran" is one of the following: a veteran of the U.S. military, ground, naval or air service who is entitled to compensation (or who but for the receipt of military retired pay would be entitled to compensation) under laws administered by the Secretary of Veterans Affairs; or a person who was discharged or released from active duty because of a service‑connected disability.
A "recently separated veteran" means any veteran during the three‑year period beginning on the date of such veteran's discharge or release from active duty in the U.S. military, ground, naval, or air service.
An "active duty wartime or campaign badge veteran" means a veteran who served on active duty in the U.S. military, ground, naval, or air service during a war, or in a campaign or expedition for which a campaign badge has been authorized under the laws administered by the Department of Defense.
An "armed forces service medal veteran" means a veteran who, while serving on active duty in the U.S. military, ground, naval or air service, participated in a United States military operation for which an Armed Forces service medal was awarded pursuant to Executive Order 12985.
Voluntary Self‑Identification of Disability Why are you being asked to complete this form? We are a federal contractor or subcontractor. The law requires us to provide equal employment opportunity to qualified people with disabilities. We have a goal of having at least 7% of our workers as people with disabilities. The law says we must measure our progress towards this goal. To do this, we must ask applicants and employees if they have a disability or have ever had one. People can become disabled, so we need to ask this question at least every five years.
How do you know if you have a disability? A disability is a condition that substantially limits one or more of your “major life activities.” If you have or have ever had such a condition, you are a person with a disability. Disabilities include, but are not limited to:
Alcohol or other substance use disorder (not currently using drugs illegally)
Autoimmune disorder, for example, lupus, fibromyalgia, rheumatoid arthritis, HIV/AIDS
Blind or low vision
Cancer (past or present)
Cardiovascular or heart disease
Celiac disease
Cerebral palsy
Deaf or serious difficulty hearing
Diabetes
Disfigurement, for example, disfigurement caused by burns, wounds, accidents, or congenital disorders
Epilepsy or other seizure disorder
Gastrointestinal disorders, for example, Crohn's Disease, irritable bowel syndrome
Intellectual or developmental disability
Mental health conditions, for example, depression, bipolar disorder, anxiety disorder, schizophrenia, PTSD
Missing limbs or partially missing limbs
Mobility impairment, benefiting from the use of a wheelchair, scooter, walker, leg brace(s) and/or other supports
Nervous system condition, for example, migraine headaches, Parkinson’s disease, multiple sclerosis (MS)
Neurodivergence, for example, attention‑deficit/hyperactivity disorder (ADHD), autism spectrum disorder, dyslexia, dyspraxia, other learning disabilities
Partial or complete paralysis (any cause)
Pulmonary or respiratory conditions, for example, tuberculosis, asthma, emphysema
Short stature (dwarfism)
Traumatic brain injury
PUBLIC BURDEN STATEMENT: According to the Paperwork Reduction Act of 1995, no persons are required to respond to a collection of information unless such collection displays a valid OMB control number. This survey should take about 5 minutes to complete.
#J-18808-Ljbffr