Deseret Management Corporation
Senior Marketing Manager, Product & Category
Deseret Management Corporation, Salt Lake City, Utah, United States, 84193
The Senior Marketing Manager, Product & Category will lead product and category marketing strategies, planning, and execution for Deseret Book.
This marketing leader will be focused on developing marketing plans for key driver product and categories to drive traffic and traffic conversion in Deseret Book sales channels.Successful candidates will have an understanding of the needs and culture of members of The Church of Jesus Christ of Latter-Day Saints and have the ability to create and execute creative and strategic plans, collaborate well with others, and give and receive focused feedback. They will leverage insights on our communities to drive strategies and plans that pulls consumers into the product and content we are offering.Manage product marketing efforts with a focus on overseeing marketing strategies and implementation. Infuse innovative marketing practices to accelerate customer experience and engagement, while increasing customer base and sales. REQUIRED SKILLS& QUALIFICATIONS:- Bachelor’s Degree in marketing, communications, public relations, or related fieldand minimum of 4-6 years'work experiencein strategic marketing or brand marketingExperience with all different aspects of marketing channelsProduct marketing strategy and skills recommended*Since 1866, Deseret Book Company has been the market leader in the publishing, distribution and retailing of faith-based books, music, DVDs, religious art and home decor, and other lifestyle products serving, in particular, members of The Church of Jesus Christ of Latter-day Saints. Deseret Book's purpose is to provide quality products that build faith, strengthen homes and families, ennoble personal virtues, and offer practical advice to religious and non-religious alike.* #J-18808-Ljbffr
This marketing leader will be focused on developing marketing plans for key driver product and categories to drive traffic and traffic conversion in Deseret Book sales channels.Successful candidates will have an understanding of the needs and culture of members of The Church of Jesus Christ of Latter-Day Saints and have the ability to create and execute creative and strategic plans, collaborate well with others, and give and receive focused feedback. They will leverage insights on our communities to drive strategies and plans that pulls consumers into the product and content we are offering.Manage product marketing efforts with a focus on overseeing marketing strategies and implementation. Infuse innovative marketing practices to accelerate customer experience and engagement, while increasing customer base and sales. REQUIRED SKILLS& QUALIFICATIONS:- Bachelor’s Degree in marketing, communications, public relations, or related fieldand minimum of 4-6 years'work experiencein strategic marketing or brand marketingExperience with all different aspects of marketing channelsProduct marketing strategy and skills recommended*Since 1866, Deseret Book Company has been the market leader in the publishing, distribution and retailing of faith-based books, music, DVDs, religious art and home decor, and other lifestyle products serving, in particular, members of The Church of Jesus Christ of Latter-day Saints. Deseret Book's purpose is to provide quality products that build faith, strengthen homes and families, ennoble personal virtues, and offer practical advice to religious and non-religious alike.* #J-18808-Ljbffr